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What is Census?

Census acts as a powerful operational analytics platform that bridges the gap between your data warehouse and the applications you use daily. It promotes shared access to customer information among sales, marketing, and customer success teams, ensuring that data remains consistently fresh without the need for technical support. With Census, you can easily publish SQL and dbt models from your data warehouse, eliminating the need for coding. This solution alleviates the burden of interpreting external APIs and managing complex scripts, allowing you to focus on your core business goals. Rather than wrestling with yet another source of truth, you can utilize the data already housed within your warehouse. The integration process is seamless; you simply select a destination application, map your data accordingly, and you are good to go. Census transforms your data into a resource that extends beyond just quarterly reports, empowering all members of your organization to take proactive measures. With real-time metrics available across various applications, your business operations can improve, leading to enhanced user satisfaction and increased revenue. Additionally, this efficient approach not only encourages collaboration among different teams but also stimulates innovation by simplifying the process of making data-driven decisions, ultimately fostering a culture of insight and growth. As a result, organizations can respond more swiftly to market changes and customer needs.

What is Castled?

Efficiently initiate sharply focused marketing campaigns by utilizing your cloud data warehouse, free from concerns about storage fees, access hurdles, or dependence on engineering teams. This method empowers you to achieve productivity levels twice as high while cutting expenses by 75%, leading to an impressive fourfold boost in return on investment. Take advantage of our user-friendly visual builder to create flexible and effective user segments tailored for your optimal marketing initiatives. Discover a pricing model that is not only affordable but also adapts seamlessly to your growing customer data needs. With comprehensive backfilled data at your fingertips, worries about data volume will be eliminated, enabling the formation of detailed customer profiles that drive better engagement. Construct insightful segments using a holistic 360-degree perspective of your data stored in the warehouse, unlocking endless opportunities. Skip the tedious initial integration phase by directly linking to your Customer Engagement Platform (CEP), allowing you to kick off your campaigns without delay. This approach reduces your dependency on the data team for developing intricate, error-prone pipelines, thus enabling them to concentrate on areas where their skills can truly shine. With this innovative system, the ability to create and implement groundbreaking strategies is now firmly within your control, paving the way for unprecedented marketing success.

Media

Media

Integrations Supported

Snowflake
Amazon Redshift
Braze
Common Room
Customer.io
Drift
Foundational
Gainsight
HubSpot CRM
HubSpot Customer Platform
Insider One
Intercom
Iterable
Looker
Meta Audience Network
Orchestra
Outreach
Salesforce Agentforce Marketing
Sifflet
Upollo

Integrations Supported

Snowflake
Amazon Redshift
Braze
Common Room
Customer.io
Drift
Foundational
Gainsight
HubSpot CRM
HubSpot Customer Platform
Insider One
Intercom
Iterable
Looker
Meta Audience Network
Orchestra
Outreach
Salesforce Agentforce Marketing
Sifflet
Upollo

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Census

Company Location

United States

Company Website

www.getcensus.com

Company Facts

Organization Name

Castled

Date Founded

2022

Company Location

United States

Company Website

www.castled.io

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization

Product Data Management

Bill of Material Management
Document Management
Formula Management
Product Analytics
Product Lifecycle Management
Testing Management
Version Control

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

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