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What is Employee Advocacy by Sprout Social?
Sprout Social’s Employee Advocacy platform enables organizations to amplify their social media presence by empowering employees to share branded content quickly and confidently, all while maintaining compliance with pre-approved messaging. This tool helps companies increase organic reach and brand awareness significantly, saving considerable advertising costs by harnessing earned media value generated through employee networks. Employees can share content effortlessly across major social platforms such as LinkedIn, X (formerly Twitter), Facebook, and Instagram using intuitive desktop and mobile applications. The platform allows organizations to draft message ideas, send targeted communications via newsletters or integrated workspaces like Microsoft Teams and Slack, and enable employees to explore relevant topics in their preferred languages. Gamification features boost engagement by rewarding participation, making advocacy fun and motivating. Employers gain access to detailed analytics that track shares, reach, earned media value, and connections to leads, web traffic, and event sign-ups, proving the ROI of advocacy efforts. Sprout Social supports flexible workflows and multilingual capabilities, accommodating the needs of global organizations. Backed by industry studies, the platform demonstrates how brand consistency through employee advocacy can increase revenue and talent pipeline growth. It is an essential solution for companies looking to turn their workforce into authentic brand ambassadors who can drive marketing impact organically. Overall, Sprout Social’s Employee Advocacy bridges the gap between internal communications and external brand promotion effectively and securely.
What is Cerkl Broadcast?
An all-encompassing toolkit tailored specifically for internal communicators has just been launched. With beautifully designed emails and mobile applications crafted for your team, the Broadcast Suite offers flexible plans that cater to organizations of any scale. This innovative solution boasts a variety of features intended to streamline your responsibilities, boost employee morale, and possibly even elicit admiration from your marketing colleagues. Cerkl Broadcast integrates flawlessly with current intranet systems like SharePoint, providing a secure in-app content experience along with notifications that enhance corporate communication. You can bid farewell to the tedious hours spent on newsletter creation; instead, simply curate and prioritize your content, and we will produce a customized news digest for each employee based on their individual preferences for timing. Furthermore, monitoring your performance metrics is straightforward and efficient. Broadcast Mobile brings together your news, SharePoint and Workday links, and the Employee Directory, effectively turning your company's mobile application into a centralized resource center for all employees, whether they are working on-site or remotely. This forward-thinking strategy guarantees that everyone remains informed and actively engaged, no matter their work setting, fostering a cohesive and connected workplace culture.
Integrations Supported
Active Directory
Adobe Experience Manager
AuthPoint
Axis LMS
DNSWatch
Drupal
Eventbrite
Happeo
Igloo
Microsoft SharePoint
Integrations Supported
Active Directory
Adobe Experience Manager
AuthPoint
Axis LMS
DNSWatch
Drupal
Eventbrite
Happeo
Igloo
Microsoft SharePoint
API Availability
Has API
API Availability
Has API
Pricing Information
$89 per user per month
Free Trial Offered?
Free Version
Pricing Information
$500 per month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Sprout Social
Date Founded
2010
Company Location
United States
Company Website
sproutsocial.com/features/employee-advocacy/
Company Facts
Organization Name
Cerkl
Date Founded
2015
Company Location
United States
Company Website
cerkl.com
Categories and Features
Employee Advocacy
Content Controls / Compliance
Content Library Creation
Mobile Access
Post Scheduling
Push / Email Notifications
Reporting / Analytics
Social Sharing Gamification
Tiered User Permissions
Employee Engagement
Benchmarking
Cultural Alignment
Employee Awards
Employee Guides
Employee Recognition
Feedback Management
Goal Management
Health & Wellness Programs
Performance Management
Pulse Surveys
Internal Communications
App Integration
Blogs
Chat/Messaging
Email Management
Employee Directory
Event Calendar
Newsletter Management
Photo Gallery
Social Sharing
Survey Management
Telephony
Video Chat
Voice Chat
Social Media Management
Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring
Social Networking
Activity / News Feed
Advertising Management
Blogs
Data Security
Event Management
Group Management
Media Library
Privacy Options
Real-time Chat
Social Media Integration
Social Media Tagging
User Profiles
Categories and Features
Employee Advocacy
Content Controls / Compliance
Content Library Creation
Mobile Access
Post Scheduling
Push / Email Notifications
Reporting / Analytics
Social Sharing Gamification
Tiered User Permissions
Employee Communication Tools
Activity / News Feed
Audio / Video Conferencing
Blogs
Chat / Messaging
Employee Directory
Event Calendar
File Sharing
Knowledge Management
Newsletter Management
Surveys & Feedback
Employee Engagement
Benchmarking
Cultural Alignment
Employee Awards
Employee Guides
Employee Recognition
Feedback Management
Goal Management
Health & Wellness Programs
Performance Management
Pulse Surveys
Internal Communications
App Integration
Blogs
Chat/Messaging
Email Management
Employee Directory
Event Calendar
Newsletter Management
Photo Gallery
Social Sharing
Survey Management
Telephony
Video Chat
Voice Chat
