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What is Dealerslink?

Dealerslink is a dealership inventory management and automotive market intelligence platform designed to help franchised and independent automobile dealers optimize vehicle acquisition, pricing, merchandising, and inventory turnover. The software provides an integrated environment for managing new and used vehicle inventory from initial appraisal and sourcing through reconditioning, retail merchandising, and wholesale disposition. Its inventory analytics combine historical dealership performance, local market demand, vehicle sales velocity, and profitability information to identify stocking opportunities. Dealerslink FastBook supports vehicle appraisals through VIN scanning, comparative valuation data, OEM build information, and vehicle history reports from CARFAX and AutoCheck. Competition View and True Market Analytics help dealerships compare vehicle prices, equipment configurations, and market availability to establish competitive retail pricing strategies. The Dealerslink Marketplace enables member dealerships to buy, sell, and trade retail-ready vehicles directly with other dealers without conventional auction buying and selling fees. AuctionLink provides additional vehicle acquisition opportunities through searches across wholesale auction networks and available auction inventory. ReconCloud supports vehicle reconditioning workflows by tracking preparation activities, coordinating tasks, and providing visibility into the status of vehicles before they become available for sale. AI-powered functionality includes vehicle stocking recommendations, inventory aging analysis, automated photo background replacement, and generation of vehicle descriptions for online listings. Its digital merchandising and inventory syndication tools support vehicle photography, OEM equipment data, pricing updates, listing distribution, and website vehicle detail page performance tracking.

What is Atlas DX?

Atlas DX is a cloud-based solution that enhances Affinitiv's approaches to sales, customer service, and retention marketing within the automotive industry. This all-encompassing platform utilizes predictive analytics to improve not only initial purchases but also repeat transactions and long-term customer loyalty, thereby elevating performance for both original equipment manufacturers (OEMs) and dealerships alike. With Atlas DX, businesses can reach consumers through highly tailored communications across various channels, including online, offline, and face-to-face interactions, thanks to Affinitiv's unique 360-degree insights into automotive buyers and their vehicles. The platform's integration enables dealers to engage with consumers via their preferred media and even allows for the scheduling of service appointments directly from marketing materials. By refining marketing initiatives for both dealers and OEMs, Atlas DX significantly enhances the overall consumer experience. Marketers can craft cohesive and innovative messages that are specifically designed for target audiences by analyzing demographic, behavioral, and psychographic data. This targeted approach not only maintains the effectiveness of marketing strategies but also ensures they remain relevant amidst fierce competition, ultimately strengthening the bonds between consumers and automotive brands. Through this innovative platform, Affinitiv paves the way for a more engaged and loyal customer base in the automotive market.

Media

Media

Integrations Supported

CDK Global

Integrations Supported

API Availability

API Availability

Has API

Pricing Information

$195.00/month

Pricing Information

Pricing not provided

Supported Platforms

SaaS
Android
iPhone
iPad

Supported Platforms

SaaS
Android

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
On-Site Training

Company Facts

Organization Name

Dealerslink

Date Founded

1995

Company Location

United States

Company Website

public.dealerslink.com

Company Facts

Organization Name

Affinitiv

Company Location

United States

Company Website

www.affinitiv.com/atlas/

Categories and Features

Auto Dealer

Buy-Here-Pay-Here
Contact Database
Document Management
Form Printing
Inventory Management
New Car Dealer
New Car Lot
Online Inventory
Used Car Lot
Website Integration

Dealership Management

Used Car Dealerships

Categories and Features

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