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What is Facteus?

Mobius stands at the forefront of Generative AI applications, leveraging real-time data on consumer spending to deliver swift insights into diverse spending behaviors. You can pose questions regarding any aspect of spending and receive immediate feedback on trends, consumer habits, retail locations, and the overall economic climate. Our extensive data on debit and credit card transactions is trusted by leading hedge funds, researchers, and marketing professionals globally, facilitating informed decision-making. With access to transaction information from millions of payment cards, users are able to extract critical insights about the consumer economy, essential performance indicators of businesses, and current industry trends. Facteus distinguishes itself as a leading source of credit card transaction and alternative data, featuring the largest panel of transaction data in the Alternative Data field, comprising over 40 million active cards across various payment methods, including Credit, Debit, Alternative Debit, Health, and Payroll. This vast dataset equips businesses and analysts with the tools to make more strategic and well-informed decisions in an ever-changing market environment, ultimately enhancing their ability to adapt and thrive.

What is Affinity Solutions?

Affinity Solutions offers a cutting-edge platform designed to analyze consumer purchasing behaviors, delivering valuable insights that assist brands, media entities, retailers, banks, and financial organizations in grasping the intricacies of genuine consumer spending tendencies. By leveraging data from over 150 million opted-in credit and debit card accounts, which encompass more than 86 billion transactions amounting to over $4 trillion in expenditure, the platform delivers a rich analysis of consumer habits. Its sophisticated AI engine, named Comet, meticulously processes raw transaction data, guaranteeing precision through rigorous filtering and normalization, while merging multiple sources to present a unified perspective of consumer actions. Upholding a strong commitment to privacy, it employs anonymization techniques and enriches the datasets with demographic and lifestyle insights, categorizing purchases according to brand, channel, and geographic location, thus enabling real-time activation and measurement of insights. The platform comprises various modules, such as Consumer Purchase Insights, Consumer Purchase Lift, Consumer Purchase Audiences, and Card-Linked Engagement, which empower marketers to identify market opportunities, develop targeted prospect and buyer audiences, and link media impressions directly to measurable purchase outcomes. This holistic strategy not only enhances the understanding of consumer behavior but also significantly optimizes the impact of marketing initiatives, fostering a more effective approach to reaching potential customers. Ultimately, Affinity Solutions equips businesses with the tools necessary to thrive in an increasingly competitive marketplace.

Media

Media

Integrations Supported

Accenture Cloud Retail Execution
Acxiom InfoBase
Cadent
Claritas
Experian Connect
KPMG Risk Hub
Microsoft Excel
NCM Conservative
Pricing Navigator
Snowflake
The Trade Desk

Integrations Supported

Accenture Cloud Retail Execution
Acxiom InfoBase
Cadent
Claritas
Experian Connect
KPMG Risk Hub
Microsoft Excel
NCM Conservative
Pricing Navigator
Snowflake
The Trade Desk

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Facteus

Date Founded

2010

Company Location

United States

Company Website

www.facteus.com

Company Facts

Organization Name

Affinity Solutions

Date Founded

2005

Company Location

United States

Company Website

www.affinity.solutions/

Categories and Features

Categories and Features

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