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What is Cardinal?

Cardinal is recognized as a leading expert in the field of global digital transaction authentication. For over two decades, we have connected merchants, issuers, and consumers to create a win-win scenario for all parties. The rapid and secure payment authentication solutions provided by Cardinal significantly improve the shopping experience, leading to increased approval rates and higher sales figures. Our method prioritizes security and efficiency, utilizing extensive data from merchants, issuers, and consumers to effectively combat fraud and lower the rates of false declines. As merchants boost their revenue, consumers are inspired to make additional purchases, while issuers enjoy improved collections. Cardinal supports a variety of payment networks, such as Visa, Mastercard, American Express, Discover/Diners, JCB, UPI, and several regional networks like Cartes Bancaires and ELO, with ambitions to broaden our reach in the future. In contrast to conventional techniques that sequentially process authentication steps, Cardinal adopts a parallel processing model that allows for data collection and analysis to begin even before a consumer completes their order. This forward-thinking strategy not only enhances the efficiency of the authentication process but also enriches the overall shopping experience for all participants. By continuously innovating our services, we aim to set new standards in the digital transaction landscape.

What is AuthMax?

Mitigating card-not-present (CNP) fraud is essential for the success of any ecommerce venture. AuthMax employs a comprehensive range of transaction data that greatly improves the chances of incremental approvals at the initial authorization stage. By enhancing approval rates and minimizing the occurrence of false positives linked to fraud, businesses can foster customer loyalty and drive revenue growth. While it is vital to combat fraud, providing exceptional experiences for genuine customers is just as critical. AuthMax adeptly lowers the frequency of false declines and raises CNP approval rates, allowing businesses to seize possible revenue streams. With our straightforward activation process, you'll experience a swift rise in approval rates. Our analytics, based on over 40 billion transactions annually, guarantee that behavior-driven models evolve continuously to further reduce false declines. By combining our deep understanding of global markets with advanced analytics, we have crafted AuthMax as a holistic solution. Serving as an intuitive data science tool, AuthMax considers a multitude of factors related to authorization, enhancing the decision-making process. This innovative strategy empowers businesses to concentrate on expansion and customer satisfaction while effectively managing risks. In doing so, companies can not only protect themselves from fraud but also thrive in a competitive landscape.

Media

Media

Integrations Supported

Unified Payments Interface (UPI)

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Cardinal

Company Location

United States

Company Website

cardinalcommerce.com

Company Facts

Organization Name

Worldpay

Date Founded

1993

Company Location

United States

Company Website

www.worldpay.com/en/products/authmax

Categories and Features

Fraud Detection

Not specified

Categories and Features

Fraud Detection

Not specified

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