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What is FreeWheel Strata?

Leverage the Strata Platform to devise, implement, improve, and manage all financial and billing components of your campaigns across diverse media channels through a single, cohesive interface. Our centralized system, enhanced by an open integration framework, allows you to dynamically handle your media in a way that best fits your requirements. You will be able to oversee the entire media workflow, which includes digital, television, print, out-of-home (OOH), and radio channels. Keep track of your budgets, assess the return on ad spend, and re-aggregate reach to accurately identify your brand’s target audience. Our dedicated customer support is available on-demand throughout every phase of the process, ensuring you have assistance when needed. By automating workflows from the planning stage to reconciliation, you can streamline operations and minimize friction. Effortlessly connect with third-party systems and vendors to alleviate the burden of unnecessary manual tasks between different platforms. Take control of your media finances with solutions that cater specifically to agencies and their unique needs. Furthermore, through our API-based integrations, you can build a customized buying ecosystem that connects various suppliers, data sources, financial institutions, technology providers, and your internal systems, leading to a comprehensive media management approach. This integrated management capability not only boosts efficiency but also addresses the specific challenges faced by your agency, allowing you to focus on what truly matters—driving results.

What is ADvendio?

Streamline the purchasing and management of cross-media campaigns through a specialized media buying platform designed for both advertisers and agencies. Boost revenue from both direct and programmatic sources with a comprehensive advertising sales solution that serves the needs of publishers and agencies. Stakeholders are empowered to effortlessly plan, execute, and manage campaigns using a customized self-service advertising portal. This innovative solution supports both direct and programmatic advertising by integrating with leading ad servers, ad exchanges, SSPs, and DSPs. Additionally, it provides extensive functionalities for handling print advertising, including a detailed real-time booking calendar that enhances campaign management efficiency. Key out-of-home advertising capabilities are also included, ensuring effective inventory control and pricing strategies. Operating on the Force.com® platform, ADvendio enjoys the benefits of a trusted cloud technology provider, ensuring reliability and scalability. This powerful platform is equipped with robust APIs and mobile-friendly features that simplify campaign management. The intuitive interface enables users, even those with minimal technical skills, to easily navigate the system and utilize its full potential, making it a versatile solution for all advertising needs. Thus, the platform not only optimizes efficiency but also enhances the overall user experience.

Media

Media

Integrations Supported

Acast
FreeWheel Beeswax
FreeWheel DemandSuite
FreeWheel SupplySuite
KNOREX XPO
Placements.io
Swimming Pool Passes
eSilentPARTNER

Integrations Supported

Adform
Breadwinner
Criteo Commerce Yield
Google Ad Manager
Microsoft Dynamics 365
Oracle Fusion Cloud ERP
SAP ERP
Sage 100
Xandr
Xero

API Availability

Has API

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

FreeWheel

Date Founded

2007

Company Location

United States

Company Website

www.freewheel.com/strata

Company Facts

Organization Name

ADvendio

Company Location

Germany

Company Website

www.advendio.com

Categories and Features

Advertising Agency

Not specified

Categories and Features

Ad Management

Not specified

Advertising Agency

Not specified

Billing and Invoicing

Not specified

Content Management

Audio Content
Customizable Templates
Video Content

CRM

Not specified

Inside Sales

Not specified

Media Buying

Not specified

Order Management

Not specified

Sales Enablement

Not specified

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