List of the Top 18 Customer Data Platforms (CDP) for Klaviyo in 2026

Your data warehouse serves as the definitive source of truth for customer information. Hightouch facilitates the transfer of this data to the essential tools your business utilizes. This integration ensures that your sales, marketing, customer success, and customer service teams can gain a comprehensive 360-degree perspective of each customer through the platforms they trust. By removing the hassle of repetitive data requests, Hightouch transforms data warehouses into actionable insights. Enhanced data can significantly propel growth, allowing for personalized marketing strategies across diverse channels like email, push notifications, advertisements, and social media. With Hightouch, you won't have to depend on engineering resources to make continuous improvements. Optimized data can lead to increased revenue streams, enabling you to target potential leads with tailored Product Qualified Lead (PQL) or Marketing Qualified Lead (MQL) models. A singular customer view can be effectively integrated with your CRM, ensuring that better data contributes to reducing churn rates. Your customer success CRMs should reflect a thorough understanding of your clientele, utilizing customer data to pinpoint those at risk of disengagement. Every piece of information resides within your data warehouse, and while analytics is an important starting point, Hightouch elevates it by enabling you to leverage SQL for seamless data synchronization across any SaaS platform. This operational capability allows your teams to make data-driven decisions in real time, enhancing overall business performance.

Now you have the ability to integrate new customer information across all your marketing platforms effortlessly. There's no longer a need for costly customer data platforms, tedious CSV uploads, or complex SQL queries. Setting up DinMo takes less than 30 minutes, exemplifying ease of use. Simplified Audience Creation: Utilize our user-friendly Audience Manager to build any audience without needing SQL knowledge. One-Click Activation: Seamlessly connect your customer data to your business tools with just one click, eliminating the hassle of CSV exports and Jira tickets. Dynamic Audience Management: Continuously receive updated data across all connected platforms, ensuring your strategies are consistently fueled by the latest insights. This approach not only saves time but also enhances the effectiveness of your marketing efforts.

Twilio Segment's Customer Data Platform (CDP) equips businesses with the essential data infrastructure required to prioritize customer needs in all their strategic choices. By leveraging Twilio Segment, organizations can gather, consolidate, and direct their customer information to any desired system. With over 25,000 businesses utilizing Twilio Segment, they are empowered to make instantaneous decisions, boost their growth, and provide exceptional customer experiences. This makes Twilio Segment an indispensable tool for companies aiming to enhance their customer engagement and drive success.

Untitled AI is a powerful, AI-driven audience platform that transforms how brands identify, engage, and convert website visitors into loyal customers. Using advanced AI models, the platform generates custom audience segments that precisely match an organization’s ideal customer profile (ICP), reducing guesswork and enhancing marketing effectiveness. Untitled AI uncovers hidden shoppers behind paid marketing campaigns, capturing data from hundreds of demographic attributes to build lookalike audiences for email and ad targeting. The platform significantly reduces wasted ad spend while boosting return on ad spend (ROAS), with clients reporting up to a 6.8x improvement. It provides real-time audience activation and identity resolution, integrating seamlessly with more than 150 marketing and analytics tools. Trusted by over 500 clients and compliant with CCPA and GDPR, Untitled AI ensures privacy while driving growth. Success stories include brands like Toadfish Outfitters and Gronk Fitness, which have achieved substantial increases in email captures and online sales. The platform empowers marketers to optimize every dollar spent by focusing on high-intent buyers throughout the customer journey. Its easy-to-use interface, rich data insights, and scalable infrastructure make it ideal for businesses of all sizes and industries. Untitled AI is a leading solution for companies aiming to maximize profitability through smarter, AI-powered audience targeting.

The Skypoint AI Platform is a powerful solution for data and artificial intelligence, specifically designed for highly regulated industries like healthcare, finance, and government, enabling seamless data integration with advanced AI-driven automation. Built on an adaptable data lakehouse framework, this platform combines structured and unstructured data into a cohesive source of truth, all while maintaining a strong focus on governance, security, and compliance. Offering a wide array of AI capabilities, it includes business intelligence tools, AI agents, and collaborative resources that empower organizations to enhance their operational efficiency and improve decision-making processes. By leveraging complex AI systems that integrate specialized language models, retrieval systems, and external data sources, Skypoint delivers tailored, intelligent solutions that effectively tackle specific challenges faced by various industries. Moreover, its forward-thinking design allows organizations to remain agile in response to changing regulatory landscapes, thereby optimizing both productivity and insights. As a result, the Skypoint AI Platform not only addresses immediate needs but also fosters long-term strategic growth for businesses navigating complex environments.

