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What is Blueshift?

Blueshift enables brands to connect with customers on an individual basis by transforming data and intelligence into simple, actionable insights that span all channels. Our comprehensive platform merges a customer data system, AI-driven decision-making, and a multi-channel marketing center, providing brands with the essential tools to create personalized and immediate experiences at every stage of the customer journey. By leveraging this integrated approach, brands can enhance engagement and foster deeper relationships with their audience.

What is AIM?

Defining the various first-party data segments that arise as your business progresses can be quite a daunting task. Smart Segmentsâ„¢ enable you to strategically aim at your audience in the future with efficient conversion campaigns that utilize both behavioral and contextual elements. AIM gathers a vast array of insightful information, such as geo-targeting, user behaviors, actions, timing, environmental conditions, referral sources, language preferences, search queries, and URL histories. By simply adding a small piece of code to your website, AIM takes over the meticulous job of improving the intelligence shown on your dashboard. This method provides a solid foundation for starting personalization without incurring additional costs. If you are contemplating a shift in your CMS or CRM, there's no need for concern; just make sure AIM is deployed consistently across all platforms for a smooth transition. To successfully market your offerings and connect with customers, it is crucial to have a thorough comprehension of their identities. Data that resides unnoticed within a CRM or analytics platform fails to provide actionable insights. AIM streamlines the delivery of personalized marketing to your brand, making it both accessible and efficient. With AIM in your toolkit, you can adeptly maneuver through the intricacies of customer engagement and customize your strategies to cater to their distinct needs, ensuring a more effective marketing approach. Ultimately, this leads to stronger customer relationships and enhanced brand loyalty.

Media

Media

Integrations Supported

Advantage
Attentive
Campaign Genius
Criteo
Criteo Commerce Growth
Facebook
Google Ads
Google Analytics
Ketch
Lob
Lytics
Mailgun
Retention.com
Seekwell
Shopify
Snapchat
Tealium Customer Data Hub
Twilio
Zendesk
mParticle

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Online Training

Company Facts

Organization Name

Blueshift

Date Founded

2014

Company Location

United States

Company Website

blueshift.com

Company Facts

Organization Name

CloudEngage

Date Founded

2013

Company Location

United States

Company Website

cloudengage.com/aim/

Categories and Features

AI Marketing

Not specified

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Predictive Analytics
Process/Workflow Automation

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

CRM

Email Marketing
Marketing Automation Integration
Segmentation
Social Media Integration

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Marketing

Not specified

Email Marketing

A/B Testing
CAN SPAM Compliance
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Personalization

Not specified

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Drip Campaigns
Dynamic Content
Segmentation
Social Marketing
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

SMS Marketing

2-Way Messaging
Mass Texting
Mobile Coupons
Reporting/Analytics
Scheduled Messaging
Shortcodes

Categories and Features

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