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What is Eyeota?

We deliver audience data that is both addressable and compliant with privacy standards, allowing marketers to reach new customers, enhance marketing analytics, gain valuable insights, and improve the effectiveness of their omnichannel campaigns. This capability allows for the precise identification and engagement of ideal customers across multiple digital platforms. Utilizing the complete potential of your data can significantly drive business growth. By deepening your marketing and advertising strategies through a thorough comprehension of audience data, detailed consumer profile segmentation, and efficient omnichannel targeting designed for specific sectors and seasonal promotions, you can achieve remarkable results. Collaborate with our audience specialists to develop a customized audience strategy that aligns seamlessly with your campaign goals. As a leading global provider of audience solutions for insights, personalization, and targeted outreach, Eyeota addresses the complexities of data silos, enabling smooth integration across various industries, digital channels, and product categories. Our methodology merges online and offline identifiers to produce comprehensive audience-targeting data, equipping both B2B and B2C brands to refine their marketing and advertising initiatives. This ultimately allows brands not only to connect with their target audiences effectively but also to cultivate enduring relationships, thus ensuring sustained engagement and loyalty. By embracing our innovative solutions, brands can stay ahead in the competitive landscape, adapting to changing consumer behaviors and preferences over time.

What is Acoustic Exchange?

Seamlessly merge your entire marketing ecosystem while removing barriers to customer data accessibility. Through Exchange, marketers can consolidate customer identities across multiple platforms, leading to a deeper comprehension of individual customer behaviors as they interact across different channels. The platform's intuitive design allows marketers to effortlessly share customer events and audience segments between their technological tools. The Exchange framework equips marketers with the capability to derive essential insights, boost engagement, and execute automated, tailored marketing initiatives across various channels in a unified way. You can independently connect your complete marketing landscape without relying on IT support, making it easier to disseminate customer events and audience segments across various applications. By enabling the transfer of audience segments between systems, you can activate these segments across numerous channels, such as email, mobile, web, social media, and paid advertising. Furthermore, you can benefit from the ability to share contextualized customer behavior and identity data instantaneously among different tools, environments, and organizations. This cutting-edge strategy not only simplifies marketing processes but also significantly improves inter-team collaboration, ultimately leading to more effective marketing outcomes. With such advancements, marketers are better equipped to respond to customer needs in real time.

Media

Media

Integrations Supported

Adobe Advertising Cloud
Amazon Web Services (AWS)
Basis DSP
BidTheatre
Epsilon Data
Google Marketing Platform
Lotame
MGID
Nexxen
Nielsen Ad Intel
Outbrain
PubMatic
Retargetly
Roku OS
StackAdapt
The Trade Desk
TransUnion Digital Business Profile
TransUnion TruAudience
Xandr
Zeta CDP+

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Eyeota

Date Founded

2010

Company Location

Singapore

Company Website

www.eyeota.com

Company Facts

Organization Name

Acoustic

Date Founded

2019

Company Location

United States

Company Website

acoustic.com/products/exchange/

Categories and Features

Categories and Features

EDI

Not specified

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