What is WPLytic?

WPLytic is a self-hosted analytics solution designed specifically for WordPress, focusing on delivering fast performance while upholding strict privacy standards. By keeping all data on your own server, it eliminates the need for cookies and external scripts, thus fully complying with privacy regulations like GDPR, CCPA, and PECR. The plugin supports unlimited tracking of pageviews, sessions, custom events, and conversions without any caps, making it suitable for a wide range of websites, from e-commerce stores to marketing agencies and landing pages. Its customizable event and tag system allows users to track detailed user interactions such as clicks, purchases, and form submissions. What sets WPLytic apart is its AI-powered insights feature, which provides immediate, actionable answers about site traffic and user behavior. It also offers segmentation by user roles or behaviors, enabling more precise analytics tailored to specific audiences. Since it operates without cookies, there is no need for cookie consent banners, easing compliance burdens and improving visitor experience. WPLytic is a privacy-first alternative to Google Analytics that is built natively for the WordPress ecosystem, ensuring seamless integration. It empowers businesses and marketers to gain valuable insights without compromising on privacy or control. Overall, WPLytic is an excellent choice for WordPress users who want detailed analytics with total data ownership and compliance.

Pricing

Price Starts At:
$99/year
Free Trial Offered?:
Yes

Integrations

All WPLytic Integrations
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Company Facts

Company Name:
WPLytic
Date Founded:
2022
Company Location:
Romania
Company Website:
wplytic.com

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Support
Standard Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

WPLytic Categories and Features

Web Analytics Software

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

WPLytic Customer Reviews

Write a Review
  • Reviewer Name: Dusan K.
    Position: Project Manager
    Has used product for: 6-12 Months
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Easy to use Wordpress analytics tool

    Date: Jul 26 2025
    Summary

    Highly recommend. I got quick replies from support, and the tool works exactly as expected. It's easy to set up, the dashboard is clear and useful, and the AI feature gives quick insights.

    Positive

    Very simple to install and use. You get a nice, customizable dashboard that you can adjust to fit your needs. It also has AI integrated, which you can use to get information about your visitors quickly. GDPR friendly too.

    Negative

    Setting tracking events could be made simpler, but still even for a non technical person, is not that difficult (just takes some time to configure everything properly)

    Read More...
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