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Ratings and Reviews 9 Ratings
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What is Amazon Transparent Ad Marketplace (TAM)?
Elevate your income and reduce latency effortlessly through a unified connection to our server-to-server marketplace. Our advanced auction analytics guarantee that the top bid always triumphs, with no costs for publishers and just a nominal fee of $0.01 CPM for bidders. Work more efficiently with your preferred collaborators, including Amazon, while also tapping into a network of over 50 additional buyers. By initiating a single ad request from your website or application, the Transparent Ad Marketplace handles everything on the server side, simplifying the process for you. You can take advantage of exclusive demand from Amazon and utilize our expertise in creating scalable systems. A straightforward SDK setup enables all demand partners to vie for ad space at the same time. Seamlessly integrate with ad-tech solutions designed to propel your business forward, requiring no extra development efforts and offering dedicated assistance from APS. Effortlessly broaden your partner network with our turnkey monetization solution tailored for publishers of any size. To start using TAM, all you need is an active connection with the multi-slot header bidding tag from Amazon Publisher Services (APS), paving the way for increased profitability. This innovative system not only streamlines ad management but also maximizes your revenue potential while providing you with the support necessary to thrive in the competitive ad landscape. Overall, the ease of use combined with robust features makes it an ideal choice for enhancing your advertising strategy.
What is Adsterra?
Adsterra is a global adtech company and advertising network founded in 2013. The platform connects advertisers and publishers worldwide, providing solutions for traffic monetization and digital advertising campaigns.
Adsterra partners with over 45,000 direct publishers, alongside more than 16,000 advertisers, affiliates, and media agencies spanning 248 GEOs. The company delivers a diverse selection of advertising formats, including Popunder, In-Page Push, Social Bar, and Interstitial ads, serving both mainstream and niche verticals.
The platform accommodates different user needs by offering both self-service and fully managed accounts. Advertisers can efficiently launch, manage, and refine campaigns using advanced targeting features and optimization tools, while publishers are equipped to monetize web and social traffic through a variety of ad formats within an intuitive, automated environment.
High standards of traffic quality and compliance are upheld by integrating both automated technologies and manual review processes. The platform supports a wide range of pricing models, such as CPM, CPC, CPA, and RTB, complemented by flexible payment solutions and reliable payout cycles.
Focusing on global scalability, operational transparency, and performance-driven outcomes, Adsterra continues to reinforce its role as a well-established participant in the digital advertising landscape.
Awards & Recognition
Adsterra has built a strong and enduring reputation within the adtech sector. The company is consistently shortlisted for prominent industry awards and secures multiple accolades on an annual basis. In 2025, Adsterra earned several significant titles:
- Best Advertising Network of the Year 2025 — uCompares Awards
- Best Traffic Source 2025 — uCompares Awards
- Top-3 Ad Networks 2025 — OfferVault
- Best Popunder & Clickunder Network 2025 — Affbank Awards
- Best Mobile Advertising Network 2025 — Affbank Awards
Integrations Supported
Amazon Ads
AppsFlyer
Binom
CAKE
CPV Lab Pro
Freestar
Keitaro
Magnite
PubMatic
RedTrack
Integrations Supported
Amazon Ads
AppsFlyer
Binom
CAKE
CPV Lab Pro
Freestar
Keitaro
Magnite
PubMatic
RedTrack
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Amazon
Company Location
United States
Company Website
aps.amazon.com/aps/transparent-ad-marketplace/
Company Facts
Organization Name
Adsterra
Date Founded
2013
Company Location
Cyprus
Company Website
adsterra.com
