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Consentric

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What is Datastreams?

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What is Consentric?

IMPORTANCE OF PROTECTING CUSTOMER DATA When seeking permission, it is crucial to treat customers' personal information as a valuable asset. By analyzing data that has been permitted, you can obtain a more profound understanding of your customers' needs and preferences. Enhancing the value exchange between your business and customers is essential for building long-lasting relationships. ENHANCING CUSTOMER CONNECTIONS Being transparent about how personal data is used can foster greater trust among customers. Customers should have the ability to adjust their permission settings through an easily accessible online platform. Offering detailed consent options can help maintain customer permissions effectively. ADHERENCE TO REGULATIONS All interactions with customers can be documented in a single centralized system. It is important to manage the six legal bases established by GDPR diligently. You should also record the privacy policy that was in effect at the time consent was obtained. Providing a reliable audit trail is necessary for maintaining accountability. SALESFORCE FUNCTIONALITY Salesforce offers various clouds that support sales, marketing, service, and financial sectors. You can efficiently manage leads and contacts through Tasks and Cases. Utilizing snap-ins enables you to access permissions data across every customer interaction seamlessly. Standard web-to-lead functionalities are available without the necessity for custom solutions, ensuring compliance with GDPR articles. This integration allows for a streamlined approach to managing customer relationships while prioritizing data privacy.