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What is Hootsuite Amplify?
Boosting your social media visibility can be effectively achieved through employee advocacy with Hootsuite Amplify, which makes it easier for your team to securely share company content, thus expanding your outreach. By tapping into the significant social sway of your employees, you enable them to share authorized messages within their personal networks. Amplify features a mobile-friendly interface that enhances employee engagement, helping everyone stay connected and informed. Moreover, you can streamline your communication efforts and monitor results directly via the Hootsuite dashboard. By providing pre-approved content for your employees, you ensure that all messaging is accurate, transparent, and consistent with your brand image, while also nurturing a collaborative environment and a sense of shared mission among the workforce. This approach not only amplifies your brand's voice but also builds trust and loyalty within your team.
What is Brand Networks (BN)?
Brand Networks (BN) is leading the way in the realm of employee-generated content marketing by expertly managing large-scale programs that involve employees and local influencers for prominent brands and retailers across the globe. Their cutting-edge AI-driven platform allows employees and local teams to create authentic content, which greatly boosts engagement. Consequently, branded posts can achieve as much as 24 times the number of shares, and companies utilizing this strategy have seen impressive results, including a 27% rise in online engagement and a 19% increase in sales during their first year. With over 15 years of experience in media planning, BN employs advanced AI machine learning to effectively strategize and execute campaigns on both local and national scales, featuring four key modules. These modules encompass BN Influencer for promoting employee advocacy, BN AdTech which emphasizes AI-enhanced campaign strategies, BN Ads for thorough media activation, and BN Local aimed at strengthening local marketing initiatives. The platform’s sophisticated brand safety features, efficient campaign oversight, and rapid, scalable processes allow businesses of any size to tap into genuine voices without requiring additional staff. This approach not only deepens the connection with audiences but also leads to quantifiable positive outcomes, thereby reinforcing the value of employee-generated content in modern marketing. As brands increasingly recognize the power of authentic employee voices, the impact of BN’s solutions will likely continue to grow.
Integrations Supported
Facebook
Hootsuite
Instagram
LinkedIn
MediaValet
Pinterest
UpContent
Workplace from Meta
X (Twitter)
YouTube
Integrations Supported
Facebook
Hootsuite
Instagram
LinkedIn
MediaValet
Pinterest
UpContent
Workplace from Meta
X (Twitter)
YouTube
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Hootsuite
Date Founded
2008
Company Location
Canada
Company Website
hootsuite.com/products/amplify
Company Facts
Organization Name
Brand Networks (BN)
Date Founded
2006
Company Location
United States
Company Website
bn.co
Categories and Features
Employee Advocacy
Content Controls / Compliance
Content Library Creation
Mobile Access
Post Scheduling
Push / Email Notifications
Reporting / Analytics
Social Sharing Gamification
Tiered User Permissions
Categories and Features
Employee Advocacy
Content Controls / Compliance
Content Library Creation
Mobile Access
Post Scheduling
Push / Email Notifications
Reporting / Analytics
Social Sharing Gamification
Tiered User Permissions