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What is EYE2?
Analyze how your brand stacks up against competitors on retail shelves, paying special attention to top-performing subcategories, brands, and customer demographics. Seek opportunities to expand your shelf presence while consistently measuring this against established objectives. Obtain shelf images that highlight your brands in various customer locations to assess visibility. Vigilantly monitor your SKUs' availability across multiple sales platforms, identifying products that often run low on stock and customers lacking adequate inventory. Track stock levels by subcategory, brand, SKU, and customer to uncover valuable insights. Evaluate your pricing shares for both well-performing and underperforming SKUs in the marketplace. Compare your prices to the market average, set clear targets, and analyze monthly trends to stay competitive. Identify pricing inconsistencies at different customer sites and take necessary actions to align with your pricing strategies. Additionally, keep an eye on your inventory's freshness in the market, addressing any issues that may pop up at customer locations. Recognizing patterns in freshness challenges within your supply chain can help prevent overstock situations. By implementing these strategies, you can significantly boost your brand's performance while improving inventory management practices, leading to better customer satisfaction and increased sales.
What is DigiSense360?
DigiSense360 is a cutting-edge platform specializing in digital shelf analytics, designed to provide brands and retailers with up-to-the-minute insights into their online visibility. By offering critical metrics such as product search share, competitor insights, content evaluations, pricing strategies, and brand reputation, it equips users with the tools needed to enhance overall channel performance.
Moreover, the platform supplies essential data on stock availability, market dynamics, content compliance, customer reviews, and MAP violations, all of which can dramatically increase e-commerce profitability and sales. Through its comprehensive and precise analysis of product performance across a range of digital shelves and marketplaces, DigiSense360 helps brands fine-tune their omnichannel approaches. This strategic refinement not only fosters a more consistent and enjoyable customer experience but also positions brands to thrive within the fast-changing digital landscape. Ultimately, leveraging such insights can lead to more informed decision-making and drive sustained growth in a competitive environment.
Media
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Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
$50
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
eQuality
Date Founded
2015
Company Location
Lebanon
Company Website
www.e-qualitygroup.com/fmcg-product-eye2.html
Company Facts
Organization Name
Xtract.io Technology Solutions
Date Founded
2018
Company Location
India
Company Website
www.xtract.io/digisense
Categories and Features
CPG
Customer Management
Electronic Data Interchange
Financial Accounting
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Shopper Marketing
Trade Promotion
Categories and Features
Pricing Optimization
Channel Analysis
Competing Product Analysis
Forecasting
Market Analysis
Multi-Store Management
Price List Management
Price Optimization Automation
Pricing Analytics
Profitability Analysis
Scenario Planning