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What is Corefy?

Corefy is a payment orchestration and white-label infrastructure platform built for payment institutions, PSPs, fintech companies, online platforms, and large merchants that operate complex payment setups. The platform helps businesses manage their entire payment ecosystem through a single system. It brings together payment and payout processing, routing and cascading logic, analytics, tokenisation, anti-fraud controls, and operational tools into one configurable infrastructure layer. Instead of maintaining numerous direct integrations with different providers, companies can connect to Corefy and access a network of more than 600 ready-to-use connectors with global PSPs, acquirers, and alternative payment providers. A key capability of the platform is its advanced routing and cascading engine powered by over 100 configurable attributes, including metadata. Businesses can define detailed rules that determine how transactions are distributed across providers based on parameters such as geography, BIN, currency, performance indicators, or risk signals. This flexibility allows teams to optimise approval rates, balance payment traffic, and improve operational stability without rebuilding their infrastructure. Corefy also supports organisations launching their own payment products through white-label capabilities. The platform includes tools for merchant account hierarchy management, role-based permissions, reporting, and operational oversight. For companies that already operate payment infrastructure but want to expand their connectivity, Corefy offers Payment bridge — a solution that enables fast deployment of new payment integrations without complex system migrations. Corefy’s infrastructure has processed over 1 billion transactions and supports payment providers and digital businesses worldwide.

What is Cascade?

Cascade is an advanced digital advertising optimization tool designed specifically for in-house teams, enabling them to replicate agency-level performance without the added financial burden. By integrating ad accounts with web analytics, users can easily ask questions using simple language. The platform leverages AI to illuminate the elements affecting campaign outcomes, detect potential issues, and convert insights into actionable recommendations. Its primary goal is to facilitate the transition from insights to actions by suggesting modifications in budgets, testing strategies, targeting methods, and creative approaches for rapid implementation. Cascade supports major platforms, including Google, Meta, TikTok, Apple Search Ads, and Amazon Ads, along with web analytics, offering a cohesive cross-channel view that highlights clear trade-offs while documenting changes and their rationales. Every decision made and its subsequent effect contribute to an ongoing cycle of data acquisition, learning, and execution that improves future recommendations. This tool is ideally suited for direct-to-consumer and growth-focused teams that aim to enhance their paid acquisition strategies, streamlining weekly optimization, campaign launches, and budget predictions—all while reducing the workload on specialists and lowering operational costs. In addition, its intuitive interface allows teams to swiftly respond to changes in the advertising environment, promoting more agile and informed decision-making. Ultimately, Cascade empowers teams to maximize their advertising efficacy while maintaining flexibility in a dynamic market.

Media

Media

Integrations Supported

Apple Search Ads
Clear Junction
CoinGate
CoinsPaid
CommerceGate
EU Paymentz
Interkassa
Lava
NMI Gateway
Nebeus
Paymob
Razorpay
Satchel Pulse
Stripe
Transflo
Trustly
Volt
WebPays
Worldpay
X Ads (Twitter Ads)

Integrations Supported

Apple Search Ads
Clear Junction
CoinGate
CoinsPaid
CommerceGate
EU Paymentz
Interkassa
Lava
NMI Gateway
Nebeus
Paymob
Razorpay
Satchel Pulse
Stripe
Transflo
Trustly
Volt
WebPays
Worldpay
X Ads (Twitter Ads)

API Availability

Has API

API Availability

Has API

Pricing Information

€2500/month
Free Trial Offered?
Free Version

Pricing Information

$70/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Corefy

Date Founded

2018

Company Location

United Kingdom

Company Website

corefy.com

Company Facts

Organization Name

Cascade

Date Founded

2025

Company Location

Japan

Company Website

cascaded.ai/en

Categories and Features

Payment Gateways

ACH / eCheck support
Buyer Authentication
Credit / Debit Support
Customer Information Storage
Fraud Prevention
Invoicing
Multi-Currency
PCI Compliance
Point-of-Sale (POS)
Recurring Billing / Subscriptions
Reporting / Analytics

Payment Processing

ACH Check Transactions
Bitcoin Compatible
Debit Card Support
Gift Card Management
Mobile Payments
Online Payments
POS Transactions
Receipt Printing
Recurring Billing
Signature Capture

Categories and Features

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