List of the Top 13 Display Advertising Software for Google Ad Manager in 2025

HeadBidder is a user-friendly SaaS platform designed for managing header bidding, specifically tailored for online publishers and teams focused on ad monetization and yield enhancement. This tool streamlines the development and deployment of code, ultimately allowing users to concentrate on the fundamental aspects of their online advertising sales that generate revenue, while leveraging HeadBidder.net for automated ad management tasks. It integrates a comprehensive array of ready-to-use features and tools, including a prebid.js container, third-party integrations with Google Ad Manager, Smart+, User ID tools, built-in Prebid analytics, and more. The functionality of the Header Bidding Manager SaaS tool, “HeadBidder,” includes a multi-site and multi-account user interface, robust user account and publisher management capabilities for system administrators, and a platform-wide messaging system. Additionally, it offers a Prebid.js-based wrapper builder, automated Prebid.js script assembly, and adapter monitoring, along with support for the Google Ad Manager API and token-based access. The platform also features built-in Prebid Analytics, supports both banner and video ad types, and accommodates custom floors, aliases, User-ID modules, and various Prebid server adapter functionalities. Overall, HeadBidder provides a comprehensive solution designed to enhance the efficiency of ad management processes for digital publishers.

Easily create, oversee, and distribute social display advertisements from a single platform. By utilizing Social Display Ads' creative management system, you can swiftly transform your top-performing social media posts into dynamic banner ads within just minutes. These ads serve as a potent tool for amplifying the effectiveness of social media through programmatic advertising. By reimagining your social media content as eye-catching banner ads, brands gain the ability to repurpose their most successful posts, leading to increased engagement without the necessity of generating new material. This strategy highlights the authenticity of your content, as it showcases posts that have received genuine shares, likes, and comments from real users, ultimately making them more appealing and shareable among audiences. Additionally, leveraging familiar content can create a stronger connection with potential customers, enhancing brand recognition and loyalty.

Elevate the visibility of your business with Google Ads, connecting you to potential clients who are actively seeking services akin to yours on Google Search and Maps. You are only charged for concrete outcomes, such as site visits or phone inquiries, ensuring that your advertising budget is spent effectively. When prospects search for what you offer, your business can prominently appear in search results, as Google is the go-to platform for inquiries related to activities, destinations, and purchases. Your digital ads can be tailored to reach users at that crucial moment when they demonstrate interest in products or services you offer. Whether they are using a desktop or a mobile device, a strategically placed ad can transform queries into devoted customers. By utilizing ads that direct users to your website, you can significantly boost online sales, increase reservations, or encourage newsletter signups. Additionally, enhance customer interaction by featuring your contact details and incorporating a click-to-call option, streamlining the process for potential clients to contact you. You can also utilize business ads that provide navigational assistance, directing individuals to your physical location on the map, which effectively increases foot traffic to your establishment. This comprehensive approach not only expands your audience reach but also reinforces your brand's position in a competitive landscape, ultimately driving growth and success for your business.

Airtory serves as an innovative Creative Management Platform designed for advertisers to quickly create impactful and engaging rich media display ads in just a few minutes. By utilizing Airtory's user-friendly interface for crafting rich media ads, you can captivate your target audience, achieve improved ROI, and enhance brand interaction. With over 500 templates available for desktop, mobile, native, and interactive video formats, our platform enables seamless integration with demand-side platforms (DSPs) and direct publishing channels. To sum it up, we represent a more efficient, cost-effective, and flexible solution in the realm of ad creation and monetization, ensuring that your advertising efforts yield maximum benefit while saving you time and resources. Additionally, our platform is constantly evolving to meet the changing needs of advertisers in a dynamic market.

