List of the Top 25 Marketing Analytics Software for LinkedIn in 2026

Semrush One is a unified digital marketing and AI visibility platform designed to help brands win across every search surface. It brings together SEO, content, traffic analysis, advertising, social media, local optimization, and AI search insights into one ecosystem. The platform supports visibility tracking across Google and leading AI engines such as ChatGPT, Perplexity, and Gemini. Semrush One leverages one of the largest AI-powered marketing databases in the world, including billions of keywords and trillions of backlinks. Marketers can measure brand discovery, trust, and performance wherever audiences search for information. AI visibility and sentiment tools help brands understand how they are perceived in generative search results. Advanced analytics connect performance data to revenue, ROI, and business outcomes. Enterprise features allow large teams to automate workflows and scale globally. Competitive intelligence tools reveal market share, gaps, and emerging opportunities. Local and social toolkits support consistent brand presence across channels. Advertising and AI PR features strengthen reach and authority. Semrush One empowers brands to move faster, make smarter decisions, and stay ahead in a rapidly evolving search landscape.

Tailored results will be delivered to you based on your preferences, past experiences, and specific role. QuaerisAI ensures that you have access to data that is almost in real-time for all your data needs. The platform boosts your data and document management tasks by leveraging AI technology. To foster knowledge exchange and monitor progress, teams have the ability to share insights and create pinboards. Our sophisticated AI engine swiftly converts your inquiries into a format suitable for database processing within mere seconds. Just as life requires context, so does data; our intelligent AI engine analyzes your search terms, interests, roles, and historical data to rank results that encourage deeper exploration. Additionally, you can effortlessly apply filters to your search outcomes, allowing you to uncover specific details and delve into pertinent questions that arise. This seamless integration of AI not only enhances efficiency but also enriches the overall user experience.

Reportz is a customizable dashboard tool designed for digital marketing agencies, freelancers, and companies that streamlines the reporting process for clients. By establishing the appropriate KPIs, you can allow our platform to handle all the repetitive tasks on your behalf. Easily onboard clients and deliver the most transparent reporting experience they have ever encountered. With no limits on integrations or users, you can take full advantage of a free white-label account along with email reporting capabilities. Additionally, the dashboards support an unlimited number of KPIs to enhance your reporting features. This tool is essential for anyone looking to optimize their client communications and improve overall efficiency.

Looker revolutionizes business intelligence (BI) by introducing a novel data discovery solution that modernizes the BI landscape in three key ways. First, it utilizes a streamlined web-based architecture that depends entirely on in-database processing, allowing clients to manage extensive datasets and uncover the final value in today's fast-paced analytic environments. Second, it offers an adaptable development setting that enables data experts to shape data models and create tailored user experiences that suit the unique needs of each organization, thereby transforming data during the output phase instead of the input phase. Moreover, Looker provides a self-service data exploration experience that mirrors the intuitive nature of the web, giving business users the ability to delve into and analyze massive datasets directly within their browser interface. Consequently, customers of Looker benefit from the robust capabilities of traditional BI while experiencing the swift efficiency reminiscent of web technologies. This blend of speed and functionality empowers users to make data-driven decisions with unprecedented agility.

A social media scheduling and analytics platform tailored for small businesses, social media experts, and digital agencies, SocialPilot empowers users to automate their marketing strategies. With an extensive array of features categorized in each plan, SocialPilot aims to simplify the management of social media marketing efforts. Additionally, SocialPilot Reviews is a robust tool designed to help businesses enhance their online reputation management. It enables users to consolidate customer feedback from various platforms, making review management more efficient. The tool supports bulk email and SMS capabilities for streamlined review requests, enhancing engagement. Teams can track, analyze, and respond to reviews in real-time, which fosters better communication with customers. Furthermore, SocialPilot Reviews integrates smoothly with CRM systems, facilitating improved customer interaction, elevating brand perception, and ultimately driving business growth. By leveraging these functionalities, businesses can cultivate a more positive online presence.

Digital marketers can now delegate tedious operational tasks to Nexoya, allowing them to focus more on crucial areas like strategy, creativity, and team collaboration. Nexoya seamlessly integrates all your marketing tools and channels into a single platform, maximizing performance through the use of aggregated data. By leveraging advanced AI algorithms, it is possible to enhance monthly performance by up to 30% through optimal budget allocation for advertising efforts. Additionally, to further minimize operational burdens and free up time for strategic and tactical initiatives, the allocation of resources across various marketing channels can be completely automated, ensuring a more efficient workflow for your team. This automation not only streamlines processes but also empowers teams to innovate and collaborate more effectively.

