GWI
Every year, we engage with over a million people across the globe through comprehensive surveys, allowing companies to quickly understand shifting consumer behaviors. Our intuitive platform is specifically designed for busy teams, making it easy to extract vital data, perform tailored analyses, and share findings effortlessly. You can pinpoint your target audience using an extensive array of over 250,000 profiling metrics. By employing question charts, you can delve into the feelings, thoughts, and behaviors of your consumers. Aggregate your data and visual representations to develop a persuasive narrative for your team. Integrate various data points to achieve thorough analysis and enrich your insights. Gain unmatched understanding of consumer behavior by utilizing survey results that reflect the views, interests, and actions of billions worldwide. We consistently ask the same questions in diverse regions, providing both localized insights and a comprehensive global outlook. Uncover genuine consumer perceptions of your brand and its rivals, along with critical information about market leaders and their positions within the industry. This all-encompassing strategy empowers businesses to adeptly navigate the intricate landscape of consumer perception while staying ahead of the competition. Ultimately, staying informed about consumer sentiment will help guide future marketing strategies and product development.
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Harmoni
Harmoni is an advanced platform for data analysis and visualization, specifically tailored to handle market research data. It excels in various tasks, including data processing, analysis, reporting, and visualization, as well as managing distribution and alerts. By automating many processes, Harmoni enables users to focus more on analyzing data rather than just processing it. This platform simplifies the sharing of critical and actionable insights with stakeholders. In an era where market research budgets are tightening while expectations continue to rise, Harmoni provides the flexibility to explore data in response to emerging questions. Additionally, it enables the integration of multiple data sources into a single, usable dataset. Supporting various data sources, such as IBM SPSS®, SQL, and Microsoft Excel, as well as CSV and tab-delimited files, Harmoni ensures comprehensive compatibility. Furthermore, it seamlessly integrates with well-known market research tools like Voxco and FocusVision Decipher, enhancing its usability and effectiveness in the field. Ultimately, Harmoni empowers professionals to derive meaningful conclusions from their data in a more efficient manner.
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Reveal
Reveal is a cutting-edge platform that utilizes artificial intelligence to streamline qualitative research by automating key processes such as transcription, translation, and data synthesis, particularly for user and market research. It is specifically tailored for Individual Depth Interviews (IDIs) and focus group discussions, boasting automated transcription features that accommodate various languages, including German, French, and Spanish. With a strong emphasis on data security, the platform effectively identifies and eliminates Personally Identifiable Information (PII) and Protected Health Information (PHI). Researchers have the convenience of uploading audio or video files, defining their research questions and hypotheses, and receiving synthesized insights almost instantaneously. Reveal incorporates a range of analytical models, including Grounded Theory and Thematic Analysis, facilitating a focused approach to synthesizing findings. Its intuitive interface provides tools for visualizing major themes and subtopics, while a quotes finder allows users to quickly access pertinent verbatim quotes. Additionally, the platform is designed to adapt and grow in response to the evolving demands of researchers, ensuring they are equipped with the most advanced capabilities available for their studies. This commitment to innovation positions Reveal as an essential resource for modern qualitative research endeavors.
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Listen
Listen is an AI-first research platform that automates the customer interview process, providing companies with fast, actionable insights. The platform conducts AI-powered interviews with personalized probing, generating real-time qualitative and quantitative data across various industries. Whether you need to test product concepts, measure brand perception, or evaluate creative content, Listen’s AI ensures that you get comprehensive feedback in hours, not days. With a pool of millions of participants and the ability to work in multiple languages, Listen Labs streamlines customer research while delivering deeper, more authentic insights from both video and text interactions.
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