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What is BrandMentions?
We delve into every corner of the web to find pertinent mentions of any person or subject. By engaging with your customers and influential figures in your field, you can boost your brand's visibility while obtaining crucial insights about your target market. Grasping the core interests of your customers allows you to design products that meet their unique desires and needs. BrandMentions assists you in pinpointing the best locations to showcase your offerings and connect with prospective customers. By keeping track of who is discussing your brand and the context of these conversations, you equip yourself to understand and protect your reputation amidst fierce competition. It's essential to monitor all discussions related to your business or products across vital platforms, whether they are online or on social media. With BrandMentions, you receive timely updates about significant developments in your field and issues concerning your business, along with real-time alerts sent straight to your inbox, ensuring you are always aware of important changes. This proactive strategy not only helps you stay ahead of your competitors but also strengthens your connections with your audience, ultimately driving better engagement and loyalty. By consistently analyzing these conversations, you can refine your marketing strategies and adapt to the evolving preferences of your customers.
What is Audiense?
Audiense specializes in identifying and comprehending any audience that is significant to you, regardless of how niche or distinctive it may be. With the ability to effortlessly generate reports using various filters like demographics, user profiles, affinities, and job roles, you can achieve highly tailored audiences and segments. This capability empowers you to enhance your marketing decisions, refine your targeting strategies, bolster relevance, and execute high-impact campaigns on a larger scale.
The challenges we aim to address include the fact that traditional consumer research tends to be labor-intensive, inflexible, and costly. We enable the integration of social data into strategic planning, which is often overlooked. Furthermore, personalization and brand strategy have become overly tactical, potentially undermining performance marketing initiatives.
What sets Audiense apart is our Audiense Insights platform, which creates audience segments based on the connections among individuals, essentially mapping out “Who knows who.” By understanding the relationships between consumers, we can deduce shared interests and affinities, illuminating how they are interconnected. Our distinctive approach to social consumer segmentation establishes a robust data foundation that not only aids in persona development but also enhances comprehension of crucial audiences and uncovers new audience possibilities, ultimately driving more effective marketing strategies.
Integrations Supported
Brandwatch
Buffer
Easyflow
Hootsuite
Integrately
Meltwater
NetBase Quid
Pulsar Platform
Stackreaction
Talkwalker
Integrations Supported
Brandwatch
Buffer
Easyflow
Hootsuite
Integrately
Meltwater
NetBase Quid
Pulsar Platform
Stackreaction
Talkwalker
API Availability
Has API
API Availability
Has API
Pricing Information
$49 per month
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
BrandMentions
Date Founded
2015
Company Location
Romania
Company Website
brandmentions.com
Company Facts
Organization Name
Audiense
Date Founded
2011
Company Location
United Kingdom
Company Website
audiense.com
Categories and Features
Brand Management
Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management
Competitive Intelligence
Alerts/Notifications
Benchmarking
Competing Product Analysis
Keyword Tracking
Social Media Monitoring
Trend Analysis
Website Monitoring
Reputation Management
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label
Social Media Monitoring
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking
Categories and Features
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Influencer Marketing
CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Marketing Analytics
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Social Media Analytics Tools
Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection
Social Media Marketing
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
Social Media Monitoring
Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking