Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Ratings and Reviews 0 Ratings

Total
ease
features
design
support

This software has no reviews. Be the first to write a review.

Write a Review

Alternatives to Consider

  • TrafficGuard Reviews & Ratings
    89 Ratings
    Company Website
  • Code-Cube.io Reviews & Ratings
    7 Ratings
    Company Website
  • CampaignTrackly Reviews & Ratings
    56 Ratings
    Company Website
  • Quant Reviews & Ratings
    86 Ratings
    Company Website
  • Bravo POS for Gun Stores Reviews & Ratings
    76 Ratings
    Company Website
  • Google Cloud BigQuery Reviews & Ratings
    2,008 Ratings
    Company Website
  • Triple Whale Reviews & Ratings
    488 Ratings
    Company Website
  • Adzooma Reviews & Ratings
    254 Ratings
    Company Website
  • NMI Payments Reviews & Ratings
    109 Ratings
    Company Website
  • Aesthetic Insight Reviews & Ratings
    10 Ratings
    Company Website

What is Cardlytics?

Through partnerships with top financial institutions, we gain a deep insight into consumer spending behaviors, which includes their buying patterns from competing brands. This valuable purchase information is foundational to our business operations. We create targeted strategies designed to increase our market presence among both new and existing customers. Utilize our secure, fraud-resistant platform via advertisements that truly add value for consumers. We provide precise evaluations of the real, incremental impacts of our marketing initiatives across both physical and digital environments. The feedback loop is completed with actual transaction data, enabling us to carefully monitor campaign results and accurately report sales both online and offline. This comprehensive approach allows us to refine our strategies continuously, ensuring our clients achieve the highest possible return on investment. By consistently analyzing and adapting, we remain at the forefront of market trends and consumer preferences.

What is Affinity Solutions?

Affinity Solutions offers a cutting-edge platform designed to analyze consumer purchasing behaviors, delivering valuable insights that assist brands, media entities, retailers, banks, and financial organizations in grasping the intricacies of genuine consumer spending tendencies. By leveraging data from over 150 million opted-in credit and debit card accounts, which encompass more than 86 billion transactions amounting to over $4 trillion in expenditure, the platform delivers a rich analysis of consumer habits. Its sophisticated AI engine, named Comet, meticulously processes raw transaction data, guaranteeing precision through rigorous filtering and normalization, while merging multiple sources to present a unified perspective of consumer actions. Upholding a strong commitment to privacy, it employs anonymization techniques and enriches the datasets with demographic and lifestyle insights, categorizing purchases according to brand, channel, and geographic location, thus enabling real-time activation and measurement of insights. The platform comprises various modules, such as Consumer Purchase Insights, Consumer Purchase Lift, Consumer Purchase Audiences, and Card-Linked Engagement, which empower marketers to identify market opportunities, develop targeted prospect and buyer audiences, and link media impressions directly to measurable purchase outcomes. This holistic strategy not only enhances the understanding of consumer behavior but also significantly optimizes the impact of marketing initiatives, fostering a more effective approach to reaching potential customers. Ultimately, Affinity Solutions equips businesses with the tools necessary to thrive in an increasingly competitive marketplace.

Media

Media

Integrations Supported

Accenture Cloud Retail Execution
Acxiom InfoBase
Amazon Fresh
Cadent
Claritas
DoorDash
Experian Connect
Instacart
KPMG Risk Hub
NCM Conservative
Pricing Navigator
Snowflake
The Trade Desk
Uber Eats
Walmart

Integrations Supported

Accenture Cloud Retail Execution
Acxiom InfoBase
Amazon Fresh
Cadent
Claritas
DoorDash
Experian Connect
Instacart
KPMG Risk Hub
NCM Conservative
Pricing Navigator
Snowflake
The Trade Desk
Uber Eats
Walmart

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Cardlytics

Date Founded

2008

Company Location

United States

Company Website

www.cardlytics.com

Company Facts

Organization Name

Affinity Solutions

Date Founded

2005

Company Location

United States

Company Website

www.affinity.solutions/

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Popular Alternatives

Popular Alternatives