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What is Groundswell?

While customers are actively using your product, you may find it challenging to understand their behaviors and identify the best times to engage with them. Groundswell provides your sales force with timely notifications and helps prioritize accounts based on insights from product usage analytics. This ensures that no valuable sales opportunity slips through the cracks. By identifying which potential clients are most likely to convert, you can reach out to them at just the right moment. Enhance your sales pipeline with high-quality leads, ensuring your representatives remain informed about their most critical accounts. It's essential to recognize which product usage metrics are most relevant to your business and design impactful sales workflows around those insights. Elevate your revenue by turning your product into a powerful lead generation tool for your sales team. Moreover, receive immediate alerts when potential clients hit key milestones within your product, providing you with a competitive advantage. This proactive approach to client engagement can significantly boost your overall sales effectiveness.

What is Foundry ABM?

Revolutionize your key accounts by implementing intent-driven account-based marketing (ABM) orchestration to strengthen and enhance your sales pipeline. Conventional account-based advertising frequently fails to produce leads, which leads to additional prospecting demands on sales teams and a heavy dependency on marketing to gauge success through metrics of reach and engagement. Approach potential customers with a well-rounded strategy that integrates display advertisements, email campaigns, LinkedIn outreach, website engagement, dedicated landing pages, chat features, and more. By adopting flexible, intent-focused ABM techniques, you can reduce expenses and sidestep lengthy commitments. Keep track of your accounts as they navigate the sales pipeline, effectively linking revenue back to your ABM efforts. Leverage intent data effortlessly to reach out to prospects confidently, tailored to their current stage in the buying journey. Develop and manage campaigns that activate account-based marketing across multiple platforms. Achieve accuracy in targeting buying groups through comprehensive account-based advertising, ensuring that your communication is customized to resonate with their specific requirements. Elevate the experiences of your buyers with unified messaging, aided by Foundry's tailored account-based website personalization, which ultimately strengthens relationships and boosts conversions. This iterative process is designed to better align marketing strategies with the overarching goals of the sales team, fostering a more seamless partnership between the two. Ultimately, the goal is to create a more integrated approach that not only meets but exceeds the expectations of your target audience.

Media

Media

Integrations Supported

Salesforce
Adobe Marketo Engage
Apollo
Bombora
G2
Google Ads
HubSpot CRM
HubSpot Customer Platform
LinkedIn
Outreach
Salesloft
Slack
Sugar Market

Integrations Supported

Salesforce
Adobe Marketo Engage
Apollo
Bombora
G2
Google Ads
HubSpot CRM
HubSpot Customer Platform
LinkedIn
Outreach
Salesloft
Slack
Sugar Market

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Groundswell

Company Website

www.trygroundswell.com

Company Facts

Organization Name

Foundry

Company Location

United States

Company Website

foundryco.com/our-solutions/software/

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Sales Enablement

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

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