Introducing the Google Marketing Platform, a comprehensive solution for advertising and analytics that aims to refine marketing strategies and achieve outstanding results. This platform features intuitive tools that are particularly beneficial for small businesses, offering free resources designed to enhance marketing initiatives, including website and app analytics as well as smooth testing capabilities. For larger organizations, the platform provides sophisticated solutions that nurture stronger customer connections, ultimately enhancing marketing effectiveness through a robust array of advertising and analytics offerings. The integrated solutions are crafted to meet the varied needs of all marketers, whether you require help with a specific project or are looking for a more extensive, long-term partnership. Google Marketing Platform Partners come fully equipped with the expertise and resources necessary to help you unlock your marketing potential. Our commitment is to support you throughout every stage of your journey, whether you choose to leverage just one of our products or the complete suite available through Google Marketing Platform. With such a wide range of options, marketers can find the perfect match for their specific goals and challenges. This flexibility ensures that every user, from startups to established corporations, can tailor their marketing approach effectively.

VDO.AI is a cutting-edge video advertising platform aimed at empowering web publishers by leveraging the power of video content and advertising, which could boost their revenue by up to 50%. As the trend of video consumption continues to surge online, our platform ensures that publishers can seamlessly adapt to this changing environment. We present a complete proprietary technology suite that includes video players, streaming solutions, content delivery, and advertising services, serving some of the largest web publishers. Our goal is to connect elite advertisers with reputable publishers, creating a robust and valuable video advertising ecosystem. By pairing distinguished brands with top publishers, we cultivate an energetic space that amplifies the reach and effectiveness of video ads. We offer a wide range of native video formats that enable web publishers to fully harness the advantages of video advertising while enhancing engagement with global brands. Furthermore, our sophisticated ad serving technology is crafted to maximize the return on investment for every impression delivered, ensuring that both publishers and advertisers reap the benefits of their collaboration. In this rapidly evolving digital landscape, our platform positions publishers to thrive and innovate in the realm of video advertising.

At Confiant, we prioritize transparency in our data, maintain current research, and offer a highly customizable anti-Malvertising platform, empowering you to choose your level of involvement and control. You can utilize the most advanced ad quality and security solutions, complete with the essential data and actionable threat intelligence to enhance your digital safety. Additionally, our platform features sophisticated ad tech integrations, ensuring you enjoy unmatched visibility across all demand sources for publishers and ad platforms, as well as mobile app publishers through our SDK. Since our inception in 2013, we have dedicated ourselves to safeguarding online users and organizations of every size. Clients such as Microsoft, Insider, and IBM place their trust in Confiant, backed by our team's collective experience of over a century in online security. Moreover, we have developed the industry's first and only Malvertising Attack Matrix, which details the tactics, techniques, and procedures currently employed in malvertising, allowing you to remain proactive. Our platform processes trillions of ad transactions and identifies millions of malicious incidents each month, continually improving to ensure optimal protection for our users. We are committed to evolving our solutions to meet the ever-changing landscape of digital threats.

RhythmOne emerges as a leader in delivering cutting-edge digital advertising solutions across multiple screens. By concentrating on advanced television and utilizing one of the most robust programmatic platforms, we empower brands to connect meaningfully with their audiences, improving outcomes for both advertisers and publishers on a range of devices. RhythmOne has consistently been acknowledged for its excellence, recently achieving the top ranking in Pixalate's Global Seller Trust Index. Discover how we cultivate brand-safe environments for our partners and clients. As the world of Connected TV transitions into the realm of Advanced TV, YuMe by RhythmOne provides extensive reach, accurate targeting, customized creative options, and unique measurement tools, enabling brands to smoothly expand their linear television and multiscreen digital video strategies to engage connected viewers. Moreover, RhythmInfluence by RhythmOne connects marketers with passionate influencers who adeptly weave branded stories into the trusted content and social media platforms that audiences interact with, creating powerful results that resonate deeply. Through these innovative approaches, we continually aim to transform the advertising experience for both brands and consumers, fostering a more engaging and effective marketing landscape. Ultimately, our commitment to excellence drives us to push the boundaries and redefine what is possible in the advertising industry.