JustControl.it provides companies with tools to oversee their advertising budgets, assess the effectiveness of campaigns across various platforms, and obtain current reports on nearly every performance indicator. This comprehensive approach helps businesses make informed decisions based on real-time data.

TapClicks serves as a comprehensive marketing solution and reporting dashboard tailored for media businesses, agencies, brands, and large organizations. By utilizing TapClicks, teams can streamline their processes, boost their service efficiency, and expand their business by minimizing the expenses associated with the creation and dissemination of marketing reports. The platform integrates various tools such as tapOrders and tapReports, alongside tapWorkflow and tapAnalytics, to offer a cohesive marketing operations experience. This unified approach not only enhances collaboration within teams but also provides valuable insights for strategic decision-making.

Zoho Marketing Automation helps businesses manage and automate their entire marketing journeys from lead generation to revenue. It unifies data, supports multichannel engagement across email, SMS, WhatsApp, social media, and webpages, and simplifies campaign creation with a drag-and-drop builder. With website analytics, lead scoring, attribution insights, and a built in marketing planner, teams can optimize performance. Ecommerce brands can also automate follow-ups, recover abandoned carts, and boost sales with AI-driven product recommendations.

Seamlessly integrate your data to create impressive and informative reports and presentations that drive your business toward success, growth, and expansion. Accelerate campaign optimization while enhancing lead generation and improving conversions across all sales and service areas. Deliver exceptional results for your advertisers while easing the burden on your analytics team. Transform raw data into engaging and insightful visuals with our user-friendly, customizable reports and dashboards. Leverage automation to minimize chaos in your marketing data. Effortlessly collect, integrate, and securely store your data. NinjaCat is powered by an advanced data engine tailored for unified digital marketing analytics, efficient reporting, and campaign enhancement. As the importance of digital marketing data increases, it introduces unique challenges in its management. With data often scattered across various channels and platforms, each presenting its own analytics capabilities, gaining a comprehensive understanding of digital marketing effectiveness can be quite challenging. This consolidated approach not only streamlines data management but also enables businesses to make informed decisions based on cohesive insights, ultimately leading to more strategic marketing efforts. By embracing this method, organizations can enhance their overall performance in a competitive landscape.

Improvado is an ETL platform designed to automate data pipelines for marketing teams, enabling users without technical expertise to harness the power of data. This tool empowers marketers to make strategic, data-informed decisions by providing a holistic approach to integrating marketing data throughout the organization. It efficiently extracts information from various marketing data sources, standardizes it, and loads it directly into user-friendly marketing dashboards. With more than 200 pre-built connectors available, Improvado ensures a wide array of integrations, and the dedicated team is also willing to develop new connectors upon client request. By utilizing Improvado, marketers can centralize their data, enhance their understanding of performance across different channels, evaluate attribution models, and access precise Return on Marketing Investment (ROMI) metrics. Well-known companies such as Asus, BayCare, and Monster Energy have adopted Improvado to strengthen their marketing efforts. This platform not only simplifies data management but also fosters a culture of data-driven decision-making within organizations.

Act-On simplifies the process of cultivating enduring customer relationships while also enabling the measurement of marketing effectiveness. This award-winning cloud-based marketing automation platform is designed to support businesses in enhancing their brand visibility, generating demand, and nurturing customer connections. Unique in its offering, Act-On provides a consolidated workspace that integrates various marketing tools into a single application, facilitating an enhanced customer experience overall. With web visitors making quick decisions about their online presence within the initial 20 seconds, Act-On’s AI feature, Act-On InSite, plays a crucial role in maintaining visitor engagement by providing swift, precise, and tailored content that meets their specific needs, thereby converting casual visitors into viable sales leads. By utilizing such innovative technology, businesses can significantly boost their marketing strategies and improve overall customer satisfaction.