Mortar seamlessly integrates your scattered data, providing a cohesive perspective of your business which enables you to make more informed marketing and strategic choices. 1. Gain the ability to observe and interact with a consolidated view of your clientele, boosting engagement and conversion rates. 2. Enhance brand credibility through effective customer segmentation and robust data governance practices. 3. Bring together your data to create a singular, precise representation of your customers. 4. Equip various teams with the benefits of consolidated data. With Mortar, you can now delve into the behavioral patterns of your customers using advanced behavioral and predictive analytics, all presented in an intuitive dashboard that simplifies your insights. Additionally, this comprehensive approach helps you to identify trends and make proactive adjustments to your strategies.

Access your data warehouse to run SQL queries that align the results with the applications your team employs. Forge connections with various databases such as Postgres, MySQL, Snowflake, Redshift, and SQL Server for comprehensive data management. Move data to the tools utilized by your team, including Google Sheets, Excel, Slack, and email, to facilitate smoother workflows. You can schedule your queries to run at intervals ranging from every five minutes to daily or weekly, ensuring that your data is always up-to-date. Work in tandem with your colleagues by sharing, tagging, and reviewing code developed by team members, which eliminates the redundancy of rewriting already optimized code. Utilize Snippets to distribute compact and reusable SQL segments with your team, which can streamline tasks such as date formatting or metric definitions. Furthermore, picture the convenience of receiving a freshly updated Wall Street Journal article pertinent to your organization, automatically delivered to your inbox each day, ensuring you stay well-informed with minimal effort. This efficient approach not only boosts productivity but also encourages teamwork and the exchange of valuable insights among team members, ultimately leading to a more collaborative work environment.

The integration of automated behavioral segmentation and customer journey mapping, along with detailed reporting, facilitates effortless synchronization of lists between various platforms. You can tap into the full potential of a data team directly within an application, allowing for the resolution of even the most complex marketing challenges. Easily navigate and adjust segments across different timeframes and customer demographics to reveal new avenues for successful marketing initiatives. Our customer segments can be seamlessly incorporated into popular platforms like Klaviyo, Google, and Facebook, ensuring a cohesive source of truth without necessitating any coding expertise. By simplifying data analytics, we empower entrepreneurs, regardless of their familiarity with data, enabling businesses of all sizes to leverage insights in their pursuit of innovation. During my tenure with the LinkedIn data team, we concentrated on optimizing user targeting for a variety of campaigns, a process we affectionately termed "list pulls." This approach involved methodically prioritizing users based on specific criteria and their likelihood of purchasing targeted products. Our work resulted in the creation of vast tables containing hundreds of millions of data rows, illustrating the depth and intricacy of the insights we analyzed. Such a comprehensive system not only improves decision-making processes but also fosters strategic growth across all sectors, demonstrating the power of data-driven strategies in today's business landscape. Ultimately, the ability to effortlessly harness these insights can transform how organizations interact with their customers and drive sustained success.

To improve your decision-making capabilities, leveraging customer data is crucial, and it shouldn't necessitate engineers writing code for each specific event. Freshpaint simplifies this by automatically detecting clicks and interactions on your website, seamlessly transferring the gathered data to a variety of analytics and advertising platforms through its pre-built integrations. If an event slips through the cracks, Freshpaint can quickly provide insights by accessing historical data for any newly detected actions, which removes the typical two-week delay. For startups in the digital health industry, Freshpaint is prepared to enter into Business Associate Agreements (BAAs) and is fully equipped to manage Protected Health Information (PHI). While developers often set up tracking for multiple analytics and marketing tools, they are not usually the primary users of these systems, making Freshpaint's flexibility essential for enhancing operational efficiency. This functionality enables teams to speed up their workflows and dedicate more time to refining their core products. By simplifying the data tracking process, Freshpaint not only accelerates insights but also empowers businesses to make timely and informed decisions that can drive growth and innovation. In this way, Freshpaint stands as a vital tool for organizations aiming to stay ahead in a competitive landscape.

