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What is Freshpaint?

To improve your decision-making capabilities, leveraging customer data is crucial, and it shouldn't necessitate engineers writing code for each specific event. Freshpaint simplifies this by automatically detecting clicks and interactions on your website, seamlessly transferring the gathered data to a variety of analytics and advertising platforms through its pre-built integrations. If an event slips through the cracks, Freshpaint can quickly provide insights by accessing historical data for any newly detected actions, which removes the typical two-week delay. For startups in the digital health industry, Freshpaint is prepared to enter into Business Associate Agreements (BAAs) and is fully equipped to manage Protected Health Information (PHI). While developers often set up tracking for multiple analytics and marketing tools, they are not usually the primary users of these systems, making Freshpaint's flexibility essential for enhancing operational efficiency. This functionality enables teams to speed up their workflows and dedicate more time to refining their core products. By simplifying the data tracking process, Freshpaint not only accelerates insights but also empowers businesses to make timely and informed decisions that can drive growth and innovation. In this way, Freshpaint stands as a vital tool for organizations aiming to stay ahead in a competitive landscape.

What is Betterlytics?

Betterlytics is a cutting-edge, privacy-first web analytics platform that empowers modern teams to gain real-time, in-depth insights into website traffic while safeguarding user privacy and maintaining fast site performance. Its cookie-free design and full GDPR compliance mean there’s no need for consent banners, enhancing user experience and simplifying legal compliance. The platform tracks essential metrics like page views, visitor behavior, bounce rates, custom events, and conversions through an elegantly designed, intuitive dashboard. With an ultra-lightweight tracking script of less than 1KB, Betterlytics minimizes any impact on page load speed, which is crucial for SEO and user retention. Ideal for startups, SaaS companies, and developers, it supports unlimited websites, custom goal definitions, and seamless team collaboration features to optimize workflow. Betterlytics offers flexible deployment options: a managed cloud service for convenience or self-hosted installations for full data sovereignty. Its developer-friendly API allows for advanced event tracking, powerful filtering, and easy integration into existing systems. The platform’s privacy-first approach assures compliance and security without compromising functionality. Betterlytics enables teams to make fast, informed, and data-driven decisions with confidence. Overall, it strikes the perfect balance between performance, privacy, and actionable insights.

Media

Media

No images available

Integrations Supported

Shopify
ActiveCampaign
AdRoll
Airship
Amplitude
Braze
Crazy Egg
Drift
Fullstory
GoSquared
HelpBar
HubSpot CRM
Inspectlet
LinkedIn
Lucky Orange
Mixpanel
PopSQL
Svelte
Taplytics
Vue.js

Integrations Supported

Shopify
ActiveCampaign
AdRoll
Airship
Amplitude
Braze
Crazy Egg
Drift
Fullstory
GoSquared
HelpBar
HubSpot CRM
Inspectlet
LinkedIn
Lucky Orange
Mixpanel
PopSQL
Svelte
Taplytics
Vue.js

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$6/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Perfalytics

Company Location

United States

Company Website

www.freshpaint.io

Company Facts

Organization Name

Betterlytics

Date Founded

2025

Company Location

Denmark

Company Website

betterlytics.io

Categories and Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Categories and Features

Web Analytics

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

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