Supermetrics was founded on a daring vision: to simplify and democratize marketing data for businesses across the globe. What began as a modest initiative has transformed into a groundbreaking marketing intelligence platform that is now relied upon by over 200,000 organizations, including prestigious names such as Nestlé, Warner Bros, and Dyson. From its inception, Supermetrics has been motivated by a mission to empower marketers and data analysts by providing seamless access to data, catering to all stages of their professional journeys. The platform has developed into a user-friendly tool that extracts and integrates data from more than 150 marketing and sales platforms—such as Google Analytics, Facebook Ads, and HubSpot—into users' chosen destinations, allowing teams to enhance their analytics processes and engage in data-driven decision-making. This unwavering focus on innovation has garnered Supermetrics a place on G2’s 2024 Top 50 Best EMEA Software Companies list, marking a significant milestone in its growth. At the core of Supermetrics lies a commitment to transparency, innovation, and ensuring customer success. We firmly believe that data possesses the potential to narrate stories, address challenges, and pave the way for new opportunities. As the marketing environment continues to change, Supermetrics is steadfast in its dedication to staying at the forefront, assisting clients not just in achieving success but in thriving with state-of-the-art solutions that meet their evolving needs. With every step forward, Supermetrics is shaping the future of marketing analytics for organizations around the world.

OWOX BI stands out as a premier platform for data democratization, fostering collaboration between data professionals and business stakeholders by equipping them with essential tools to effectively analyze and utilize business data. * The essence of democratization lies in providing seamless access, an intuitive interface, and fostering a culture centered around informed decision-making. Our goal is to enhance the quality of business decisions, enabling a data-driven mindset among individuals. With a growing base of over 27,000 clients across more than 130 nations, OWOX has earned the trust of numerous organizations regarding their analytics needs. Renowned data teams worldwide rely on OWOX BI, with over 160,000 digital analysts leveraging the platform to dismantle data silos and furnish business users with necessary reports. We take pride in the fact that OWOX BI has been acknowledged as a top analytics solution by G2 Crowd for three consecutive years, underscoring our commitment to excellence in the industry. This recognition reflects our continuous efforts to innovate and enhance the user experience, ensuring that both data teams and business users can thrive in a data-centric environment.

Leverage office television screens to disseminate insights and updates via Slack or implement automated email alerts for your clients, all without the need for previous experience or IT support. Octoboard serves as a fully self-sufficient platform that collects, visualizes, and refreshes data for over 18,000 business clients, whether in the cloud or on-premises. The saying "what gets measured gets done" holds significant weight; by quantifying your business objectives, you can clearly convey performance targets. In just seconds, you can create visually appealing, shareable dashboards and reports. Octoboard efficiently compiles information from all your cloud applications, guaranteeing data consistency while freeing up your time on visualization, sharing, and reporting tasks. You have the capability to manage your devices, including office televisions and monitors, seamlessly through the Octoboard interface. This enables you to extract valuable insights from your data and maintain oversight of various metrics, such as live website traffic, lead generation, customer retention, and support tickets. Additionally, you can merge Sales, Marketing, Support, and DevOps metrics with real-time events to form a well-rounded perspective of your business performance. This integrated approach not only fosters better teamwork but also empowers organizations to make data-driven decisions swiftly and effectively, enhancing overall operational efficiency.

Marketers aiming to demonstrate and enhance the effectiveness of their marketing strategies can leverage Plannuh to swiftly develop successful plans, optimize budget utilization, and accurately assess their performance. In contrast to fragmented, outdated spreadsheets and various standalone marketing tools, Plannuh provides a cohesive and collaborative platform that features AI-driven automation processes, enabling organizations to achieve greater agility, efficiency, and top-tier marketing results. The implementation of the platform is rapid, taking just one week, and its user interface is designed specifically by marketers for their peers, ensuring ease of use. This allows teams to focus more on strategic initiatives rather than getting bogged down by administrative tasks.

Transform your website into an effective sales powerhouse by effortlessly capturing valuable user interactions and optimizing your sales funnel to increase conversions and revenue—all without any coding skills required. Seamlessly integrate your analytics and advertising accounts with a simple click, enabling smooth data exchange and utilization. You can track and analyze customer behaviors between your website and marketing platforms without the usual coding complexities! Utilize tracking data to fine-tune your marketing efforts and enhance your website's ability to drive sales. Our intuitive point-and-click tool allows you to select which aspects of your website to monitor, eliminating the need for ongoing code adjustments. Once you complete a one-time setup, you can easily replicate tracking across multiple platforms like Google, Facebook, and Twitter, ensuring that all channels leverage the same data for optimized campaigns and reporting. Create visual representations of your sales funnel to quickly identify any problems and gain insight into what factors affect customers at each step of their journey. Additionally, you will obtain valuable insights regarding both your organic and paid traffic sources, along with the effectiveness of your campaigns across all platforms, providing you with a thorough understanding of your marketing performance. By taking advantage of these powerful features, you will be fully prepared to unlock your sales potential and drive substantial growth for your business.

