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What is CWS Platform?

The CWS Platform operates as a cloud-driven B2B commerce solution specifically designed for manufacturers, distributors, and wholesalers, enabling the efficient oversight of negotiated pricing, customer credit, delivery terms, and product choices. By incorporating buyer self-service options, tools for sales representatives, and marketplace functionalities, it empowers buyers to navigate catalogs, confirm prices and stock availability, and place orders with ease. At the same time, sales teams have the ability to monitor customer accounts, manage quotes, and customize shopping carts to meet specific needs. The platform effectively connects with ERP systems through APIs and webhooks, ensuring that product information, inventory levels, customer data, pricing frameworks, and order information remain synchronized. It also features customizable rules to support discounts, approval workflows, and diverse commercial terms. Furthermore, optional AI-driven agents enhance various aspects of workflows, including sales, procurement, merchandising, catalog improvement, and inventory management. Organizations can harness this adaptable platform for digital B2B transactions, assisted selling, and engagement within multi-seller marketplaces, leading to more streamlined sales operations. This holistic strategy not only boosts operational efficiency but also fosters a cohesive experience across multiple sales channels, thereby significantly elevating customer satisfaction. As businesses continue to evolve, the CWS Platform stands ready to adapt to their changing needs, ensuring sustained growth and success.

What is Aleran Connected Commerce?

Aleran's Connected Commerce Platform is a comprehensive cloud-based solution designed for flexibility and integration, catering to the needs of manufacturers, wholesalers, distributors, and sales organizations by offering efficient commerce and order management capabilities. This platform encompasses various solutions, including B2B and B2C e-commerce, marketplace integration, headless commerce functionalities, as well as sales order and catalog management systems, ensuring a robust framework for businesses to thrive in a competitive market. Ultimately, it empowers organizations to streamline their operations and enhance customer experiences across multiple channels.

Media

Media

Integrations Supported

Model Context Protocol (MCP)
TOTVS ERP

Integrations Supported

Adobe Commerce
Amazon
BigCommerce
Epicor ECM
HubSpot Marketing Hub
IBM Cloud
Magento
Mailchimp
NetSuite
QuickBooks Online
SAP ERP
ShipStation
Shopify
WooCommerce
WordPress
Zendesk
Zoho CRM

API Availability

Has API

API Availability

Has API

Pricing Information

The Core is a fixed SaaS subscription. AI Agents are billed by action using AI Credits. A configurable take rate applies only to marketplace operations. Subscription proposals are tailored to the operation and maturity stage.

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Online Training

Company Facts

Organization Name

CWS Platform

Date Founded

2012

Company Location

Brazil

Company Website

www.cws-platform.com/en/

Company Facts

Organization Name

Aleran Software

Date Founded

2004

Company Location

United States

Company Website

www.aleran.com/platform-overview-unified-commerce/

Categories and Features

B2B eCommerce

Not specified

Categories and Features

B2B eCommerce

Not specified

eCommerce

CRM
Catalog Management
Email Marketing
Inventory Management
Kitting
Loyalty Program
Multi-Store Management
Order Management
Product Configurator
Shopping Cart

Field Sales

Activity Tracking
Channel Management
Collaboration Tools
Controlled Access
Dashboard Management
Fast Estimates
Invoices
Online Payments
Order Management
Quoting
Reporting / Analytics
Territory Management

Headless eCommerce

API
Conversion Tracking
Customer Touchpoints
Integrated Development Environment (IDE)
Inventory Optimization

Marketplace

Catalog Management
Category Management
Order Management
Payment Processing
Returns Management

Multi-Channel eCommerce

Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Order Management
Promotions Management
Returns Management

Order Entry

Back Order Management
Customer Database
Order Management
Real Time Order Entry
Remote Order Entry

Order Management

Back Order Management
Catalog Management
Order Entry
Order Tracking
Special Order Management

Sales

Not specified

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