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What is GTM OS?
GTM OS functions as an AI-enhanced outbound solution designed specifically for B2B revenue teams, acting as an integrated AI agent that works alongside your existing outbound systems in which you have already invested. This advanced framework improves your current operations by replacing the layers associated with enrichment, signal processing, intent analysis, workflow management, and total addressable market (TAM) development, all while keeping your CRM and sequencing tools intact. Rather than necessitating a transition to a new user interface, it serves as a smart agent supported by a four-system backend that can be customized through a single YAML file and activated at your convenience, ensuring consistent daily outputs within the platforms your team is accustomed to. By amalgamating various tools into a cohesive operational layer, it optimizes functions related to TAM, Signal, Enrichment, and Delivery, thereby enhancing overall efficiency. The TAM feature constructs and refreshes the pool of addressable accounts, significantly extending its reach beyond the LinkedIn TAM, and assesses accounts upon entry to guarantee their relevance. The Signal component organizes leads into categories such as Expansion, New Sheriff, and Leaky Bucket, while also providing customized signals that resonate with your ideal customer profile, which are prioritized based on their intensity. Enrichment employs a Cascade method with probabilistic routing through more than 15 data sources, supplemented by an AI fallback to boost data precision and dependability. This cutting-edge system ultimately equips teams with the tools they need to function more effectively, make informed decisions, and operate with greater assurance in their strategies. Furthermore, its ability to adapt to various operational needs makes GTM OS a versatile asset in a rapidly changing business environment.
What is Clay?
Clay is the AI-driven data marketplace and orchestration layer that powers modern go-to-market teams. Clay enables teams to find and qualify prospects with AI agents and intent signals, enrich their CRM with best-in-class accuracy and fill rates from 150+ data providers and AI, and orchestrate GTM workflows such as ABM, outbound, and pre-call meeting notes. Over 5,000+ companies, like OpenAI, Canva, Anthropic, and Rippling, use it to power everything from recurring CRM enrichment to targeted outreach.
Integrations Supported
Clearbit
HubSpot CRM
Hunter
Outreach
Salesforce
Salesloft
Smartlead.ai
Zapier
ZoomInfo
Adbeat
Integrations Supported
Clearbit
HubSpot CRM
Hunter
Outreach
Salesforce
Salesloft
Smartlead.ai
Zapier
ZoomInfo
Adbeat
API Availability
Has API
API Availability
Has API
Pricing Information
$2,250 per month
Free Trial Offered?
Free Version
Pricing Information
$149 per month
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
GTM OS
Company Location
United States
Company Website
gtmos.run/
Company Facts
Organization Name
Clay
Company Location
United States
Company Website
www.clay.com
Categories and Features
Categories and Features
B2B Data
B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data
Lead Generation
Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification