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What is Amazon Brand Registry?

Enrolling in the Amazon Brand Registry offers an array of tools designed to protect and elevate your brand, ultimately improving the overall experience for customers. With the A+ Content feature, businesses can tell their brand's story and showcase product features through captivating visuals and text on their Amazon listings, which can lead to higher conversion rates and potentially increase traffic and sales. Elevate your brand presence with advertisements that feature your logo, a customized headline, and the option to showcase up to three selected products. Furthermore, create a personalized multi-page Store on Amazon to effectively promote your brand and offerings without any additional costs. Make informed and strategic business choices by leveraging valuable insights from data such as customer search terms and behavioral reports. It's crucial to manage your product listings diligently, ensuring that customers receive precise and timely information. Our automated protection systems utilize your brand's information to proactively remove suspected infringements or misleading content. By sharing comprehensive details, you empower the Brand Registry to provide better support in protecting and enhancing your brand, allowing you to concentrate on growth and customer satisfaction. This proactive strategy not only helps your brand flourish but also secures its position in a competitive landscape, fostering long-term success and resilience.

What is Amazon Attribution?

Elevate your Amazon business by enhancing experiences that extend beyond the platform itself. Amazon Attribution acts as a multifaceted advertising and analytics measurement resource, offering marketers critical insights into how their campaigns across various channels—such as search, social media, video, display, and email—affect consumer shopping habits and sales on Amazon. With these insights, you can uncover creative methods for growing your business by refining off-Amazon experiences. Moreover, you will gain a more comprehensive view of how your digital marketing activities across different channels impact overall performance, which can be invaluable for strategic planning. Harness real-time advertising analytics to optimize campaigns on the fly, maximizing both effectiveness and efficiency. By identifying which strategies provide the highest return on investment, you can not only increase sales but also inform the development of future marketing initiatives. Currently, access to Amazon Attribution is available to professional sellers enrolled in Amazon Brand Registry, vendors, and agencies representing Amazon sellers. Eligible sellers and vendors have the opportunity to leverage Amazon Attribution's measurement tools to fuel their growth. This powerful tool equips businesses with the data necessary to make strategic decisions that can lead to lasting success in the competitive world of e-commerce, ultimately fostering a more robust marketplace presence. As the retail landscape continues to evolve, embracing such tools can be a game-changer for your business trajectory.

Media

Media

Integrations Supported

Amazon
5X
AWS Secrets Manager
Amazon Ads
Amazon Fresh
Amazon Seller Central
Amazon Transcribe
Beats
Commvault Cloud
Commvault HyperScale X
Fulfillment by Amazon (FBA)
Skai
Splunk User Behavior Analytics
TramaTM

Integrations Supported

Amazon
5X
AWS Secrets Manager
Amazon Ads
Amazon Fresh
Amazon Seller Central
Amazon Transcribe
Beats
Commvault Cloud
Commvault HyperScale X
Fulfillment by Amazon (FBA)
Skai
Splunk User Behavior Analytics
TramaTM

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Amazon

Date Founded

1994

Company Location

United States

Company Website

brandservices.amazon.com

Company Facts

Organization Name

Amazon

Date Founded

1994

Company Location

United States

Company Website

advertising.amazon.com/solutions/products/amazon-attribution

Categories and Features

Amazon Seller Tools

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

Brand Protection

Case Management
Domain Monitoring
Investigation Management
Marketplace Monitoring
Mobile App Monitoring
Paid Search Monitoring
Prioritization
Social Media Monitoring

Categories and Features

Amazon Seller Tools

A/B Testing
Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Content Management / Optimization
Conversion / ROI Tracking
Customer Data Management
Email Marketing
Feedback Management
Inventory Management
Keyword Tracking / Research
Order Management
PPC Ads Management
Price Optimization
Rank Optimization
Refund Management
Review Management
Sales Tracking / Analysis
Shipping Management
Trend Analysis

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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