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What is CoHost?
Transform your data into actionable insights with CoHost, a specialized platform that focuses on podcast analytics and audience intelligence, catering specifically to brands and podcasting agencies. By leveraging B2B analytics, you can develop a comprehensive understanding of the businesses that engage with your podcast across various industries. Take advantage of advanced audience demographic information to enhance both your content and marketing approaches effectively. Make use of CoHost’s tracking links to evaluate the impact of your podcast marketing efforts systematically. With an exportable dashboard at your disposal, you can discover the businesses that are listening to your podcast, including essential details such as their size, industry, geographical region, and average revenue. Identify the specific companies engaging with your podcast content to tailor your outreach further. Additionally, you will gain valuable insights into your audience's age, gender, household income, interests, social media habits, and family structure, including the presence of pets. Dive deeper into the demographics, preferences, and behaviors of your listeners to fine-tune your strategies. Moreover, assess which marketing channels are most effective in converting listeners to your podcast by carefully analyzing the correlation between clicks and downloads. This holistic approach not only helps you understand your audience better but also empowers you to pinpoint the marketing strategies that are most effective for driving growth in your podcast audience. Ultimately, CoHost equips you with the tools necessary to elevate your podcasting efforts and maximize engagement.
What is Casted?
Your podcast is filled with the essential insights your audience craves. Yet, it's puzzling why numerous brands regard podcasting as an isolated effort rather than integrating it into their broader marketing strategy. With Casted, marketing professionals can unlock the full potential of their podcasts, enabling their teams to share the most influential content across multiple channels. If podcasts facilitate authentic conversations with industry leaders, internal experts, and consumers, then why do many brands create episodes without a well-defined plan? Casted allows you to harness key takeaways from your episodes, prolonging their relevance and maximizing the advantages of your podcast. Traditional podcast metrics often fall short in clarity, posing challenges in evaluating their actual effectiveness. By using Casted, you access valuable analytics that provide insights into your audience, connect their listening habits to purchasing behavior, and ultimately illustrate how your podcast plays a role in your organization's overall achievements. Furthermore, by weaving your podcast into your marketing framework, you can significantly amplify your brand's outreach and foster deeper connections with your audience. This strategic integration not only enhances visibility but also reinforces the value of the conversations your podcast delivers.
Integrations Supported
Drift
HubSpot CRM
HubSpot Customer Platform
Marketo
WordPress
Integrations Supported
Drift
HubSpot CRM
HubSpot Customer Platform
Marketo
WordPress
API Availability
Has API
API Availability
Has API
Pricing Information
$31 per month
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
CoHost
Date Founded
2021
Company Location
United States
Company Website
www.cohostpodcasting.com
Company Facts
Organization Name
Casted
Date Founded
2019
Company Location
United States
Company Website
www.casted.us
Categories and Features
Podcast
Audio Editing Tools
Audio Recording
Audio to Text Transcription
Brand Safety
Create Cover Art
Distribution Tools
Import / Export
Live Broadcasting
Market Intelligence
Monetization / Advertising Management
Podcast Web Hosting
Reporting / Analytics
Sounds Effects / Music
Subscriber Management
Supports Multiple Hosts/Guests
Video Support
Categories and Features
Content Marketing
Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management
Podcast
Audio Editing Tools
Audio Recording
Audio to Text Transcription
Brand Safety
Create Cover Art
Distribution Tools
Import / Export
Live Broadcasting
Market Intelligence
Monetization / Advertising Management
Podcast Web Hosting
Reporting / Analytics
Sounds Effects / Music
Subscriber Management
Supports Multiple Hosts/Guests
Video Support
Podcast Hosting
Audio Recording
Audio/Video File Upload
Bulk Uploading
Data Storage Management
Distribution Management
Engagement Tracking
Hosting
Live Streaming
Member Management
Moderation Tools
Multi-Channel Distribution
Multistreaming
Publishing / Sharing
Social Sharing
Website Management
XML / RSS