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What is Criteo?

The landscape of shopping has undergone a profound transformation. Consumers now seamlessly navigate between in-store and online environments, seeking out new products, comparing prices, and making returns with ease; furthermore, they increasingly turn to influencers and experts to assess the attributes and suitability of products for their needs. In this evolving market, Commerce Media has emerged as the fastest-growing advertising channel, ranking as the fourth major wave in Digital Advertising, following display, search, and social media. Criteo, recognized as the leading Commerce Media Company globally, provides a comprehensive array of advertising solutions that link retailers, brands, and publishers to valuable in-market shoppers while also helping consumers find products they will genuinely appreciate. Our Commerce Media Platform encompasses several innovative tools, including C-Growth, a performance marketing solution tailored for direct-to-consumer (DTC) and e-commerce websites; C-Yield, a retail media monetization platform designed for international retailers; C-Max, a retail media demand-side platform (DSP) crafted for brands and agencies; and C-Grid, a supply-side platform (SSP) centered on commerce for media owners, all of which work together to enhance the shopping experience. As we continue to adapt to the changing retail landscape, these tools are essential for driving engagement and improving sales outcomes.

What is BPRISE?

BPRISE stands at the confluence of marketing technology and advertising, fostering stronger connections between brands and retailers and their mobile-focused consumers in both online and offline environments through strategically positioned advertisements that align with specific locations while evaluating the impact of these ads on user engagement and conversion metrics. Our Solution: An All-Encompassing Marketing Suite for Captivating Your Digital-First Audience Across Various Platforms. The cutting-edge marketing suite, 'BPRISE Blend,' enhances advertising campaign efficiency, explores marketing attribution, and tracks the consumer journey during the buying process, thus facilitating accurate assessment of the return on investment for digital marketing activities. Advertisers: Attain Customized Interactions in Digital Promotions. In which situations does a Demand-Side Platform (DSP) prove crucial for maximizing your advertising returns while tailoring messages to individual customers? Brands: Discover Authentic Customer Insights from Your Audience. What role do insights derived from both online and offline channels play in forming profitable customer segments and fostering business expansion? Moreover, understanding these dynamics can significantly influence strategic decisions that drive sustained growth.

Media

Media

Integrations Supported

Algonomy
Appmax
BOSCO
Beamy
Blotout
Blueshift
Canopy
Causal
Commanders Act
Conversionomics
Daasity
Dataslayer
Delivr
Faraday
FindMine
Mabaya
MetaRouter
Rivery
Salesforce Marketing Cloud Intelligence
iDerive

Integrations Supported

Algonomy
Appmax
BOSCO
Beamy
Blotout
Blueshift
Canopy
Causal
Commanders Act
Conversionomics
Daasity
Dataslayer
Delivr
Faraday
FindMine
Mabaya
MetaRouter
Rivery
Salesforce Marketing Cloud Intelligence
iDerive

API Availability

Has API

API Availability

Has API

Pricing Information

$0.01
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Criteo

Company Location

France, NYC, London, Tokyo, Barcelona

Company Website

www.criteo.com

Company Facts

Organization Name

BPRISE

Date Founded

2016

Company Location

India

Company Website

www.bprise.com

Categories and Features

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Categories and Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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