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What is Brand Analytics?

It is crucial for businesses to monitor and analyze their brands across both social media and traditional media platforms. Brand Analytics plays a vital role in addressing the operational needs of significant departments within a company by mitigating reputational risks and improving public relations. By designing attractive products and establishing a strong communication framework, organizations can enhance the quality of customer service and cultivate deeper customer loyalty. The reliability of data collected from diverse sources is assured by Brand Analytics, which includes social media sites like VK.com, OK.ru, Instagram, Facebook, YouTube, TikTok, and Twitter, as well as blogs, forums, review platforms, mobile app stores, public channels, and Telegram groups. Moreover, it also incorporates online news sources and the websites of leading governmental and market entities. Through a partnership with VK.com, Brand Analytics offers access to an extensive public data flow, delivering exceptional speed, quality, and thoroughness in message analysis that stands out in the industry. This comprehensive monitoring covers all types of messages and data, enabling businesses to stay informed and responsive in their strategic approaches. Consequently, this detailed analysis equips brands with the tools they need to adeptly navigate the intricate dynamics of public perception and respond to changes swiftly.

What is Auris?

Elevate your market analysis capabilities with Auris, an innovative platform powered by AI that provides valuable consumer insights. By employing state-of-the-art deep learning methodologies, Auris analyzes real-time streaming data to reveal essential insights with an unmatched sample size and at a significantly lower cost. The platform effectively utilizes alternative data sources, tapping into a vast array of consumer discussions, feedback, and reviews that are readily accessible. Nonetheless, this unstructured data needs careful processing to filter out irrelevant information and enhance various characteristics, and Auris is particularly adept at this task. As a result, you receive actionable insights quickly and in a format tailored to your specific requirements. Rely on Auris to bolster not only your marketing strategy but also its execution, focusing on all aspects that are crucial to your success: your brand identity, product offerings, and key focal points. This broad scope of data collection includes insights from social media platforms, review sites, news articles, influential blogs, and even your competition! By harnessing the power of Artificial Intelligence and Neuro-Linguistic Programming, you can convert this raw information into structured, significant data that informs your decisions and strategies. With Auris, you're not merely collecting data; you're transforming it into a dynamic asset for growth and innovation, ensuring your business stays ahead of the curve. Embrace the future of market research with Auris as your guide.

Media

Media

Integrations Supported

Facebook
Salesforce
X (Twitter)
Zendesk
Adobe Acrobat
Data Dive
Eloqua
Freshdesk
Google Cloud Bigtable
Instagram
Microsoft Word
Tableau
Telegram
TikTok
UseDesk
VK
YouTube
Zoho CRM

Integrations Supported

Facebook
Salesforce
X (Twitter)
Zendesk
Adobe Acrobat
Data Dive
Eloqua
Freshdesk
Google Cloud Bigtable
Instagram
Microsoft Word
Tableau
Telegram
TikTok
UseDesk
VK
YouTube
Zoho CRM

API Availability

Has API

API Availability

Has API

Pricing Information

$339.75 per month
Free Trial Offered?
Free Version

Pricing Information

$99 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Brand Analytics

Date Founded

2012

Company Location

Russia

Company Website

br-analytics.ru/en_RU/brandanalytics/

Company Facts

Organization Name

GenY Labs

Date Founded

2016

Company Location

India

Company Website

genylabs.io

Categories and Features

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

Categories and Features

Artificial Intelligence

Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

Reputation Management

Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

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