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What is CODA?

CODA (Consumer Data Analysis) is an analytical tool tailored for the Fast-Moving Consumer Goods (FMCG) and Retail sectors, aimed at improving, clarifying, and scrutinizing large volumes of data. With the help of CODA, users can uncover valuable insights into various areas, including: - Brand and competitor market share, - Distribution statistics, - In-depth examination of product categories and sub-categories, - Performance indicators for top stores and SKUs, - Trends within the market, - Appraisal of New Product Development (NPD), - Evaluation of pricing tactics, - Influence of promotional activities on sales growth, - Trends in geographical performance, - Insights into different retail formats, - Monitoring outlet shares alongside metrics for shelf share. This innovative tool equips businesses with the necessary data analysis to make strategic, informed choices, ultimately fostering growth and enhancing competitiveness in the marketplace. By providing a comprehensive view of various operational aspects, CODA supports organizations in navigating the complexities of consumer behavior and market dynamics.

What is Accelerated Analytics?

Accelerated Analytics consolidates a variety of retail data sources, such as EDI 852, point-of-sale systems, direct-to-consumer channels, and other sales and inventory information relevant to brands and manufacturers. This cloud-based solution efficiently transforms the data into unified dashboards and reports that provide insights into SKU/store performance, sales statistics, inventory quantities, sell-through rates, promotional success, and future projections. Users can conveniently filter, export, and share reports through web platforms, email, and Excel formats, with additional options available for managed data collection and custom report generation aimed at sales teams, planners, analysts, and field representatives. By adopting this all-encompassing strategy, stakeholders are guaranteed easy access to vital insights, which significantly enhances the decision-making processes throughout the organization. Furthermore, the platform's adaptability allows for continuous updates and improvements, ensuring that users remain informed with the most current data trends.

Media

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Media

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Integrations Supported

AccessOwl

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Contact the vendor for pricing information.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Not specified

Training Options

Not specified

Training Options

Not specified

Company Facts

Organization Name

Submarine Insights

Date Founded

2017

Company Location

United Arab Emirates

Company Website

submarineinsights.com

Company Facts

Organization Name

Accelerated Analytics

Date Founded

2003

Company Location

United States

Company Website

www.acceleratedanalytics.com

Categories and Features

Retail Analytics

Not specified

Categories and Features

Retail Analytics

Not specified

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