What is bLoyal?

bLoyal is a cloud-driven platform focused on loyalty and rewards that seamlessly connects with both point of sale (POS) systems and eCommerce platforms. This versatile solution caters to businesses of all sizes across various sectors. With bLoyal, organizations can develop a variety of customer engagement initiatives, including buyer programs, special offers, promotional campaigns, and loyalty point systems. Additionally, it provides tiered rewards programs and other customizable features. One of the standout offerings of bLoyal is its comprehensive 360 CRM, which consolidates customer reward points and purchase history into a unified profile, enhancing the overall customer experience. This capability allows businesses to build stronger relationships with their clientele through targeted marketing and personalized rewards.

Pricing

Price Starts At:
$39.00/month
Price Overview:
Starting price $39.00/month

Integrations

Offers API?:
Yes, bLoyal provides an API

Screenshots and Video

BLoyal 360 Loyalty CRM

BLoyal 360 Loyalty CRM

Company Facts

Company Name:
bLoyal
Date Founded:
2008
Company Location:
United States
Company Website:
www.bloyal.com
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Product Details

Deployment
SaaS
Training Options
Documentation Hub
Online Training
Webinars
On-Site Training
Video Library
Support
Standard Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

bLoyal Categories and Features

Loyalty Management Software

CRM
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
White Label

bLoyal Customer Reviews

Write a Review
  • Reviewer Name: Rene W.
    Position: Owner
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Pretty much just horrible

    Date: Aug 06 2021
    Summary

    Please avoid doing business with this company.
    I was promised the moon and they fell short on many levels. I can't tell you how disappointed I am in their customer service. I also feel like they were a bit sneaky. I used their frequent buyer program to integrate with Korona. They promised a smooth transition and that they would set up all of the different manufacturers specs that I needed. (It is not intuitive in the least). They did, but they left many things out and got many things wrong which resulted in me having to figure out how to fix it. Reaching out to customer service was awful with stretches of WEEKS before I'd get a reply or any help whatsoever. They would send me cryptic ways of fixing things when it would have been so much better for them to just fix it themselves. There program caused multiple integration issues with Korona and caused me to not be able to use many of the wonderful functions such as coupons and promos. bLoyal didn't record many customer sales and therefore I lost several customers who felt duped because they didn't accrue their free product when they were supposed to. bLoyal was very blase' about the whole situation. Horrible excuses when things didn't work. I had this account for over a year when all of a sudden I notice my rate went up. I reached out to them and they told me that because I had something attached on the back end that I never used, they were charging me for that thing that was not even connected. They did refund me for that and I was able to disconnect that item, but it was absolutely sneaky and ridiculous. Every day with this company I wanted to pull my hair out. Can't tell you how frustrated I have been because of them. I was happy when I finally dumped them and moved over to AstroLoyalty for my frequent buyer programs. bLoyal also doesn't allow you to cancel without first charging you for another entire month that you don't need, even if you cancel before the next coming month. I would avoid this company at all costs.

    Positive

    Tons of reporting and information stored.
    There are absolutely NO other Pros to using this defunct system.

    Negative

    Customer service takes forever.
    Reports are difficult to figure out.
    They changed my subscription rate several times.
    They often place blame on my POS company for their applications failures.
    They told me it would be a seamless integration and that they would be able to set up my frequent buyer accounts but they did many of them wrong.

    Read More...
  • Reviewer Name: Steve K.
    Position: Owner
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    We Wasted Over a Year with bLoyal

    Date: Aug 14 2019
    Summary

    We wasted over a year with bLoyal trying to get their product to work as advertised, and had to give up and move on, which as a very expensive. Perhaps it integrates better with other POS systems, but our experience was full of problems, glitches, delays, and work-arounds.

    Positive

    I think these are nice guys, not malicious scammers, but as far as positive aspects about their system--as soon as I think of one, I will let you know.

    Negative

    --does not integrate with Counterpoint very well
    --slow/no service response
    --clunky and redundant integration site
    --slow hosting due to narrow bandwidth
    --as "buggy" as I have ever seen

    Read More...
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