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What is Adobe Mix Modeler?
Boost your marketing return on investment by blending media planning with swift data insights. Adobe Mix Modeler empowers marketing teams to quickly and effectively pinpoint the most profitable investment opportunities that drive business growth and contribute additional value. As marketers face increasing demands to illustrate their business impact, this tool enables faster and more insightful measurement along with strategic planning. You can adeptly manage your marketing mix, modify campaign budgets in real-time, and produce data-driven recommendations essential for your organization, all supported by AI-driven incrementality scores that ensure reliable outcomes. Achieve a thorough and integrated approach to ROI measurement by aligning marketing performance, spending, conversion metrics, and other critical business components. Moreover, bolster confidence and assurance through strong data governance tools, which guarantee transparency regarding the quality and results of your models. This all-encompassing strategy not only clarifies complex data but also converts it into actionable insights that can be utilized for future campaigns, while fostering a culture of data-driven decision-making within your team. Ultimately, this approach can lead to more effective marketing strategies and improved business performance over time.
Integrations Supported
Adobe Analytics
Adobe Experience Cloud
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Gainbuzz
Date Founded
2015
Company Location
United States
Company Website
www.gainbuzz.com
Company Facts
Organization Name
Adobe
Date Founded
1982
Company Location
United States
Company Website
business.adobe.com/products/mix-modeler.html
Categories and Features
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring