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What is Genero?

Meet Genero, the groundbreaking platform crafted for contemporary marketers facing increasing pressures. By collaborating with the most extensive global network of professional creatives, users can ignite fresh ideas and create captivating video content. Access exceptional concepts and talented individuals for any project, regardless of its origin. Build a resource network that acts as a seamless extension of your internal capabilities. Our platform streamlines collaboration between your team and creative partners, ensuring that all communications are consolidated, edits can be collectively reviewed, and feedback is documented in a time-stamped format, all from your user-friendly dashboard. You can set aside worries about administrative responsibilities like contracts and supplier management; we handle everything to allow you to concentrate on your creative pursuits. Effortlessly oversee assets, edits, talent release forms, scripts, storyboards, and all other elements related to your briefs, with secure storage for convenient access whenever required. With Genero, turning your imaginative vision into a tangible result has never been more effective or enjoyable, making it an essential tool for any marketer looking to elevate their projects. Embrace the future of marketing and unlock your creative potential with ease.

What is Simple Admation?

Simple Admation is a marketing approval workflow, online proofing and project management platform built by Simple Marketing Solutions (simple.io) for marketing teams, creative agencies and regulated organisations in banking, insurance, health and retail. The problem Admation solves: marketing teams managing high volumes of campaign content typically rely on email chains, shared drives and disconnected review tools. The result is version confusion, missed deadlines, duplicated feedback and approval processes that lack a defensible audit trail — a real compliance risk in regulated industries. Admation manages the complete creative production process from structured brief to final approved asset in a single platform. • Project management: structured brief templates capture requirements before creative work begins. Task scheduling runs against live resource capacity, with campaign calendars, Gantt timelines and dashboards giving managers full visibility across every active project. • Approval workflow: assets route through sequenced, multi-level approval pathways. Stakeholders annotate directly online — print, digital, video and HTML — with all feedback consolidated in one view. Automated reminders keep reviewers accountable. Batch approvals and forwarding tools cut high-volume review cycle costs. • Online proofing: side-by-side revision comparison and consolidated feedback give creative teams a single source of truth across every review cycle. • Compliance: tamper-proof audit trail records every review action and approval decision with timestamps and reviewer attribution — exportable for regulatory submission. Mandatory checklists ensure compliance steps are confirmed before sign-off. • Resource management: live resource planner, time tracking, skill-based scheduling and workload dashboards. Used by Bupa, Bendigo Bank, RACV, HESTA, Hollard, Woolworths, Mondelez, Spotlight and Tourism Australia. Standalone product by Simple Marketing Solutions (simple.io)

Media

Media

Integrations Supported

Integrations Supported

Microsoft Teams
Simple Asset Manager
Simple Retailpath

API Availability

API Availability

Pricing Information

Demo available upon request

Pricing Information

$50
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Genero

Date Founded

2009

Company Location

Australia

Company Website

genero.com

Company Facts

Organization Name

Simple

Date Founded

2007

Company Location

Australia

Company Website

www.simple.io/products/simple-admation

Categories and Features

Creative Management

Not specified

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Creative Management

Collaboration
File Sharing
Project Management
Task Management
Time Tracking

Digital Asset Management

Asset Categorization
Asset Library
Asset Sharing
Brand Control
Customizable Branding
File Conversion
Metadata Management
Reporting/Analytics
Search Within Document
Search/Filter
Version Control
Workflow Management

Marketing Planning

Collaboration
Goal Setting / Tracking
Marketing Calendar
Project Tracking

MRM

Activity Planning
Analytics / ROI Tracking
Approval Workflow
Brand Management
Budgeting & Forecasting
Content Management
Digital Asset Management
Marketing Calendar
Strategic Planning

Online Proofing

Audit Trail
Due Date Tracking
File Sharing
Markup Tools
Role-Based Permissions
Status Tracking
Version Control

Project Portfolio Management

Budget Management
Collaboration
Dashboard
Milestone Tracking
Portfolio Management
Project Planning
Requirements Management
Resource Management
Status Tracking
Task Management

Resource Management

Capacity Management
Drag & Drop
Employee Scheduling
Filtered Search
Resource Allocation
Skills Tracking
Utilization Management

Workflow Management

Access Controls/Permissions
Approval Process Control
Business Process Automation
Calendar Management
Compliance Tracking
Configurable Workflow
Customizable Dashboard
Document Management
Task Management
Third Party Integrations
Workflow Configuration

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