Sharethrough delivers innovative programmatic display and video advertisements that seamlessly integrate while still standing out. We enable both publishers and marketers to effectively update their advertising methods to engage and maintain their target audiences. Our selection process for ad placements is meticulous, ensuring we find the most suitable locations for each advertisement. Once these optimal spots are identified, our technology springs into action, utilizing a Dynamic Ad Template that adapts the advertising message to harmonize with its environment, thereby maximizing performance. Our native advertising™ solutions are expertly crafted to scale and connect with all demographic groups. For buyers looking to harness the advantages of native advertising™ using their existing creative assets, Enhanced Ads provide an excellent alternative. When Sharethrough is chosen as a standard display or outstream source, your advertisements will automatically conform and optimize for peak performance. This ensures that every campaign achieves its full potential, engaging audiences in a meaningful way.

Sovrn offers a diverse array of advertising solutions, technologies, and services tailored for a wide variety of content creators, which helps them generate revenue, grow their businesses, and access a vast pool of data that provides insightful analytics. We understand the importance of unique storytellers, a belief that resonates with the advertisers who choose to partner with us. Our dedication is towards fostering fair and transparent advertising practices, supporting net neutrality, and cultivating strong connections between publishers and advertisers. Regardless of whether you are a seasoned publishing professional or just starting out, we are committed to helping you effectively monetize your content. Our services feature header bidding, server-to-server bidding, and waterfall advertising methodologies. By partnering with top-quality, independent publishers, you can significantly enhance your campaign reach and engage with a responsive audience. We support display, mobile, and video campaigns through our esteemed, certified exchange. Additionally, some of the most respected websites and leading brands around the world depend on Sovrn for exceptional value and measurable results, ensuring mutual benefits from each partnership. Through our innovative tools, content creators can unlock their potential and achieve heightened success in the ever-evolving digital landscape, ultimately leading to a more sustainable business model.

Celtra is a cloud-driven platform that streamlines the creative production process. It empowers marketing and creative teams to efficiently design, approve, and distribute digital content for various products, campaigns, and markets. By enabling collaborative efforts in the cloud, it accelerates workflows while maintaining resource efficiency. Utilizing Celtra can enhance your creative output, lower expenses, and give you a competitive edge in the market. With its intuitive features, teams can innovate more freely and respond swiftly to changing demands.

Setupad collaborates with over 500 publishers to boost their advertising revenues using sophisticated programmatic advertising techniques. By providing publishers with innovative tools and technology, Setupad enables them to enhance performance, ensure transparency, and integrate all their demand sources utilizing Prebid technology. Additionally, the platform grants publishers the autonomy and flexibility required for effective website monetization, allowing them to opt for either managed services or self-service solutions based on their preferences. This approach empowers publishers to maximize their revenue potential while maintaining control over their advertising strategies.

Eye-catching display ads and captivating videos are among the most powerful strategies for revenue generation. By offering advertising space on your site, you can realize considerable financial gains. Video ads, in particular, lend themselves well to effective monetization tactics. One sophisticated method worth considering is header bidding, a programmatic advertising strategy that allows publishers to display their inventory across multiple ad exchanges at once. This technique not only ensures that ads blend effortlessly with the surrounding content, but also enhances the overall user experience. We strongly suggest leveraging this service to monetize your website through customized ad placements that foster a positive atmosphere for visitors. Commonly known as EBDA, this approach can be implemented using Google Ad Manager 360. Furthermore, Open Bidding empowers you to invite third-party demand partners to compete for your inventory in a centralized auction, facilitating real-time, server-to-server bidding that can maximize your revenue potential. By delving into these contemporary advertising methods, you can greatly enhance your monetization strategies and boost your website's performance, thereby creating a more rewarding experience for both you and your users. Ultimately, staying up to date with these trends will position you favorably in the competitive digital landscape.