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Ratings and Reviews 0 Ratings
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What is Element Human?
Revitalize obsolete advertising testing techniques by leveraging authentic engagement in real-life contexts. We swiftly capture both attention and emotional responses, seamlessly adapting to the fast-moving landscape of online interactions. Our services encompass in-depth scientific research, cutting-edge tools, and a strong platform designed to quickly set up, evaluate, and respond to human behaviors in a cost-effective manner. By exploring both the subconscious and conscious motivations that influence behavior, we significantly improve our capability to forecast outcomes, make educated choices, and cultivate impactful interactions. Our committed team, which includes specialists in science, technology, and design, is motivated by a desire to enable everyday devices to track and analyze how people navigate their daily lives. Through a consent-driven platform, we guarantee that these devices can securely acquire insights into the emotional, memory, and cognitive elements that shape human behavior during digital engagements. Over the past seven years, we have gathered an impressive 2.5 billion data points from 89 countries and partnered with 40 businesses, which has led us to create a distinctive solution that consistently observes and interprets the effects of our digital experiences on human behavior. This ongoing refinement not only enhances our understanding but also equips us to meet the changing needs and reactions of individuals in an increasingly digital environment, ensuring that we remain at the forefront of this dynamic field. Furthermore, our insights will allow brands to connect with their audiences on a more profound level, ultimately driving more meaningful engagement.
What is Affect Lab?
A consumer insights platform centered on technology, designed specifically for Insights teams, facilitates the mapping of insights across a range of media, digital platforms, and shopper engagements, which in turn helps in crafting emotionally impactful customer experiences while refining the customer journey to increase conversions and collect data related to emotions, attention, engagement, and visibility. Additionally, it acts as a resource for usability testing and analytics for UX teams, allowing them to measure user focus, interaction, and emotional responses as users navigate their experiences, while also enabling the evaluation of prototypes, mockups, websites, applications, and chatbots to identify vital UI elements that capture consumer interest, ultimately resulting in user experiences that are emotionally refined and boost conversion rates. Moreover, the platform harnesses Emotion Insights to develop enhanced customer experiences, employing Facial Coding APIs to evaluate emotional reactions at scale, including single and multi-face emotion recognition in everyday environments, along with recorded video emotion assessments. It also supports the testing of various stimuli across multiple formats and channels, such as videos, print ads, planograms, packaging designs, websites, mobile apps, and chatbots, ensuring an exhaustive analysis of emotional feedback. By employing this comprehensive method, brands can effectively establish a profound emotional connection with their audience, which is essential for nurturing loyalty and sustaining long-term engagement. This innovative approach not only captures vital consumer behavior insights but also drives strategic improvements in marketing and product development.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
$2,014.10 per user
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Element Human
Date Founded
2013
Company Location
United Kingdom
Company Website
www.elementhuman.com
Company Facts
Organization Name
Affect Lab
Date Founded
2016
Company Location
India
Company Website
affectlab.io
Categories and Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions
Categories and Features
Emotion Recognition
Facial Emotions
Facial Expression Analysis
Machine Learning
Photo Emotions
Speech Emotions
Video Emotions
Written Text Emotions
Usability Testing
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription
