What is Vector?

Vector is an innovative marketing platform designed to implement contact-based strategies that help businesses identify and engage with highly interested potential clients, thereby enhancing lead generation and conversion rates. Among its features is site de-anonymization, which reveals the identities of visitors to a company's website, coupled with intent data at the individual contact level that provides insights into the behaviors and preferences of prospective buyers. In addition, Vector allows users to create hyper-targeted advertising audiences, enabling companies to effectively connect with specific prospects across various channels. Its compatibility with popular tools like HubSpot, Salesforce, and Slack promotes a streamlined workflow for both marketing and sales teams alike. Moving beyond traditional account-based marketing methods, Vector advocates for a more contemporary predictive scoring model focused on individual contacts. Unlike older intent data providers that only inform businesses which companies are currently interested, leaving sellers in the dark, Vector offers clear, actionable insights that illuminate the direction forward, empowering teams to make informed decisions. By leveraging multiple data sources, Vector not only enhances targeting precision but also fosters a more personalized approach to customer engagement, ultimately transforming how businesses connect with their audience.

Pricing

Price Starts At:
$399 per month
Price Overview:
Growth:

$1500 per month (paid annually)

Custom Intent Topics: $100/month per topic

Email Enrichment: $199/month
Free Version:
Free Version available.

Screenshots and Video

Vector Screenshot 1

Company Facts

Company Name:
Vector.co
Date Founded:
2022
Company Location:
United States
Company Website:
www.vector.co

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Online Training
Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Vector Categories and Features

Buyer Intent Data Provider

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

More Vector Categories

Vector Customer Reviews

Write a Review
  • Reviewer Name: A Verified Reviewer
    Position: Developer
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Vector is great

    Date: May 24 2025
    Summary

    Overall, Vector has seriously taken our ABM efforts to the next level. It gives us the tools to target the right buyers at the right time with actionable insights. Between the contact-level data, the targeted ad capabilities, and how well it integrates into our existing systems, it’s become a must-have tool in our marketing stack. If you’re looking for an ABM solution that goes beyond the basics, I’d highly recommend giving Vector a shot.

    Positive

    As an ABM marketing professional, I've used plenty of tools, but Vector really stands out for how it’s changed the way we approach lead generation and conversions. What I love most is how it reveals contact-level intent data. Instead of just focusing on companies, we can see exactly who’s engaging with our content and where they are in the buyer’s journey. This has been a total game changer for targeting decision-makers more effectively. The ability to create hyper-targeted ad audiences across B2C channels has also saved us a ton of wasted ad spend, leading to better match rates and a much higher return on ad spend. Plus, the de-anonymization feature is incredibly useful, letting us see who’s interacting with our content even if they’re not quite ready to convert. And it integrates smoothly with the tools we already use, making it easy to act on insights without a lot of extra work. I'm also excited about the upcoming predictive scoring feature—it’s going to make it even easier to know where to focus our efforts.

    Bonus points because the founder Nick and Joshua are super accessible and ready to help whenever you need it.

    Negative

    With so many features packed into the platform, it did take us a little time to get fully comfortable with it. But once we got the hang of it, the results have definitely been worth the learning curve.

    Read More...
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