Integrate customer data from multiple sources to establish a cohesive and lasting customer identifier that can be utilized across the organization. Equip interdisciplinary teams with insights generated through machine learning, which supports extensive individualized segmentation efforts. Revamp your marketing strategies and elevate customer interactions by harnessing centralized data that provides valuable insights. Employ behavioral analytics to ensure smooth experiences across various channels, enhancing the overall customer journey. A more transparent view of customer information allows for improved personalization, refining the accuracy of your marketing approach and decision-making processes. Provide your entire organization with thorough access to data, facilitating effective analysis on both individual and collective scales. Utilize predictive modeling techniques to craft personalized content that resonates with established behavioral patterns. Implement persona models that categorize customers into segments based on a wide array of factors, aiding in targeted outreach. Make use of recommendation algorithms to pinpoint the best next actions for customer segments as well as individual clients. By adopting these strategies, businesses can greatly enhance customer engagement and satisfaction levels, ultimately leading to increased loyalty and retention. Continuous improvement in understanding customer needs will drive future success and foster lasting relationships.

Lexer serves as a Customer Data & Experience Platform that empowers brands such as Quiksilver, Igloo, Nine West, Rip Curl, and Supergoop! to enhance customer engagement and generate additional sales. Distinguished as the sole CDP tailored for the retail sector, Lexer synthesizes customer data from various systems into a cohesive overview and enhances it with predictive analytics, third-party data, and tailored surveys. Functioning as a comprehensive central hub for marketing, e-commerce, retail, and customer service, Lexer allows diverse teams to independently access customer insights, segment audiences effectively, orchestrate personalized marketing campaigns, enhance service quality, and evaluate performance against vital metrics and business KPIs. With a rare level of dedication and support in the SaaS field, our Success team equips clients with the technical skills, process efficiency, and transformative mindset required to unlock the full potential of Lexer. Lexer has demonstrated impressive results, including a 15x increase in campaign revenue compared to benchmarks for Rip Curl, an astonishing 600% ROI for total campaign performance reported by Wondercide, a 50% reduction in acquisition costs for Black Diamond, a fivefold increase in revenue from paid channels for Brand Collective, and a remarkable up to 270% improvement in email engagement for Harris Scarfe. These success stories exemplify the measurable impact Lexer can have on retail brands, reinforcing its position as an essential tool for driving growth and enhancing customer relationships.

Census acts as a powerful operational analytics platform that bridges the gap between your data warehouse and the applications you use daily. It promotes shared access to customer information among sales, marketing, and customer success teams, ensuring that data remains consistently fresh without the need for technical support. With Census, you can easily publish SQL and dbt models from your data warehouse, eliminating the need for coding. This solution alleviates the burden of interpreting external APIs and managing complex scripts, allowing you to focus on your core business goals. Rather than wrestling with yet another source of truth, you can utilize the data already housed within your warehouse. The integration process is seamless; you simply select a destination application, map your data accordingly, and you are good to go. Census transforms your data into a resource that extends beyond just quarterly reports, empowering all members of your organization to take proactive measures. With real-time metrics available across various applications, your business operations can improve, leading to enhanced user satisfaction and increased revenue. Additionally, this efficient approach not only encourages collaboration among different teams but also stimulates innovation by simplifying the process of making data-driven decisions, ultimately fostering a culture of insight and growth. As a result, organizations can respond more swiftly to market changes and customer needs.

Unify your customer interactions across different platforms and channels to create a tailored experience at every touchpoint. By leveraging Raptor’s Merchandising Center, you can convert your recommendation modules into effective advertising spaces on your chosen channels. This method boosts the visibility of particular products, placing them strategically in front of customers to blend relevance with promotional efforts. Furthermore, you can provide instant personalized product suggestions that elevate the shopping encounter to a new level. Consequently, this tactic has the potential to increase basket sizes, enhance order values, improve revenue per visit, and significantly enrich the overall customer experience. Additionally, dispatching highly customized emails that include product recommendations specific to each customer can further deepen customer engagement and foster loyalty over time. This comprehensive approach not only meets customer needs but also positions your brand as a trusted partner in their shopping journey.

Elevate customer satisfaction by implementing full transparency through infrastructure-as-code solutions. Blotout's SDK empowers organizations with familiar analytics and remarketing tools while maintaining the highest standards of user privacy. Engineered to adhere to GDPR, CCPA, and COPPA from the ground up, this SDK utilizes on-device, distributed edge computing to perform analytics, messaging, and remarketing without sacrificing personal data, device identifiers, or IP addresses. Gain deep customer insights by measuring, attributing, optimizing, and activating customer data comprehensively. Unique in its ability to integrate the entire customer lifecycle, it unifies event data from both online and offline channels. Building a trustworthy relationship with data ensures customer loyalty and compliance with GDPR and other global privacy laws, ultimately bolstering your brand’s reputation and fostering a loyal user base. By prioritizing transparency and privacy, businesses can create a more engaged and satisfied customer experience.

