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What is Adlook?

Adlook functions as a Brand Growth Partner within the RTB House network, offering an all-encompassing Brand Growth Platform that consolidates growth tactics, audience segmentation, creative development, campaign oversight, and performance analytics in a single interface. At the heart of this platform is Adlook Intelligence, a proprietary technology crafted in-house and tailored to meet the specific needs of each advertiser, concentrating on critical factors like bidding strategies, omnichannel distribution, optimization processes, supply chain integrity, brand safety, and adaptable creative solutions. Furthermore, the AI segment known as Zora works alongside a specialized team of strategists, media planners, and creative designers to optimize campaign effectiveness. Our campaigns span a variety of platforms, including the open web, CTV, audio, mobile applications, and gaming environments, with results expressed in metrics that matter to businesses, such as market share, return on investment, sales growth, distribution reach, and brand equity. Simply communicate your objectives to us, and we are committed to achieving the results you desire. We take great pride in the ability to convert aspirations into concrete achievements, ensuring your brand flourishes in a competitive landscape.

What is Active Agent DSP?

Active Agent operates as a robust omnichannel demand-side platform that delivers innovative marketing technology focused on enabling automated, value-driven, and data-informed media buying. It supports a variety of formats including display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic television. By streamlining the planning, purchasing, and optimization of programmatic advertising across these various channels, Active Agent simplifies the entire process for marketers. The platform emphasizes the importance of data protection by adhering to IAB standards and EU regulations through intuitive campaign setups that guarantee compliance. Moreover, it ensures brand safety with pre-bid integrations that provide automated quality control during media purchases, thereby securing placements that align with the brand’s values. Additionally, Active Agent offers centralized management for all traditional deal types, featuring forecasting, comprehensive reporting, and a wide array of exclusive always-on deals across different channels. As the digital landscape constantly evolves, Active Agent remains dedicated to adapting its offerings to fulfill the changing needs of marketers effectively. This commitment to innovation ensures that clients are always equipped with the best tools at their disposal.

Media

No images available

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Adlook

Date Founded

2022

Company Location

United States

Company Website

adlook.com

Company Facts

Organization Name

Virtual Minds

Date Founded

2001

Company Location

Germany

Company Website

virtualminds.com/active-agent/

Categories and Features

Categories and Features

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