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What is Adentro?

Adentro is a marketing platform that emphasizes visit-based strategies, designed to help physical businesses connect their online promotions and digital efforts to real store visits, thus equipping marketers with valuable insights about customer foot traffic and conversion rates at their locations. By enabling customers to connect to a business’s branded guest WiFi, Adentro collects visit and behavioral data, which is then enriched with a vast repository of nearly 100 million customer profiles to form customized audience segments; additionally, this platform offers a robust dashboard that showcases key performance indicators and supports the automation of marketing campaigns across a variety of channels, including well-known platforms such as Facebook, Instagram, TikTok, email, and SMS. Adentro also integrates effectively with industries like retail, food and beverage, entertainment, and hospitality, allowing brands to gather first-party data on-site, analyze it alongside a broad dataset, accurately target or re-engage their audience, and evaluate the actual results of their digital marketing efforts, ultimately improving their marketing effectiveness. This comprehensive strategy not only simplifies marketing initiatives but also provides actionable insights that can profoundly shape business strategies and drive growth. As a result, businesses can leverage this data-driven approach to enhance customer relationships and refine their marketing tactics over time.

What is Activ8?

Streamline and automate your store visits with ease, visualize your brand's retail presence in real-time, and gather crucial insights, all within a single platform. Designed to cater to the team management needs of your organization, Activ8 includes a comprehensive tool that boosts the productivity of your mobile workforce. This innovative field marketing software is perfect for suppliers overseeing multiple brands, merchandising firms that assist various suppliers, and retailers whose teams perform scheduled store visits. All vital field marketing functions are brought together in one application, fostering transparency, accountability, and efficient management across your company with this adaptable team management software. Effortlessly distribute new and revised planograms to stores for implementation, enabling you to enhance the success of your category strategies and initiatives. Additionally, maintain a clear overview of all activities within your retail operation, irrespective of its size or complexity, ensuring that every detail is accounted for. By utilizing Activ8, your organization can greatly enhance its operational efficiency and align its strategic objectives more effectively, ultimately leading to improved performance across all facets of your business. Furthermore, this platform allows for continuous improvement by analyzing data and adapting strategies in real-time, thus keeping you ahead of the competition.

Media

Media

Integrations Supported

DotActiv
Facebook
Instagram
TikTok

Integrations Supported

DotActiv
Facebook
Instagram
TikTok

API Availability

Has API

API Availability

Has API

Pricing Information

$99 per location
Free Trial Offered?
Free Version

Pricing Information

$80 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Adentro

Date Founded

2012

Company Location

United States

Company Website

adentro.com

Company Facts

Organization Name

DotActiv (Pty) Ltd.

Date Founded

2001

Company Location

South Africa

Company Website

www.dotactiv.com/field-marketing-software

Categories and Features

WiFi Marketing

Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns

Categories and Features

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