Kochava
Established in 2011 as a pioneer among mobile measurement partners, Kochava now facilitates campaign tracking across all devices, channels, and audience segments. Leverage advanced multi-touch attribution, innovative marketing mix modeling, and continuous incremental measurement techniques to cultivate growth strategies that are both data-driven and respectful of privacy. Gain insights into which cross-channel methods effectively enhance customer acquisition and retention.
The platform boasts essential features such as comprehensive app attribution and analytics, cost and return on investment assessments, deep linking capabilities, marketing data management, ETL support, ad fraud detection, and a suite of strategic services. Kochava’s extensive library of software development kits (SDKs) ensures seamless measurement support across mobile applications, connected TVs, websites, and various other devices. With integrated solutions, clients can effortlessly activate and evaluate their campaigns on platforms like Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and a multitude of additional ad networks, CTV platforms, and major publishers.
Adopt a privacy-centric measurement approach with comprehensive support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a forward-thinking marketing mix modeling platform that safeguards your measurement capabilities for the future. This commitment to privacy not only enhances data integrity but also builds trust with users, ensuring sustainable growth in an ever-evolving digital landscape.
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DirectMail2.0
DirectMail2.0 enhances omnichannel effectiveness by combining cutting-edge mailing technology with instantaneous reporting and digital elements, resulting in a response increase of 25-50%. Our comprehensive omnichannel platform consists of 15 features, all overseen from a unified dashboard that provides live updates on campaign performance, encompassing both online and offline activities. This integration ensures that marketers can make informed decisions promptly.
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PropellerAds
PropellerAds is a diverse advertising platform that offers a variety of unique traffic sources along with AI-driven tools for ad-serving and optimization, catering to media buyers, agencies, brand owners, and affiliate marketers alike. Among its features are sophisticated Demographic and Interest Targeting capabilities tailored to align with specific audiences, a CPA goal pricing model that automates bidding and optimization processes, and effective ad serving formats such as Push, Interstitial, and Popunder ads, complemented by distinctive templates for user customization. Additionally, the company prides itself on being a member of IAB Europe and holds an ISO/IEC 27001 Safety Certificate, underscoring its commitment to security and quality in advertising solutions. This dedication to providing a robust and secure advertising environment sets PropellerAds apart in the competitive landscape.
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AdLib DSP
AdLib: The Premium Demand Side Platform Accessible to Everyone
Connect with your target audience across the globe's leading websites, applications, and streaming services without any contracts or minimum requirements.
Many marketers face challenges when trying to utilize high-quality programmatic advertising platforms due to significant barriers and the intricate processes that require extensive time and resources.
AdLib simplifies this experience by removing these obstacles, enabling you to effortlessly set up and execute effective programmatic campaigns at scale across various channels.
The AdLib DSP provides a straightforward solution for marketers, granting access to premium audiences and publishers on a wide scale while eliminating the common frustrations associated with programmatic marketing.
Increase the number of campaigns you manage, achieve better results, and minimize the time spent on all of it!
Campaigns
-Launch in under 60 seconds
-Enhance brand visibility and growth potential
Magic Ads
-A sleek, modern, and genuine ad creation tool
-Outperform traditional branded advertisements by twice the rate
Dashboard
-Real-time reporting available 24/7
-Insightful metrics and actionable data for informed decisions
With AdLib, you can transform your advertising efforts into a streamlined process, ensuring a more effective approach to reaching your audience.
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