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What is Fluid CRM?

Fluid CRM is a lightweight customer relationship management tool for small B2B companies. It solves a specific problem: spreadsheets break down once you have more than 30 active deals, but traditional CRMs demand weeks of setup and constant maintenance. Fluid sits in the middle. Structured like a CRM, simple like a spreadsheet. The main workspace is a drag-and-drop pipeline board. Deals move across stages you define, and each card opens into a full view with contact details, company info, notes, activity timeline, and the next scheduled follow-up. A dashboard shows pipeline value by stage, so founders and sales leads can see the health of their pipeline at a glance. Follow-up reminders are central to how Fluid works. Every deal can carry a next action with a due date, which means interested leads never go quiet by accident. This makes Fluid a strong fit for outbound sales teams: several users connect it to tools like Smartlead through the API so that interested replies automatically become deals in the pipeline. Other capabilities include BCC email sync to log conversations against deals, embeddable lead capture forms for websites, in-app automations for repetitive updates, unlimited pipelines and contacts on every plan, and full import and export via CSV. An open API and webhooks support integrations with automation platforms. Setup takes minutes rather than weeks. There is no required onboarding, no per-feature pricing tiers, and no enterprise add-ons. The product is intentionally focused: it does not include email marketing automation or 200-field customization, because it is built for teams of 1 to 10 people, not ops departments. Fluid CRM launched in 2025, is developed in Finland, and is rated 5.0 stars on AppSumo where it powers hundreds small business pipelines.

What is Expiro?

A contract that renews without anyone deciding to renew it is a bill nobody approved. Expiro is renewal tracking for agencies, freelancers and small teams. It watches the notice deadline rather than just the end date, because those are two different days and only one of them can still be acted on. A contract ending in 28 days with a 30 day notice period renewed itself two days ago. Alerts arrive 90, 60, 30 and 7 days before that deadline, by email or in the tool your team already has open: Slack, Microsoft Teams, Discord, Telegram, Google Chat, Mattermost, Pushover, ntfy or your own webhook. SMS is on the paid plans. Each alert names the contract, the client and the date. From there a renewal moves through a short pipeline, with notes and comments on a shared timeline, so whoever picks it up can see what was already said to that client. Contracts import from the spreadsheet you keep today, and custom fields and templates keep the ones you add after that consistent. Calendar feed, CSV and JSON export, a REST API, two-factor authentication, an audit log and team roles. Three plans from $19 a month. 90 day free trial, no credit card, and setup takes about ten minutes.

Media

Media

Integrations Supported

Discord
Google Chat
Mattermost
Microsoft Teams
Pabbly Connect
Pushover
Slack
Telegram

Integrations Supported

Discord
Google Chat
Mattermost
Microsoft Teams
Pabbly Connect
Pushover
Slack
Telegram

API Availability

Has API

API Availability

Has API

Pricing Information

$16
Monthly: €16/month. Annual: €144/year (3 months free). Both plans include every feature.
Free Version
Free Trial Offered?

Pricing Information

$19/month
Three plans, billed monthly or annually; annual works out at two months free.

Every plan includes all eleven notification channels - email, browser push, Slack, Microsoft Teams, Discord, Telegram, Google Chat, Mattermost, Pushover, ntfy and your own webhook - plus the REST API, exports, templates, custom fields and team roles. SMS is extra: 100 a month on Growth, 500 on Agency.

Starter $19/month, up to 20 contracts and one user. Growth $39/month, unlimited contracts and three users. Agency $79/month, unlimited contracts and unlimited users.

Plans differ by contracts, people, storage and SMS. 90-day free trial, no credit card.
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Fluid CRM

Date Founded

2025

Company Location

Finland

Company Website

fluidcrm.io

Company Facts

Organization Name

Elixon LTD

Date Founded

2018

Company Location

United Kingdom

Company Website

expiro.io

Categories and Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Categories and Features

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