What is Yahoo DSP?
Remarkable technology with an expansive reach, along with tailored connections to customers, defines Yahoo DSP, offering the benefits of a closed ecosystem without the usual constraints.
Step into your perfect answer; Yahoo DSP merges considerable scale, unique inventory, and specialized data, delivering the advantages of a walled garden while maintaining the freedom characteristic of an independent platform.
Transform your television strategy and expand your audience engagement using our advanced TV solutions, conveniently available through Yahoo DSP. By utilizing these innovative tools, your marketing strategy can see a significant upgrade, allowing you to connect more effectively with your target audience.
Similar Software to Yahoo DSP
Bluepear is an AI-powered brand and affiliate monitoring platform designed to help marketing teams protect their brand in paid search. It continuously monitors branded search queries 24/7 across all geographies, device types, and search engines — including Google, Bing, Yahoo!, and Yandex — to detect unauthorized use of branded keywords, ad hijacking, coupon code abuse, and trademark violations by affiliates and competitors.
The platform was built by affiliate marketing specialists who faced these challenges firsthand. Manual audits didn't scale and violations were easy to miss. Bluepear automates detection, uncovers cloaked affiliate websites, captures full redirect chains with screenshots as evidence, and generates structured compliance reports. All findings are centralized in one dashboard with instant alerts via Slack, Telegram, or email.
Key features include brand bidding protection, ad hijacking detection, an uncloaking tool that reveals actual landing pages behind cloaked links, coupon code monitoring, competitor keyword and ad copy tracking, progress status tracking for violation resolution, policy-based filtering by violation type, custom data exports, and research tools that compare advertiser dynamics and visibility rates over time. Global coverage extends down to city level across all countries.
Bluepear serves Paid Search/PPC teams, affiliate managers, and marketing compliance teams at brands in e-commerce, travel & ticketing, pharma, health & beauty, marketing agencies, iGaming, online finance, and IT/SaaS. Customers include Wargaming, vidaXL, Proton, MoneyGram, IQ Option, and Kilo Health.
The platform is accessible on web, iOS, Android, and via API. It offers a 7-day free trial with no credit card required, transparent usage-based pricing, and setup in minutes.
Learn more about Bluepear
Setplex
Seplex specializes in providing over-the-top (OTT) solutions, catering to operators worldwide with streamlined, robust, and adaptable offerings that encompass everything from content preparation and management to monetization, video delivery, multi-device applications, and real-time analytics. Our comprehensive OTT platform features middleware, transcoders, content delivery networks, digital rights management, multi-screen applications, set-top boxes, and analytics tools, all meticulously designed to empower operators on a global scale. This all-in-one approach streamlines the complexities of content delivery, ensuring that operators can effectively engage their audiences.
Learn more about Setplex
Simpli.fi
Our flagship offering, the Simpli.fi Programmatic Marketing Platform, streamlines the acquisition of highly-targeted impressions through numerous real-time bidding (RTB) ad exchanges. By utilizing Simpli.fi, programmatic marketers can harness unstructured data, opening up limitless opportunities for both display and mobile advertising strategies. The platform empowers marketers to focus on precise targeting, optimization, and analysis of display campaigns at the level of individual data elements, paralleling the capabilities afforded to local advertisers in pay-for-performance search, which ultimately enhances accuracy and minimizes inefficiencies. Notably, Simpli.fi is unique as the only programmatic marketing solution specifically crafted for unstructured data applications. Unlike many of its rivals that depend on generic technology acquired from third parties, Simpli.fi dedicates itself to developing proprietary technologies tailored for the effective use of unstructured data. Furthermore, the platform includes a well-rounded suite with DSP, DMP, and SSP features, allowing it to serve as a versatile tool for marketers. As a result, users experience a more cohesive and efficient approach to their programmatic marketing initiatives, leading to better performance outcomes and increased return on investment. This comprehensive functionality sets Simpli.fi apart as a leader in the programmatic marketing landscape.
Learn more about Simpli.fi
AdLib DSP
AdLib: The Premium Demand Side Platform Accessible to Everyone
Connect with your target audience across the globe's leading websites, applications, and streaming services without any contracts or minimum requirements.
Many marketers face challenges when trying to utilize high-quality programmatic advertising platforms due to significant barriers and the intricate processes that require extensive time and resources.
AdLib simplifies this experience by removing these obstacles, enabling you to effortlessly set up and execute effective programmatic campaigns at scale across various channels.
The AdLib DSP provides a straightforward solution for marketers, granting access to premium audiences and publishers on a wide scale while eliminating the common frustrations associated with programmatic marketing.
Increase the number of campaigns you manage, achieve better results, and minimize the time spent on all of it!
Campaigns
-Launch in under 60 seconds
-Enhance brand visibility and growth potential
Magic Ads
-A sleek, modern, and genuine ad creation tool
-Outperform traditional branded advertisements by twice the rate
Dashboard
-Real-time reporting available 24/7
-Insightful metrics and actionable data for informed decisions
With AdLib, you can transform your advertising efforts into a streamlined process, ensuring a more effective approach to reaching your audience.
Learn more about AdLib DSP
Company Facts
Company Name:
Yahoo
Date Founded:
1994
Company Location:
United States
Company Website:
www.advertising.yahooinc.com/our-dsp
Product Details
Deployment
SaaS
Training Options
Documentation Hub
Online Training
Support
Standard Support
24 Hour Support
Web-Based Support
Product Details
Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English