Effortlessly secure three additional deals by harnessing the power of automated lead intelligence. Initiate hyper-personalized conversations that emphasize what truly connects with your leads, honing in on pertinent topics specific to each individual. Improve user experience with an intuitive interface designed to maximize usability while enhancing agent efficiency. Prior to taking any steps, automate your research endeavors to collect valuable insights regarding your leads. This involves evaluating the content they generate, their engagement patterns on LinkedIn, and the nature of their interactions, including likes and comments. Furthermore, keep tabs on the days they are most engaged and the hashtags they frequently utilize. Create a compilation of the ten most impactful posts they have created, as well as those they have interacted with, alongside the keywords they strategically incorporate. Learn how to enrich your B2B lead data using Norns' effortless Zapier integrations. With these integrations at your disposal, you can extract meaningful insights into the topics that matter to your leads, enhancing their profiles across any platform you use. If your goal is to attract new clients, concentrate your research efforts on pinpointing those who are actively in search of the services you provide. By adopting this data-driven strategy, you can elevate your chances of successfully closing more deals. Additionally, continuously refine your approach based on the evolving interests of your leads to stay ahead in the competitive landscape.

Effortlessly integrate the key metrics you require into your favorite data visualization, analytics, spreadsheet, and database tools! By eliminating the cumbersome logins and the hassle of manual data collection, you can reclaim precious time and avoid the costs tied to bespoke development. Leverage a Power My Analytics data hub to optimize the automation of your essential metrics. With only a few clicks, this hub facilitates connections to a diverse range of sources, allowing you to consolidate your marketing data into unified dashboards, reports, and spreadsheets. Data is your ally, and with Power My Analytics as your dependable partner, you'll have greater freedom to focus on your projects while effortlessly generating the metrics needed for crafting compelling reports that are bound to impress both clients and management. Seamlessly collect data from more than 35 popular marketing platforms, and integrate flawlessly with leading tools designed for data visualization, analytics, spreadsheets, and databases. Take advantage of the streamlined automation of your data collection process and experience a remarkable boost in your productivity! Additionally, this efficient system not only saves time but also enhances the quality of insights you can provide, ultimately leading to better decision-making and strategic planning.

Recover potentially lost conversions caused by intelligent tracking prevention, private browsing modes, and the intricate nature of cross-device and cross-browser customer journeys through SegmentStream's AI-enhanced predictive attribution. Centralize all your marketing data within your Google BigQuery data warehouse for streamlined and automated reporting on cross-channel ROI, while ensuring that the data is deduplicated. This comprehensive enterprise solution integrates and consolidates your advertising expenditures, website and mobile app performance, CRM information, and offline conversions into a single, cohesive platform that simplifies marketing ROI reporting. You can effortlessly visualize your reports with your business intelligence tools of choice, allowing for greater analysis and understanding. By employing SegmentStream's predictive attribution, you can uncover the genuine effectiveness of your marketing efforts in a world that is increasingly moving away from cookies. This capability allows for immediate evaluation of the true incremental impact from various sources of marketing traffic, eliminating the need to wait for a conversion event, and accommodates situations where a conversion might take place across multiple browsers or devices. This approach not only keeps you well-informed but also empowers you to make timely and informed decisions based on precise data, ultimately enhancing your marketing strategy. Additionally, the insights gained can help refine future campaigns, ensuring that each marketing dollar is spent effectively.

Seamlessly transfer your marketing data into any data warehouse or cloud storage solution of your choice, such as BigQuery, Snowflake, Redshift, Azure SQL, AWS S3, Azure Data Lake, and Google Cloud Storage, using our cloud-hosted and fully-managed ETL pipelines. Our all-encompassing marketing data warehouse integrates all aspects of your marketing data, yielding critical insights into areas like advertising effectiveness, cross-channel attribution, content performance, competitor analysis, and much more. Furthermore, our customer data platform enables real-time identity resolution across multiple data sources, creating a unified view of the customer and their overall journey. Electrik.AI operates as a cloud-based marketing analytics tool and a comprehensive service platform focused on enhancing your marketing initiatives. In addition, Electrik.AI’s Google Analytics Hit Data Extractor is designed to enhance and retrieve the un-sampled hit-level data sent to Google Analytics from your website or application, consistently transferring it to your designated database, data warehouse, or data lake for advanced analysis. This approach guarantees that you have access to the most precise and actionable data, allowing you to effectively shape and drive your marketing strategies. By leveraging these innovative tools, businesses can significantly improve their decision-making processes and overall marketing performance.

