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What is ExoClick?

Founded in 2006 by Benjamin Fonzé and operating under the EXOGROUP, ExoClick is a trailblazing advertising company based in Barcelona, Spain. The company provides two primary services to advertisers and publishers: an Ad Exchange and an Ad Network. Through its innovative ad exchange, publishers can successfully monetize their traffic not only through ExoClick’s network but also via a multitude of other ad networks and demand-side platforms (DSPs). With the capability to deliver over 8.5 billion geo-targeted ads every day, ExoClick connects to an extensive network of 65,000 web and mobile publisher platforms across the globe. The platform features cutting-edge software that includes more than 20 distinct ad formats, precise targeting options, and advanced behavioral retargeting capabilities, along with comprehensive big data analytics and strategic tools aimed at maximizing return on investment. In addition to real-time data updates occurring every 60 seconds, ExoClick allows for day parting to optimize advertising efforts, while also offering 24/7 customer support. Moreover, the platform's API provides developers with the tools needed to create custom plugins and software enhancements, which streamline automation within the ExoClick ecosystem. This level of adaptability ensures a highly customized advertising experience that meets the individual requirements of clients, ultimately enhancing the effectiveness of their marketing strategies. As a result, ExoClick stands out not only for its technological advancements but also for its commitment to supporting its users through various innovative solutions.

What is Amazon Unified Ad Marketplace (UAM)?

Boost your revenue potential with an uncomplicated server-to-server header bidding integration that grants access to unique demand from Amazon and various other buyers. This method merges exclusive product advertisements from Amazon with additional buyer interest, guaranteeing equal and transparent competition among all bidders. With a single integration, you can effortlessly connect to a broad spectrum of buyers, allowing for the automatic creation of ad server line items with just a few clicks. The process of tapping into varied demand is simplified through a unified click-through agreement, which aggregates all earnings into one payment received within a rapid 60-day timeframe. By enabling advertisements from both Amazon and other sources, latency is significantly minimized due to a single ad request to our server. The Unified Ad Marketplace functions as an invitation-only platform, specifically designed for web publishers who either manage their website directly or possess exclusive rights, leveraging Google Ad Manager (formerly DoubleClick for Publishers or DFP) as their ad serving solution. Our network of buyers on UAM includes reputable partners such as OpenX, PubMatic, Magnite, Index Exchange, and Smaato, with ongoing plans to incorporate new demand partners to keep our offerings fresh and expanding. This initiative not only empowers publishers to maximize their monetization strategies but also ensures they are leveraging the most advanced bidding technologies available to them. By adopting this innovative approach, publishers can stay ahead in a competitive market while optimizing their advertising efforts.

Media

Media

Integrations Supported

ADxAD
Amazon Ads
Google Ad Manager
Magnite
Microsoft Monetize
OpenX
Plat
PubMatic
Sharethrough
Sovrn
SpyPush
Voluum

Integrations Supported

ADxAD
Amazon Ads
Google Ad Manager
Magnite
Microsoft Monetize
OpenX
Plat
PubMatic
Sharethrough
Sovrn
SpyPush
Voluum

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

ExoClick

Date Founded

2006

Company Location

Spain

Company Website

www.exoclick.com

Company Facts

Organization Name

Amazon

Date Founded

1994

Company Location

United States

Company Website

aps.amazon.com/aps/unified-ad-marketplace/

Categories and Features

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