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What is Genius Food Purchasing?

Genius is a cutting-edge restaurant procurement platform aimed at reducing invoice overspending by enabling users to instantly compare prices from suppliers such as Sysco, US Foods, PFG, Gordon Food Service, and more than 60 regional distributors. In addition to this, it assists in inventory management, recipe cost calculation, and uncovering hidden rebates. This innovative solution integrates smoothly without requiring extra vendors, additional staff, or modifications to current workflows. By simplifying the procurement process, it allows restaurants to enhance their savings while optimizing their operational efficiency with ease. Ultimately, Genius transforms the way restaurants handle their purchasing, leading to better financial outcomes and improved overall performance.

What is GearBox by IRIS?

GearBox® by IRIS is a powerful, modular marketing platform designed to help enterprises streamline distributed marketing efforts by connecting campaigns, vendors, budgets, and teams within a single, cohesive system. It addresses the common challenges of fragmented workflows by aligning marketing, sales, and operations processes for improved efficiency and transparency. The platform offers flexible integration options that support any vendor, allowing procurement and execution to flow smoothly while maintaining consistent brand standards across all projects. Channel partners benefit from automated management of co-op, MDF, and rebate programs, enabling impactful and timely local marketing campaigns. Sales teams leverage GearBox® for real-time insights, tracking campaign performance, order status, and budget allocation to optimize decision-making. The platform serves a wide array of industries, including manufacturing, franchise retail, real estate, automotive, insurance, and restaurant chains, tailoring solutions to unique sector needs. GearBox® also provides integrated marketing calendars and collaborative tools to empower distributors, dealers, and franchisees to execute aligned marketing strategies effectively. With a strong focus on measurable results, businesses gain complete visibility into their marketing efforts and financial management. Numerous case studies demonstrate GearBox®’s ability to transform complex marketing programs into streamlined, successful campaigns. Ultimately, GearBox® by IRIS empowers organizations to scale marketing impact while reducing operational friction and ensuring brand consistency across all channels.

Media

No images available

Media

Integrations Supported

Integrations Supported

X Ads (Twitter Ads)

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Not specified

Customer Service / Support

Not specified

Training Options

Webinars

Training Options

Not specified

Company Facts

Organization Name

Genius Food Purchasing

Date Founded

2015

Company Website

geniusfoodpurchasing.com

Company Facts

Organization Name

Strategic Marketing Support IRIS

Company Location

United States

Company Website

www.irisnow.com

Categories and Features

Restaurant Management

Not specified

Categories and Features

Marketing

Not specified

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