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What is Affinity?

Affinity’s Ad Network represents a groundbreaking platform that utilizes artificial intelligence to revolutionize how publishers and advertisers engage with audiences, extend their reach, and monetize effectively. By breaking down conventional barriers, it offers tailored solutions that accompany consumers through every stage of the purchasing process, from boosting awareness to shaping purchase decisions. The sophisticated publisher suite, driven by AI, not only maximizes programmatic revenue but also harnesses first-party data to enhance subscription figures and optimize workflows for superior efficiency. It integrates seamlessly with existing publisher technologies to gather real-time insights on market trends and competitors, while employing machine-learning algorithms along with customizable rules for yield enhancement, ensuring that only the most intricate exceptions require human oversight. Crafted with precision by a dedicated team of over 100 engineers, the platform prioritizes compliance with privacy regulations such as GDPR and CCPA, all while improving the user experience with intuitive, real-time dashboards showcasing yield gains, subscription growth, and essential operational statistics. Through a commitment to these pivotal elements, Affinity’s Ad Network not only raises the bar in the realm of digital advertising but also paves the way for future innovations in audience engagement strategies.

What is Admixer?

We simplify the process of ad management for users. Our AdServer is designed to handle both inventory and demand efficiently. Our comprehensive technology stack caters specifically to Ad Network Owners and Media Holdings. It includes an integrated data management tool for audience collection and segmentation, enabling more targeted advertising strategies. Our proprietary RTB platform is rich in features, providing access to extensive inventory sources, transparent tools for campaign management, and exceptional targeting options. We deliver optimal enterprise-level ad tech solutions that facilitate effective programmatic purchasing. Additionally, Admixer.HB+, our header-bidding platform, empowers publishers to enhance their ad revenue significantly. With Admixer.HB+'s competitive marketplace, intuitive management tools, and emphasis on user experience, publishers can successfully meet their digital advertising objectives while maximizing their income potential.

Media

Media

Integrations Supported

Axis LMS
Incredible
Lightspeed DMS
Motileo
Odella

Integrations Supported

Bucksense
Dataddo
IngeniousPlex
Voluum DSP

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Online Training

Company Facts

Organization Name

Affinity Global Inc.

Date Founded

2006

Company Location

United States

Company Website

affinity.com

Company Facts

Organization Name

Admixer

Date Founded

2008

Company Location

United Kingdom

Company Website

admixer.com

Categories and Features

Ad Networks

Not specified

Categories and Features

Ad Management

Not specified

Ad Networks

Not specified

Ad Server

Ad Inventory Management
Ad Optimization
Banner Management
Mobile Ad Serving
Native Ad Serving
Rich Media Ad Serving
Video Ad Serving

Advertising Agency

Not specified

Display Advertising

Not specified

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