Surfside provides an all-encompassing marketing technology platform that integrates your first-party data from all customer interactions. This innovative system enables advertisers to uncover profound insights, target effectively, and evaluate their strategies for engaging both current and potential customers. By leveraging geographic data, buying history, and demographic details, you can craft sophisticated and unique target audiences, distinguishing your media buying efforts from typical datasets and third-party audiences. You have the capability to launch tailored and concentrated campaigns across a variety of connected devices, such as desktops, smartphones, tablets, OTT, and CTV. With Surfside's exclusive demand-side platform, we hone in on individuals who match your target audience and campaign goals. Additionally, retail media presents an opportunity to connect with consumers exactly at their purchasing moment, serving as a vibrant and influential advertising channel. It offers brands and retailers creative strategies to enhance sales and influence buying decisions, leading to increased customer engagement. Furthermore, this strategy cultivates a shopping experience that is more personalized, aligning with the preferences of today’s discerning consumers and ultimately driving brand loyalty.

Insider One functions as an AI-enhanced platform designed for effective customer engagement and omnichannel marketing, effortlessly merging customer data, personalized experiences, predictive analytics, and journey management into a singular, cohesive system. This integration empowers marketing teams to deliver prompt and customized interactions across a multitude of channels, such as web, app, email, SMS, WhatsApp, push notifications, and site search, all while eliminating the hassle of switching between various tools. By examining customer behaviors, the platform predicts their interests and future actions, enabling marketers to accurately segment their audiences, launch automated journeys, and refine campaigns through real-time AI that anticipates needs, ultimately driving engagement and increasing conversion rates. Furthermore, Insider One includes a built-in Customer Data Platform (CDP) that collects data from over 100 connectors to create unified customer profiles, facilitating personalized messaging and insightful recommendations. Users can design and automate interconnected experiences using a visual interface that integrates triggers and conditions, which supports A/B testing and the initiation of tailored interactions, thereby boosting overall marketing efficacy. Additionally, the platform’s versatility ensures that it can adapt to evolving customer preferences, which not only enhances its relevance but also strengthens its position within the rapidly changing digital marketing landscape. The continuous evolution of Insider One further exemplifies its commitment to meeting the demands of modern marketers and their audiences.

Simon AI is an AI-powered marketing platform designed to help businesses utilize customer data for launching personalized campaigns across multiple digital channels. By integrating a versatile customer data framework with autonomous AI agents, it analyzes customer behaviors, contextual signals, and relevant business metrics to create customized marketing experiences. Instead of requiring marketing teams to manually manage audience segments or perform complex queries, Simon AI enables marketers to set business goals—such as increasing conversions, minimizing churn, or promoting repeat purchases—while its AI agents handle data organization, insight generation, and campaign execution. Additionally, it draws on a wide array of information, including customer interactions, purchase history, and contextual factors like browsing patterns, inventory levels, weather changes, and social media activity, to ensure timely and relevant marketing engagements. This forward-thinking strategy not only streamlines marketing operations but also significantly improves the relevance of customer interactions, ultimately driving better business results. By adopting Simon AI, organizations can enhance their marketing efficiency, providing a competitive edge in an increasingly digital landscape.

Ours Privacy is a customer data platform (CDP) that complies with HIPAA regulations, offering a privacy-focused solution that boosts advertising and analytics functionalities while safeguarding sensitive information from unauthorized applications. Users can leverage premium tools like GTM, GA4, Google Ads, and Meta without risking patient privacy. Designed with marketers in mind and backed by engineering and compliance experts, Ours Privacy includes an extensive array of integrated tools aimed at enhancing healthcare marketing, featuring a consent management system, web scanning functions, embedded multimedia, translation services, and smooth integration with leading advertising and analytics platforms, as well as data warehouses and EHR systems. Additionally, this platform equips organizations to effectively manage the intricacies of healthcare marketing while ensuring unwavering compliance with privacy regulations. With Ours Privacy, marketers can innovate confidently, knowing that patient confidentiality is always prioritized.