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What is Gimbal by Infillion?
Gimbal functions as a powerful location intelligence platform that enhances applications by integrating the importance of geographic context, thus supporting omnichannel marketing, operational effectiveness, and commerce through a sophisticated geofencing and proximity-aware location system designed with a keen emphasis on user privacy. Its comprehensive SDK, tailored for enterprise applications, efficiently collects and analyzes location data from various active and passive sources while ensuring minimal battery consumption, enabling the detection of location signals even when the app is not in the foreground or is inactive. Moreover, Gimbal offers a cloud-based management interface that allows users to create and manage geofences and points of interest (POIs), providing the flexibility to design custom radial or polygonal geofences or to choose from an extensive library of verified POIs that include millions of locations across diverse industries. The platform's push marketing capabilities are specifically designed to send location-based notifications to app users, thereby enhancing engagement through personalized messages that correspond with particular locations and times, which ultimately boosts user interaction during key moments. By harnessing these diverse features, Gimbal establishes itself as an indispensable resource for businesses aiming to refine their strategies in location-based marketing while also prioritizing user privacy and experience. As a result, it fosters a dynamic environment where businesses can effectively connect with their audience in meaningful ways.
What is Blue Bite?
Transform physical products into a digital experience platform with Blue Bite Studio, which simplifies the process of crafting engaging interactions that deliver the right message at the perfect time. By scanning NFC tags or QR codes on items with their smartphones, consumers can access a multitude of experiences, including product authentication and exclusive content offerings. This evolution allows tangible products to become new channels for sales and communication, helping brands navigate through the digital noise of the contemporary market. Users have the ability to create stunning mobile experiences that function seamlessly across various devices, all without needing any coding skills, due to an intuitive drag-and-drop interface. Capture your audience's attention with mobile-optimized web experiences designed within the Experience Studio while maintaining product authenticity through our native app, Decode. Additionally, you can elevate your existing website and mobile applications with dynamically generated content powered by Blue Bite, facilitating the integration of current assets like images and videos alongside pertinent product details. This forward-thinking strategy not only boosts consumer engagement but also strengthens the brand's relationship with its audience in a significant and impactful manner. With Blue Bite, the possibilities for enhancing consumer interactions are virtually limitless, allowing brands to innovate continuously in a competitive landscape.
Integrations Supported
Adobe Marketing Cloud
Airship
Alkami Digital Banking Platform
Amazon S3
Braze
Instagram
Marketo
Oracle Marketing
React Native
Rover
Integrations Supported
Adobe Marketing Cloud
Airship
Alkami Digital Banking Platform
Amazon S3
Braze
Instagram
Marketo
Oracle Marketing
React Native
Rover
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Infillion
Date Founded
2008
Company Location
United States
Company Website
infillion.com/software/gimbal/
Company Facts
Organization Name
Blue Bite
Date Founded
2007
Company Location
United States
Company Website
www.bluebite.com/product
Categories and Features
Location Intelligence
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
Categories and Features
eCommerce
CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates
Location-Based Marketing
Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi