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What is Eyeota?

We deliver audience data that is both addressable and compliant with privacy standards, allowing marketers to reach new customers, enhance marketing analytics, gain valuable insights, and improve the effectiveness of their omnichannel campaigns. This capability allows for the precise identification and engagement of ideal customers across multiple digital platforms. Utilizing the complete potential of your data can significantly drive business growth. By deepening your marketing and advertising strategies through a thorough comprehension of audience data, detailed consumer profile segmentation, and efficient omnichannel targeting designed for specific sectors and seasonal promotions, you can achieve remarkable results. Collaborate with our audience specialists to develop a customized audience strategy that aligns seamlessly with your campaign goals. As a leading global provider of audience solutions for insights, personalization, and targeted outreach, Eyeota addresses the complexities of data silos, enabling smooth integration across various industries, digital channels, and product categories. Our methodology merges online and offline identifiers to produce comprehensive audience-targeting data, equipping both B2B and B2C brands to refine their marketing and advertising initiatives. This ultimately allows brands not only to connect with their target audiences effectively but also to cultivate enduring relationships, thus ensuring sustained engagement and loyalty. By embracing our innovative solutions, brands can stay ahead in the competitive landscape, adapting to changing consumer behaviors and preferences over time.

What is Ekaav?

Ekaav is an advanced software platform designed for meticulous visual audience journey planning, specifically crafted for modern marketing teams. Unlike conventional project management tools that only organize tasks, Ekaav empowers marketers to develop the essential strategy for every campaign. Users can design audience journeys, detail campaign stages, map touchpoints, connect customer results, and visualize the transition of prospects from initial awareness to final conversion. Leveraging Ekaav facilitates the ability to: - Customize marketing journeys for targeted audiences - Develop visually striking multi-channel campaigns - Monitor customer interactions and their outcomes - Structure messaging and calls to action effectively - Display campaign strategies in an engaging manner - Collaborate effortlessly with teams and clients - Replace cumbersome spreadsheets, slide decks, and outdated documents, thereby enhancing the entire marketing workflow. This allows teams to focus more on creativity and less on administrative tasks, resulting in more efficient campaign execution.

Media

Media

Integrations Supported

Adform
Adobe Audience Manager
Amazon Web Services (AWS)
Basis DSP
BidTheatre
LiveRamp
Lotame
Nielsen Ad Intel
Outbrain
Permutive
Proximic by Comscore
PubMatic
Quantcast
StackAdapt
Taboola
The Trade Desk
TransUnion TruAudience
Viant Advertising Cloud
Xandr
Zeta CDP+

Integrations Supported

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$29/month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Eyeota

Date Founded

2010

Company Location

Singapore

Company Website

www.eyeota.com

Company Facts

Organization Name

Ekaav

Date Founded

2026

Company Location

India

Company Website

ekaav.app

Categories and Features

Categories and Features

Customer Journey Mapping Tools

Collaboration
Templates

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