AppDirect vs. Amazon Business

Clazar is the leading Enterprise Cloud GTM Platform built to help cloud Go-to-Market teams list, transact, and scale revenue across AWS, Microsoft Azure, and Google Cloud marketplaces. Designed for modern SaaS and enterprise technology companies, Clazar unifies the entire cloud marketplace lifecycle into one powerful system, helping teams close deals faster, eliminate operational bottlenecks, and unlock exponential growth through hyperscaler channels. From compliant marketplace listings to private offer creation, contract execution, usage-based metering, and revenue reconciliation, Clazar automates every step of the cloud sales cycle with zero operational lift. Revenue teams can launch listings in days, generate private offers in minutes, and manage renewals and complex sales motions seamlessly, all from a single platform built for speed and scale. Clazar integrates directly with Salesforce and HubSpot, enabling sellers, partnerships leaders, RevOps, and finance teams to run marketplace and co-sell motions inside the tools they already use. With bi-directional sync between the CRM and cloud partner portals, teams gain real-time visibility into the pipeline, offer stages, billing, payouts, and forecasting. Clazar also empowers organizations to accelerate co-selling with hyperscalers by automating referrals, governance workflows, approval chains, and partner reporting. With embedded automation, advanced analytics dashboards, and enterprise-grade compliance, Clazar helps teams scale marketplace operations confidently without adding headcount. Trusted by 300+ high-growth companies, including Zapier, Supabase, Replit, Pinecone, Perplexity, Confluent, and Secureframe, Clazar is the platform powering the next generation of cloud marketplace success.

Around the world, teams focused on risk management, procurement, and compliance face increasing demands to navigate the challenges posed by geopolitical and business risks. The intricacies of both domestic and international operations, alongside a myriad of regulations, significantly influence third-party risks. Therefore, it is essential for organizations to take a proactive approach in managing their relationships with third parties. This innovative platform, leveraging the D&B Data Cloud's extensive database of over 520 million global business records and more than 2 billion updates each year, serves as an AI-driven tool that continually assesses and mitigates counterparty risk. D&B Risk Analytics incorporates top-tier risk data, providing alerts on high-risk transactions and identifying connections across a billion data points, all of which empower businesses to make well-informed choices. Additionally, the platform's intelligent workflows facilitate rapid and comprehensive screening processes, ensuring timely alerts on critical business metrics. As a result, companies can enhance their risk management strategies and improve their overall operational resilience.

FinOpsly helps enterprises regain control of cloud, data, and AI spend—and turn it into measurable business value. As organizations scale across AWS, Azure, GCP, and modern data platforms like Snowflake, Databricks, and BigQuery, technology costs become harder to predict, explain, and control. FinOpsly addresses this challenge by connecting technology spend directly to business outcomes—and enabling teams to act on it in real time. FinOpsly unifies cloud infrastructure, data platforms, and AI workloads into a single operating model where spend is planned upfront, monitored continuously, and optimized automatically. Using explainable, policy-driven AI, the platform helps organizations reduce waste, prevent overruns, and align technology investments with business priorities—without slowing down innovation. With FinOpsly, organizations can: Understand exactly where money is going across AWS, Azure, GCP, Snowflake, Databricks, and BigQuery Plan and forecast costs earlier, before new cloud, data, or AI initiatives are deployed Automate optimization safely, using governance rules aligned to business risk and performance needs Deliver measurable financial impact quickly, often within weeks rather than quarters FinOpsly enables IT, finance, and business leaders to operate from a shared view of spend and value—bringing Value-Control™ to cloud, data, and AI investments at enterprise scale.

Setyl is a cloud-based IT asset and license management (ITAM) software that seamlessly integrates with your current tech stack through 100+ integrations. The platform gives you complete visibility and control over hardware assets and equipment, software licenses, SaaS subscriptions, vendors, users, and spend in one place. Use Setyl to: 1. Gain full visibility over your IT assets and software licenses — the who, what, why, where, and when. 2. Simplify, automate, and scale daily IT operations, including employee onboarding and offboarding. 3. Eliminate wasted IT spend. 4. Prepare for security audits and stay compliant, including with SOC 2, ISO 27001, and more. With its intuitive interface, 100+ out-of-the-box integrations, and support from the Setyl team at every step, the platform is fast to deploy, easy to use, and built for collaboration. Key features include: • IT asset and license inventory • Full asset lifecycle management • Software and SaaS subscription renewal tracking • License rightsizing • Employee onboarding and offboarding workflows • SOC 2 and ISO 27001 compliance • Vendor audits and due diligence • IT spend management • 100+ integrations and API access Integrations include: Microsoft 365 and Entra, Google Workspace and Cloud Identity, Okta, JumpCloud, Intune, Jamf, NinjaOne, Iru, Lansweeper, Tenable, Datto, Addigy, ConnectWise, CrowdStrike, Adobe, Slack, Zoom, BambooHR, HiBob, Factorial, Workday, Personio, NetSuite, Jira Service Management, Zendesk, and more. By consolidating all these functionalities, Setyl helps organizations make informed IT decisions and enhance operational efficiency.

Identity is now the fastest-growing attack surface in the enterprise, and the hardest one to govern. Josys is the AI-native platform that closes that gap: it discovers, governs, and secures every identity, human, machine, and AI agent, across every application you run. Policy-led governance is at the core: define access policies once, and Josys enforces them autonomously, surfacing risk, controlling access, and remediating identity threats in real time without manual intervention. More than 1,000 organizations and MSPs rely on Josys to turn identity risk into an autonomously governed advantage. Visit josys.com to learn more.

