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What is DemandScience?

DemandScience is a business-to-business demand generation firm that simplifies marketing and sales processes by helping companies identify suitable prospects more quickly and focus on buyers who are ready to purchase. Utilizing advanced technologies, the DemandScience Live Data Factory provides precise data enriched with relevant intent signals, effectively streamlining the buyers' journey from initial interest to final conversion. Established in 2012, DemandScience has successfully supported over 1,500 clients across the globe with its products, data, and lead generation services. With a workforce exceeding 800 employees and offices in seven different countries, the company has earned the distinction of being ranked #5 on Fortune Magazine’s list of top workplaces in the advertising and marketing sector. Among the solutions DemandScience offers are PureSyndication, which supplies high-quality opt-in leads tailored for your marketing campaigns; PureABM, designed to boost your growth through targeted advertising aimed at your ideal accounts; and PurePush, which connects you with mid and bottom funnel prospects who are nearing the decision-making stage. Each of these solutions is crafted to enhance your efforts in capturing and converting potential customers effectively.

What is Cyance?

Cyance employs a clear and effective methodology: it identifies ideal customers through precise intent signals, determines the best times to engage based on their behaviors, and swiftly deploys impactful, targeted marketing campaigns. With Cyance, sales and marketing teams gain vital tools that empower them to consistently exceed their revenue targets. As a leading provider of global B2B intent data, Cyance not only delivers unmatched coverage in European markets but also supports native language searches, enhancing accessibility for intent-driven buyers across the region. The account-based marketing platform effectively combines inbound and outbound demand generation while providing sophisticated management of intent signals, which encompasses monitoring alerts and activating specific audiences, thus affording businesses a deeper insight into buyer intent. By accurately identifying and focusing on genuine intent, organizations can streamline their sales and marketing efforts, leading to higher conversion rates and overall success. This strategic approach ultimately promotes a more effective allocation of resources, enabling teams to concentrate on high-potential leads, maximizing their market impact, and fostering enhanced customer relationships that drive long-term growth. Additionally, the emphasis on understanding buyer intent allows companies to adapt their strategies dynamically, ensuring they remain competitive in an ever-evolving marketplace.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
Klarity
LinkedIn
Marketo

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
Klarity
LinkedIn
Marketo

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

DemandScience

Date Founded

2010

Company Location

United States

Company Website

demandscience.com/products/pure-syndication/

Company Facts

Organization Name

Cyance

Date Founded

2007

Company Location

United Kingdom

Company Website

cyance.com/how-it-works/

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Data Extraction

Disparate Data Collection
Document Extraction
Email Address Extraction
IP Address Extraction
Image Extraction
Phone Number Extraction
Pricing Extraction
Web Data Extraction

Lead Capture

Business Card / Badge Scanning
Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Qualification
Lead Scoring
Online Forms

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Lead Management

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Sales Force Automation

Call Management
Campaign Management
Channel Management
Commission Management
Contact Management
Contract Management
Customer Database
Email Marketing
Field Sales Management
Lead Management
Opportunity Management
Performance Metrics
Proposal Generation
Referral Tracking
Sales Forecasting
Territory Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

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