Presenting a premier platform tailored for eCommerce merchants eager to refine their profit optimization methodologies! Our solution seamlessly incorporates first-party profit data for each transaction into leading marketing platforms such as Facebook Ads, Google Ads, and Google Analytics. This enables you to concentrate on actual profits (POAS) rather than merely relying on revenue figures or average target ROAS, thereby ensuring that your marketing budget is spent both efficiently and effectively. With our service, you can have confidence that your advertising expenses are not only safeguarded but also yield significant returns! Moreover, we offer an extensive array of tools aimed at boosting eCommerce profitability, featuring in-depth profit and loss dashboards, insights into profit per order, customer lifetime value analytics, and the capability to assess profitability across diverse marketing initiatives, product lines, and customer demographics. Obtain real-time data and practical advice to further enhance your online store, and remember that we also provide a complimentary version for tracking profits and managing costs! Whether you're just embarking on your eCommerce journey or aiming to expand your operations, our platform is committed to supporting your growth at every phase of your business development. In addition, our user-friendly interface and dedicated customer support ensure that you can easily navigate through the features and maximize your potential for success.

Effortlessly generate reports that are ready for analysis, allowing you to concentrate on enhancing your campaigns with valuable insights regarding your performance with just a click. Create comprehensive reports designed to improve the effectiveness of your campaigns. DataMyth monitors performance variations and uncovers the underlying factors for these changes, showcasing their impact level. In a matter of minutes, you can produce reports that provide you with insights essential for reaching your upcoming objectives. This method not only saves your reporting budget but also allocates more time for strategic planning and refinement. Boost your productivity with accessible analyses that enable you to manage a wider range of clients effectively. Reduce anxiety and eliminate the risk of missing report deadlines. Tailor your reports by incorporating the client's logo, which can be modified at any point, and add the client’s name for a personalized effect. Take advantage of our cost calculator to evaluate your current reporting expenses and discover potential savings with DataMyth, ultimately simplifying your reporting workflow while enhancing overall efficiency. By streamlining this process, you can ensure your attention remains on delivering outstanding results for your clients and fostering long-term relationships.

Tagmate is a powerful automation solution tailored for Google Tag Manager, enabling users to create precise analytics tags and marketing pixels rapidly. No longer will you need to depend on your IT department, as you can independently configure web tags with ease. Simply choose a tracking template and submit it to GTM! Ensure total data accuracy with impeccable tag implementation, while enjoying constant oversight of your tags 24/7. With a selection of over 40 templates, including options for add-to-cart, form tracking, and scroll tracking, implementing your requirements is as simple as clicking and selecting. Starting at a mere $49 monthly, there’s no need to engage agencies or developers for your tracking needs. Tagmate also takes your privacy seriously; we do not retain your data and adhere to GDPR and CCPA regulations, providing a secure tag management experience. Invite your colleagues to collaborate, enhancing both efficiency and productivity as everyone remains informed in real time. You can also quickly configure Universal Analytics and GA4 events, regardless of the platform or website framework, whether it’s Shopify, WordPress, JavaScript, or others, making it an adaptable option for any business. With Tagmate, effortless tag management is merely a click away, ensuring that you can focus on what truly matters—growing your business.

Creating marketing reports for clients can often be a time-consuming and challenging endeavor. To ease this workload, we introduced Sparrow, a comprehensive tool aimed at simplifying the reporting process from start to finish. By merely connecting your marketing accounts to our platform and selecting your desired presentation style, we take care of the data entry effortlessly. Are you looking to showcase your data in a Notion document or on your personal website? We can make that possible as well. You have the option to design a template using Google Slides or Google Sheets, or choose from our pre-made selections, and let Sparrow automatically fill it with metrics, visuals, screenshots, and other important components. Furthermore, you can create custom charts and embed them into widely used online platforms such as Notion, Confluence, or your own site. Monitor the performance of your social media, advertising, and email campaigns through dedicated analytics dashboards, while also establishing personalized workspaces for each client. With Sparrow, gathering and organizing your marketing and sales data has never been easier. You can quickly access your insights through Sparrow's user-friendly dashboards or sync your metrics directly to Google Sheets for a tailored experience. The efficiency and ease that Sparrow provides for client reporting are truly unparalleled, enabling you to focus more on strategy and growth. Users can look forward to a seamless integration of reporting with their overall marketing efforts.