Paylocity is a cloud-based workforce management platform that unifies HR, payroll, finance, and IT operations into one integrated solution for modern businesses. The platform helps organizations automate administrative processes, improve workforce management, and create more connected business operations through a centralized digital ecosystem. Paylocity offers payroll processing, tax filing, time tracking, benefits administration, talent management, expense management, procurement, and IT support tools designed to streamline daily operations. Its AI-powered capabilities provide automation, reporting, and real-time insights that help businesses improve decision-making and operational efficiency. The platform also includes mobile access and employee engagement tools that allow workers and managers to stay connected, productive, and informed from anywhere. Paylocity supports seamless integrations with third-party applications, enabling companies to unify data and improve workflows across HR, finance, and IT departments. The finance solutions offered by Paylocity include spend management, AP automation, corporate cards, and headcount planning tools that give organizations greater visibility and control over financial activities. Its IT management features provide centralized access management, identity management, and asset tracking capabilities that help businesses strengthen operational support and security. Paylocity also delivers dedicated customer service, implementation assistance, and scalable solutions tailored to the needs of small businesses, midsize companies, and enterprise organizations. The company emphasizes innovation and customer partnership by continuously improving its technology to support the evolving needs of employers and employees. Through its connected platform and automation-driven approach, Paylocity helps organizations modernize workforce management, improve collaboration, and drive productivity across the entire business.

Source Defense plays a crucial role in safeguarding web safety by securing data precisely at the point of entry. Its platform delivers a straightforward yet powerful approach to ensuring data security and meeting privacy compliance requirements. This solution effectively tackles the threats and risks associated with the growing reliance on JavaScript, third-party vendors, and open-source code within your online assets. By providing various options for code security, it also fills a significant gap in managing the risks of third-party digital supply chains, which includes regulating the actions of third-party, fourth-party, and beyond JavaScript that enhance your website's functionality. Furthermore, Source Defense Platform defends against a wide range of client-side security threats, such as keylogging, formjacking, and digital skimming, while also offering protection against Magecart attacks by extending security measures from the browser to the server environment. In doing so, it ensures a comprehensive security framework that adapts to the complexities of modern web interactions.

Denodo is an enterprise data management platform designed to deliver live, unified, governed, and business-ready data for AI agents, analytics, applications, and self-service users. It uses logical data management to connect information across hybrid, multi-cloud, on-premises, SaaS, lakehouse, and third-party environments without moving or duplicating data. The platform helps organizations break down data silos by creating a single trusted access layer over distributed systems. Denodo supports trustworthy AI by giving agents real-time situational awareness, relevant enterprise context, consistent semantics, and compliance guardrails. Its zero-copy approach helps organizations reduce data replication, simplify integration, and avoid delays caused by traditional pipeline-heavy architectures. The platform also provides a personalized data marketplace where users can search, discover, prepare, and use governed data with less IT involvement. Denodo’s governance capabilities enforce consistent policies across cloud and on-premises environments while supporting fine-grained oversight, lineage, and compliance controls. Its real-time query optimization allows teams to make decisions using current data while keeping infrastructure costs under control. Business-contextual semantics help tailor data delivery for different roles, use cases, applications, and AI models. Denodo can support use cases such as AI agents and apps, lakehouse optimization, real-time operations, data products, and enterprise self-service analytics. With faster insight delivery, stronger governance, and trusted data access, Denodo helps organizations create a reliable foundation for agentic AI and modern data-driven operations.

Our autodialer solution is designed to streamline various communication processes including sales calls, payment collection, and appointment notifications. Additionally, it is capable of facilitating mass emergency voice broadcasts. This versatile system is perfect for telecommunications companies or businesses offering call center solutions. It features a multi-tenant architecture with billing options, can be customized with white-labeling, and is cost-effective as users can select their preferred Voice Provider. By efficiently handling busy signals, disconnected lines, and unanswered calls, our autodialer software can significantly boost productivity; it also passes calls to live agents and leaves messages on answering machines when necessary. This functionality ensures that no potential opportunity is missed, making it a valuable tool for any organization looking to enhance its communication efforts.

Wallester is an Estonian-licensed financial institution and has been an official Visa partner since 2018, specialising in innovative digital financial solutions and card issuance. We empower companies across the European Economic Area (EEA) and the UK to streamline payments, launch branded cards, and scale efficiently. What we do: White-Label Solution with Embedded Finance Our solution enables businesses to integrate financial services directly into their platforms—a concept known as embedded finance. White-Label allows companies to launch branded payment cards tailored to their specific needs, enhancing customer experiences and opening new revenue streams. We ensure a swift time-to-market with simplified integration and dedicated support from our implementation team. Wallester Business: Corporate Expense Management It is designed to modernise corporate expense management. Wallester Business provides companies with instant access to virtual and physical Visa cards, streamlining financial processes through a modern app and comprehensive portal. Features include expense tracking, budget analytics, and seamless integration with accounting systems to enhance financial oversight and efficiency. Discover how Wallester can transform your financial operations and drive your business forward. Learn more and follow us on LinkedIn, Instagram (@wallester_com) or Facebook (@Wallester).