List of the Top 7 AB Testing Software for Linux in 2025

Matomo, recognized as the leading open-source web analytics solution, is utilized by over 1.4 million websites spanning 190 countries and is available in more than 50 languages. The platform places a strong emphasis on safeguarding user privacy, ensuring complete data ownership, and eliminating data sampling practices. Users can choose between two hosting alternatives: cloud-based and on-premise solutions. The cloud option streamlines the setup process, while the on-premise choice enables the installation of the PHP/MySQL software directly on personal servers, thereby providing users with maximum control and flexibility over their data. This powerful tool for web analytics and conversion optimization is a premium offering, boasting a diverse array of features such as heatmaps, session recordings, and the ability to set specific goals for tracking success. Additionally, Matomo continuously evolves to meet the needs of its users, ensuring they have access to the latest advancements in analytics technology.

Flagsmith serves as an open-source tool that offers robust support for Feature Flags, Remote Configuration, and A/B testing, enabling users to utilize its hosted API for deployment on either private cloud setups or on-premises infrastructure. This platform simplifies the creation and management of feature flags across various applications, including web, mobile, and server-side. With Flagsmith, you have the flexibility to toggle features on or off across different environments, user groups, or segments by encapsulating specific code sections within a Flag. By leveraging feature flags, you can confidently introduce new functionalities through staged rollouts. The remote configuration capability allows for the toggling of individual features and adjustments without necessitating a new code deployment. Additionally, the segment functionality facilitates A/B and multivariate testing, providing a means to implement beta programs that can garner valuable early feedback from users. Flagsmith also promotes efficient deployment organization through the creation of projects and organizations, along with the assignment of roles to team members. Moreover, you can further enhance the Flagsmith experience by integrating it with your preferred tools and services, ensuring a comprehensive development ecosystem.

Userfeel is a comprehensive user testing platform that enables you to watch videos of genuine users discussing their experiences with your website or application. It is versatile enough to accommodate sites in any language, drawing from a diverse panel of over 130,000 testers fluent in 40 different languages. Testers are able to share feedback in your preferred language, facilitating the evaluation of websites in multiple languages. You can conduct tests across various devices, including desktop, tablet, and mobile. Our service allows for testing both your application and an external camera, covering platforms such as Android, iPhone, and iPad. Results are delivered within 24 hours, thanks to our extensive global network of testers, ensuring prompt feedback. Engaging with real users early in your design and decision-making phases can significantly enhance your understanding of how your website or app is perceived, and you can seek user insights whenever necessary to fine-tune your project. This real-time feedback mechanism empowers you to make informed adjustments based on actual user experiences.

Evolv AI is a platform designed for automated design thinking that comprehends your experimentation objectives, assists you in making informed choices regarding experimentation, and consistently adapts based on the results of those choices. This innovative approach ensures that the learning process is ongoing, refining strategies with each iteration.

Userlytics stands out as an advanced user testing platform that enables rapid user experience assessments on various digital assets, including websites, apps, prototypes, and even competitor materials, accessible from any device. What sets Userlytics apart is its unique ability to capture screen activity, audio, and video from participants simultaneously. Additionally, users can make unlimited annotations, create highlight reels, and add as many users or administrators as needed for collaborative insights. The platform also features functionalities such as card sorting and tree testing, complete audio transcriptions, and branching logic to enhance usability testing. With dedicated account managers and quality assurance teams, Userlytics ensures that every outcome meets high standards of excellence. Users are encouraged to explore the platform by creating a test with a participant for free in just a few minutes using the code ONEFREE, receiving their results within a few hours, making it an efficient choice for user research. This opportunity allows individuals and businesses alike to gain valuable insights into their digital products with minimal effort.

By combining your innovative marketing strategies with our advanced machine learning capabilities, you can enhance your website for each individual visitor effectively. You can also conduct simultaneous tests of your most imaginative marketing concepts, ensuring that the messaging, content, and experiences that yield the highest performance are consistently highlighted. This approach transcends traditional A/B testing and outdated personalization methods, establishing a new benchmark for creating high-converting landing pages throughout your site. Continuous Conversion™ represents a transformative shift that redefines the way businesses engage with their audiences, leading to unprecedented results. In this evolving landscape, adaptability and optimization are key to staying ahead of the competition.

Acquigo is an Algorithmic Cloud for Marketing that empowers users to effectively manage their marketing campaigns. This comprehensive tool facilitates every aspect of campaign management, covering everything from initial planning to execution and response tracking across various channels like email, SMS, and push notifications. Regarding Acquigo, its sophisticated algorithms automate all facets of the campaign process, including audience targeting, planning, scheduling, execution, and optimization. In addition, it offers pre-packaged marketing campaigns, micro-segmentations, and relationship dashboards that enhance its utility. Developed by Xerago, a company that has specialized in marketing automation for approximately 15 years, Acquigo represents a significant advancement in the field. Xerago made a notable impact on the Indian market when it introduced marketing automation back in 2005, establishing a strong foundation for future innovations in this area. The evolution of Acquigo showcases how technology can streamline marketing efforts and improve engagement strategies.