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What is Eyeota?

We deliver audience data that is both addressable and compliant with privacy standards, allowing marketers to reach new customers, enhance marketing analytics, gain valuable insights, and improve the effectiveness of their omnichannel campaigns. This capability allows for the precise identification and engagement of ideal customers across multiple digital platforms. Utilizing the complete potential of your data can significantly drive business growth. By deepening your marketing and advertising strategies through a thorough comprehension of audience data, detailed consumer profile segmentation, and efficient omnichannel targeting designed for specific sectors and seasonal promotions, you can achieve remarkable results. Collaborate with our audience specialists to develop a customized audience strategy that aligns seamlessly with your campaign goals. As a leading global provider of audience solutions for insights, personalization, and targeted outreach, Eyeota addresses the complexities of data silos, enabling smooth integration across various industries, digital channels, and product categories. Our methodology merges online and offline identifiers to produce comprehensive audience-targeting data, equipping both B2B and B2C brands to refine their marketing and advertising initiatives. This ultimately allows brands not only to connect with their target audiences effectively but also to cultivate enduring relationships, thus ensuring sustained engagement and loyalty. By embracing our innovative solutions, brands can stay ahead in the competitive landscape, adapting to changing consumer behaviors and preferences over time.

What is Data Axle Apogee?

Utilize nonprofit cooperative data to significantly improve your omnichannel strategies. Enhance your fundraising goals by tapping into donor insights via digital channels and traditional mail efforts. With Apogee, you can successfully attract new donors, re-engage those who have lapsed, and increase your fundraising return on investment. Our cloud-based modeling tools will transform your strategies for donor acquisition and outreach. Effortlessly connect with a variety of audiences through multiple channels, such as email, direct mail, social media, and more. Importantly, the Apogee omnichannel cooperative is the first of its kind to offer email addresses linked directly to donation records, greatly enhancing digital fundraising capabilities. The valuable audience insights provided by Apogee allow you to identify the most appropriate and targeted audiences for your campaigns. Within just a few days, you can uncover new donor prospects and energize your initiatives with customized modeling. Apogee’s cloud-driven platform guarantees access to cutting-edge machine-learning techniques, making it easier to reach the ideal donors. This forward-thinking methodology not only optimizes your outreach efforts but also boosts the overall effectiveness of your fundraising strategy, paving the way for long-term success. By employing these innovative tools, organizations can ensure a more sustainable and impactful fundraising future.

Media

Media

Integrations Supported

Adform
Basis DSP
Epsilon Data
Google Marketing Platform
InMobi
LiveRamp
Lotame
MGID
Nielsen Ad Intel
Outbrain
Proximic by Comscore
Quantcast
Retargetly
Roku OS
StackAdapt
Taboola
TransUnion Digital Business Profile
TransUnion TruAudience
Viant Advertising Cloud
Zeta CDP+

Integrations Supported

Adform
Basis DSP
Epsilon Data
Google Marketing Platform
InMobi
LiveRamp
Lotame
MGID
Nielsen Ad Intel
Outbrain
Proximic by Comscore
Quantcast
Retargetly
Roku OS
StackAdapt
Taboola
TransUnion Digital Business Profile
TransUnion TruAudience
Viant Advertising Cloud
Zeta CDP+

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Eyeota

Date Founded

2010

Company Location

Singapore

Company Website

www.eyeota.com

Company Facts

Organization Name

Data Axle

Date Founded

1972

Company Location

United States

Company Website

www.dataaxlenonprofit.com/apogee/

Categories and Features

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