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What is Eyeota?
We deliver audience data that is both addressable and compliant with privacy standards, allowing marketers to reach new customers, enhance marketing analytics, gain valuable insights, and improve the effectiveness of their omnichannel campaigns. This capability allows for the precise identification and engagement of ideal customers across multiple digital platforms. Utilizing the complete potential of your data can significantly drive business growth. By deepening your marketing and advertising strategies through a thorough comprehension of audience data, detailed consumer profile segmentation, and efficient omnichannel targeting designed for specific sectors and seasonal promotions, you can achieve remarkable results. Collaborate with our audience specialists to develop a customized audience strategy that aligns seamlessly with your campaign goals. As a leading global provider of audience solutions for insights, personalization, and targeted outreach, Eyeota addresses the complexities of data silos, enabling smooth integration across various industries, digital channels, and product categories. Our methodology merges online and offline identifiers to produce comprehensive audience-targeting data, equipping both B2B and B2C brands to refine their marketing and advertising initiatives. This ultimately allows brands not only to connect with their target audiences effectively but also to cultivate enduring relationships, thus ensuring sustained engagement and loyalty. By embracing our innovative solutions, brands can stay ahead in the competitive landscape, adapting to changing consumer behaviors and preferences over time.
What is Ekaav?
Ekaav is an advanced software platform designed for meticulous visual audience journey planning, specifically crafted for modern marketing teams. Unlike conventional project management tools that only organize tasks, Ekaav empowers marketers to develop the essential strategy for every campaign. Users can design audience journeys, detail campaign stages, map touchpoints, connect customer results, and visualize the transition of prospects from initial awareness to final conversion. Leveraging Ekaav facilitates the ability to:
- Customize marketing journeys for targeted audiences
- Develop visually striking multi-channel campaigns
- Monitor customer interactions and their outcomes
- Structure messaging and calls to action effectively
- Display campaign strategies in an engaging manner
- Collaborate effortlessly with teams and clients
- Replace cumbersome spreadsheets, slide decks, and outdated documents, thereby enhancing the entire marketing workflow. This allows teams to focus more on creativity and less on administrative tasks, resulting in more efficient campaign execution.
Integrations Supported
Adform
Adobe Audience Manager
Amazon Web Services (AWS)
Basis DSP
BidTheatre
LiveRamp
Lotame
Nielsen Ad Intel
Outbrain
Permutive
API Availability
API Availability
Pricing Information
Pricing not provided
Pricing Information
$29/month
Free Trial Offered?
Supported Platforms
SaaS
Supported Platforms
SaaS
Customer Service / Support
Standard Support
Web-Based Support
Customer Service / Support
Web-Based Support
Training Options
Documentation Hub
On-Site Training
Training Options
Documentation Hub
Online Training
On-Site Training
Company Facts
Organization Name
Eyeota
Date Founded
2010
Company Location
Singapore
Company Website
www.eyeota.com
Company Facts
Organization Name
Ekaav
Date Founded
2026
Company Location
India
Company Website
ekaav.app
Categories and Features
Data as a Service (DaaS)
Not specified
Identity Resolution
Not specified
Categories and Features
Customer Journey Mapping Tools
Collaboration
Templates