What is Vector?
Vector is an innovative marketing platform designed to implement contact-based strategies that help businesses identify and engage with highly interested potential clients, thereby enhancing lead generation and conversion rates. Among its features is site de-anonymization, which reveals the identities of visitors to a company's website, coupled with intent data at the individual contact level that provides insights into the behaviors and preferences of prospective buyers. In addition, Vector allows users to create hyper-targeted advertising audiences, enabling companies to effectively connect with specific prospects across various channels. Its compatibility with popular tools like HubSpot, Salesforce, and Slack promotes a streamlined workflow for both marketing and sales teams alike. Moving beyond traditional account-based marketing methods, Vector advocates for a more contemporary predictive scoring model focused on individual contacts. Unlike older intent data providers that only inform businesses which companies are currently interested, leaving sellers in the dark, Vector offers clear, actionable insights that illuminate the direction forward, empowering teams to make informed decisions. By leveraging multiple data sources, Vector not only enhances targeting precision but also fosters a more personalized approach to customer engagement, ultimately transforming how businesses connect with their audience.
Pricing
$1500 per month (paid annually)
Custom Intent Topics: $100/month per topic
Email Enrichment: $199/month
Integrations
Company Facts
Product Details
Product Details
Vector Categories and Features
More Vector Categories
Vector Customer Reviews
Write a Review-
Would you Recommend to Others?1 2 3 4 5 6 7 8 9 10
Vector is great
Date: May 24 2025SummaryOverall, Vector has seriously taken our ABM efforts to the next level. It gives us the tools to target the right buyers at the right time with actionable insights. Between the contact-level data, the targeted ad capabilities, and how well it integrates into our existing systems, it’s become a must-have tool in our marketing stack. If you’re looking for an ABM solution that goes beyond the basics, I’d highly recommend giving Vector a shot.
PositiveAs an ABM marketing professional, I've used plenty of tools, but Vector really stands out for how it’s changed the way we approach lead generation and conversions. What I love most is how it reveals contact-level intent data. Instead of just focusing on companies, we can see exactly who’s engaging with our content and where they are in the buyer’s journey. This has been a total game changer for targeting decision-makers more effectively. The ability to create hyper-targeted ad audiences across B2C channels has also saved us a ton of wasted ad spend, leading to better match rates and a much higher return on ad spend. Plus, the de-anonymization feature is incredibly useful, letting us see who’s interacting with our content even if they’re not quite ready to convert. And it integrates smoothly with the tools we already use, making it easy to act on insights without a lot of extra work. I'm also excited about the upcoming predictive scoring feature—it’s going to make it even easier to know where to focus our efforts.
Bonus points because the founder Nick and Joshua are super accessible and ready to help whenever you need it.NegativeWith so many features packed into the platform, it did take us a little time to get fully comfortable with it. But once we got the hang of it, the results have definitely been worth the learning curve.
Read More...
- Previous
- You're on page 1
- Next