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What is Blueshift?

Blueshift enables brands to connect with customers on an individual basis by transforming data and intelligence into simple, actionable insights that span all channels. Our comprehensive platform merges a customer data system, AI-driven decision-making, and a multi-channel marketing center, providing brands with the essential tools to create personalized and immediate experiences at every stage of the customer journey. By leveraging this integrated approach, brands can enhance engagement and foster deeper relationships with their audience.

What is Acoustic Exchange?

Seamlessly merge your entire marketing ecosystem while removing barriers to customer data accessibility. Through Exchange, marketers can consolidate customer identities across multiple platforms, leading to a deeper comprehension of individual customer behaviors as they interact across different channels. The platform's intuitive design allows marketers to effortlessly share customer events and audience segments between their technological tools. The Exchange framework equips marketers with the capability to derive essential insights, boost engagement, and execute automated, tailored marketing initiatives across various channels in a unified way. You can independently connect your complete marketing landscape without relying on IT support, making it easier to disseminate customer events and audience segments across various applications. By enabling the transfer of audience segments between systems, you can activate these segments across numerous channels, such as email, mobile, web, social media, and paid advertising. Furthermore, you can benefit from the ability to share contextualized customer behavior and identity data instantaneously among different tools, environments, and organizations. This cutting-edge strategy not only simplifies marketing processes but also significantly improves inter-team collaboration, ultimately leading to more effective marketing outcomes. With such advancements, marketers are better equipped to respond to customer needs in real time.

Media

Media

Integrations Supported

AdRoll
Advantage
Campaign Genius
Criteo Commerce Growth
Crowdin
Facebook
Intercom
Lob
Lytics
Magento
Poplar
Puntt AI
Seekwell
Segment
SendGrid
Snapchat
Tealium Customer Data Hub
Twilio
X (Twitter)
Zendesk

API Availability

API Availability

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Blueshift

Date Founded

2014

Company Location

United States

Company Website

blueshift.com

Company Facts

Organization Name

Acoustic

Date Founded

2019

Company Location

United States

Company Website

acoustic.com/products/exchange/

Categories and Features

AI Marketing

Not specified

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Predictive Analytics
Process/Workflow Automation

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Multi-Campaign

CRM

Email Marketing
Marketing Automation Integration
Segmentation
Social Media Integration

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

eCommerce Marketing

Not specified

Email Marketing

A/B Testing
CAN SPAM Compliance
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Personalization

Not specified

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Drip Campaigns
Dynamic Content
Segmentation
Social Marketing
Website Visitor Tracking

Mobile Marketing

Channel Attribution
Contextual Targeting
Coupons
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications
Text Messaging

Personalization

A/B Testing
Abandoned Cart Saver
Behavioral Targeting
Campaign Segmentation
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

Push Notifications

A/B Testing
Analytics
Campaign Segmentation
Contextual Targeting
Device Targeting
Expiry Notifications
Geo Targeting
Mobile Notifications
Notification Scheduling
Visual Notifications
Web Notifications

SMS Marketing

2-Way Messaging
Mass Texting
Mobile Coupons
Reporting/Analytics
Scheduled Messaging
Shortcodes

Categories and Features

EDI

Not specified

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