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What is Haus?

Haus is an innovative marketing science platform that enables brands to precisely evaluate the genuine impact of their advertising efforts, whether they are online or offline, through the use of automated incrementality experiments. It offers cutting-edge products like GeoLift for testing geographic incrementality, Causal Attribution for ongoing incrementality evaluations, and the upcoming Causal MMM for media mix modeling based on incrementality. These sophisticated tools allow users to swiftly design and implement experiments in just a few minutes, obtain results in as little as two weeks, and refine their marketing strategies with daily insights into incrementality. Additionally, Haus prioritizes privacy by providing solutions that do not rely on pixels, cookies, or any personally identifiable information, ensuring compliance with the latest privacy standards. As the digital marketing landscape rapidly changes, Haus remains a leader, equipping brands with essential tools to adapt and thrive in this dynamic environment. With its commitment to innovation and privacy, Haus is well-positioned to support brands in achieving their marketing objectives.

What is Crealytics?

At Crealytics, we view challenging the status quo not just as a phrase, but as an essential part of our company's identity. Our goal is to empower brands and retailers to harness their customer data effectively, enabling them to improve their performance in paid media and build a more extensive loyal customer base. We collaborate with over 60 eCommerce brands, including ASOS, Urban Outfitters, and Foot Locker, by offering performance advertising and marketplace solutions tailored to their needs. Our emphasis lies in enhancing performance through advanced measurement and data activation strategies, optimizing biddable media, and maximizing customer lifetime value while refining incrementality testing and elevating marketplace offerings. We strive to fortify brand connections with innovative sponsored product advertisements, create customized private marketplaces, and seamlessly merge search, PLA, and display programs, all underpinned by dedicated sales support. By conducting careful analyses, we accurately evaluate customer values, ensuring that we capture the true worth of each customer interaction and assess their contributions even after returns. Ultimately, we integrate a projected lifetime value into their order margins, fostering a comprehensive understanding of how customers impact the business. This thorough approach not only provides our clients with insights into their current performance but also equips them with the tools needed for sustained growth in the future, enabling them to navigate the evolving market landscape effectively.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Haus

Date Founded

2021

Company Location

United States

Company Website

www.haus.io

Company Facts

Organization Name

Crealytics

Date Founded

2008

Company Location

Germany

Company Website

crealytics.com

Categories and Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Categories and Features

Business Performance Management

Ad Hoc Reports
Ad hoc Analysis
Budgeting & Forecasting
Consolidation / Roll-Up
Dashboard
Key Performance Indicators
Predictive Analytics
Qualitative Analysis
Quantitative Analysis
Scorecarding
Strategic Planning

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